Indie Saas Books | Summaries & Audio

The SaaS Playbook

by Rob Walling • 2023

Build a multimillion-dollar SaaS on your own terms: no VC, no board, just a repeatable playbook.

4.28

944

🏢 B2b Saas 🚀 Bootstrapped Startups 💰 Saas Pricing

The SaaS Playbook 90%

Build a multimillion-dollar SaaS on your own terms: no VC, no board, just a repeatable playbook.

by Rob Walling 2023

4.28

944 ratings

🏢 B2b Saas 🚀 Bootstrapped Startups 💰 Saas Pricing

The $150M secret

by Guillaume Moubeche • 2022

$1,000 to $150M in three and a half years: the bootstrapper's alternative to venture capital.

4.05

🥾 Bootstrapped Startups 🔄 Lean Methodology 📣 Audience Building

The $150M secret 90%

$1,000 to $150M in three and a half years: the bootstrapper's alternative to venture capital.

by Guillaume Moubeche 2022

4.05

19 ratings

🥾 Bootstrapped Startups 🔄 Lean Methodology 📣 Audience Building

The $150M secret

by Guillaume Moubeche • 2022

Venture capital is optional: one bootstrapper's path from freelancing to a $150M SaaS exit.

4.24

210

🚀 Bootstrapping 🖥️ Saas Startups 📣 Building In Public

The $150M secret 90%

Venture capital is optional: one bootstrapper's path from freelancing to a $150M SaaS exit.

by Guillaume Moubeche 2022

4.24

210 ratings

🚀 Bootstrapping 🖥️ Saas Startups 📣 Building In Public

Zero to Sold

by Arvid Kahl • 2020

From niche idea to self-running, sellable company: the bootstrapped founder's end-to-end playbook.

4.14

434

🥾 Bootstrapped Startups 💻 Saas Entrepreneurship 🔍 Product Validation

Zero to Sold 89%

From niche idea to self-running, sellable company: the bootstrapped founder's end-to-end playbook.

by Arvid Kahl 2020

4.14

434 ratings

🥾 Bootstrapped Startups 💻 Saas Entrepreneurship 🔍 Product Validation

Start Small, Stay Small

by Rob Walling • 2010

Stop building products for everyone. Pick a niche, build an audience, and market before you code.

3.95

2k+

💰 Bootstrapping 🎯 Niche Markets 🚀 Lean Startup

Start Small, Stay Small 89%

Stop building products for everyone. Pick a niche, build an audience, and market before you code.

by Rob Walling 2010

3.95

2k+ ratings

💰 Bootstrapping 🎯 Niche Markets 🚀 Lean Startup

Software as a Science

by Dan Martell • 2024

SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.

4.53

169

🚀 Saas Founders 🔄 Subscription Revenue 🧩 Growth Frameworks

Software as a Science 89%

SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.

by Dan Martell 2024

4.53

169 ratings

🚀 Saas Founders 🔄 Subscription Revenue 🧩 Growth Frameworks

The Product-Led Playbook

by Wes Bush • 2024

Your product can close deals. The system for unlocking self-serve revenue with a tiny team.

4.42

🧲 Product-Led Growth ☁️ SaaS Go-To-Market 📘 Startup Playbooks

The Product-Led Playbook 89%

Your product can close deals. The system for unlocking self-serve revenue with a tiny team.

by Wes Bush 2024

4.42

55 ratings

🧲 Product-Led Growth ☁️ SaaS Go-To-Market 📘 Startup Playbooks

Customer-Led Growth

by David Jackson • 2021

Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.

4.31

☁️ Saas Business Models 🤝 Customer Success 🏗️ Organizational Design

Customer-Led Growth 88%

Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.

by David Jackson 2021

4.31

13 ratings

☁️ Saas Business Models 🤝 Customer Success 🏗️ Organizational Design

Product-Led Growth

by Wes Bush • 2019

Replace your sales team with a product users try, love, and buy without a sales call.

4.09

2k+

🚀 SaaS Growth 🎯 Go-To-Market Strategy 📋 User Onboarding

Product-Led Growth 88%

Replace your sales team with a product users try, love, and buy without a sales call.

by Wes Bush 2019

4.09

2k+ ratings

🚀 SaaS Growth 🎯 Go-To-Market Strategy 📋 User Onboarding

The Kickstarter Handbook

by Don Steinberg • 2012

Your Kickstarter succeeds on 30 days, a video, and the crowd you build beforehand. The playbook.

3.74

133

🎯 Crowdfunding 💡 Creative Entrepreneurship 👥 Audience Building

The Kickstarter Handbook 88%

Your Kickstarter succeeds on 30 days, a video, and the crowd you build beforehand. The playbook.

by Don Steinberg 2012

3.74

133 ratings

🎯 Crowdfunding 💡 Creative Entrepreneurship 👥 Audience Building

Founding Sales

by Peter R Kazanjy • 2020

Your first salesperson is you. A repeatable process for founder-led deals before you hire.

4.27

🚀 Startup Sales 💻 B2b Saas 🧑‍💼 Founder-Led Sales

Founding Sales 88%

Your first salesperson is you. A repeatable process for founder-led deals before you hire.

by Peter R Kazanjy 2020

4.27

84 ratings

🚀 Startup Sales 💻 B2b Saas 🧑‍💼 Founder-Led Sales

Customer Success

by Nick Mehta • 2016

In subscriptions, the first sale is the smallest part. The real money requires a retention system.

4.00

1k+

📉 Customer Retention 🔄 Subscription Economy 📈 Product-Led Growth

Customer Success 88%

In subscriptions, the first sale is the smallest part. The real money requires a retention system.

by Nick Mehta 2016

4.00

1k+ ratings

📉 Customer Retention 🔄 Subscription Economy 📈 Product-Led Growth

Getting Acquired

by Andrew Gazdecki • 2022

A bootstrapped founder's playbook for building a company worth acquiring and selling on your terms.

3.94

213

💻 Tech Startups 🚪 Startup Exits 🌱 Bootstrapping

Getting Acquired 88%

A bootstrapped founder's playbook for building a company worth acquiring and selling on your terms.

by Andrew Gazdecki 2022

3.94

213 ratings

💻 Tech Startups 🚪 Startup Exits 🌱 Bootstrapping

Forget the Funnel

by Georgiana Laudi • 2023

Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.

4.14

159

📊 Saas Marketing 🧭 Customer Experience 🎯 Jobs-To-Be-Done

Forget the Funnel 88%

Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.

by Georgiana Laudi 2023

4.14

159 ratings

📊 Saas Marketing 🧭 Customer Experience 🎯 Jobs-To-Be-Done

The Art of Product Management

by Rich Mironov • 2008

Product management is parenting. Sales is scouting. SaaS is cooking. The logic behind each.

3.49

280

🗺️ Product Strategy 👥 Customer Development 🔍 Competitive Intelligence

The Art of Product Management 88%

Product management is parenting. Sales is scouting. SaaS is cooking. The logic behind each.

by Rich Mironov 2008

3.49

280 ratings

🗺️ Product Strategy 👥 Customer Development 🔍 Competitive Intelligence

Revenue Architecture

by Jacco van der Kooij • 2023

Where the funnel stops, the factory starts: six models for building recurring revenue that lasts.

4.32

🔄 Recurring Revenue Models 🚀 GTM Strategy ⚙️ Revenue Operations

Revenue Architecture 88%

Where the funnel stops, the factory starts: six models for building recurring revenue that lasts.

by Jacco van der Kooij 2023

4.32

74 ratings

🔄 Recurring Revenue Models 🚀 GTM Strategy ⚙️ Revenue Operations

Everything I Know

by Paul Jarvis • 2013

Your creative work isn't a startup. Build it small enough to support a life you love.

3.72

802

🎨 Creative Business 🏡 Indie Business 🔨 Meaningful Work

Everything I Know 88%

Your creative work isn't a startup. Build it small enough to support a life you love.

by Paul Jarvis 2013

3.72

802 ratings

🎨 Creative Business 🏡 Indie Business 🔨 Meaningful Work

Lean B2B

by Étienne Garbugli • 2014

Consumer startup advice fails B2B. A lean method for finding problems that unlock enterprise sales.

4.17

244

🏢 B2b Startups 💼 Enterprise Sales 📦 Product Management

Lean B2B 88%

Consumer startup advice fails B2B. A lean method for finding problems that unlock enterprise sales.

by Étienne Garbugli 2014

4.17

244 ratings

🏢 B2b Startups 💼 Enterprise Sales 📦 Product Management

App Empire

by Chad Mureta • 2011

The playbook for turning other people's code into your passive app income. No keyboard required.

3.67

380

📱 App Business 💰 Passive Income 🤝 Outsourcing

App Empire 88%

The playbook for turning other people's code into your passive app income. No keyboard required.

by Chad Mureta 2011

3.67

380 ratings

📱 App Business 💰 Passive Income 🤝 Outsourcing

The Minimalist Entrepreneur

by Sahil Lavingia • 2021

Community first, product second: the art of building a profitable startup without venture capital.

4.20

2k+

🥾 Bootstrapping 📐 Lean Methodology 🗣️ Customer Development

The Minimalist Entrepreneur 88%

Community first, product second: the art of building a profitable startup without venture capital.

by Sahil Lavingia 2021

4.20

2k+ ratings

🥾 Bootstrapping 📐 Lean Methodology 🗣️ Customer Development

Blueprints for a SaaS Sales Organization

by Jacco van der Kooij • 2015

In SaaS, the close is only halftime. Build a sales team for the full revenue journey.

4.34

323

☁️ Saas Business Models 🏢 B2b Sales 🔁 Recurring Revenue

Blueprints for a SaaS Sales Organization Summary

Blueprints for a SaaS Sales Organization 88%

In SaaS, the close is only halftime. Build a sales team for the full revenue journey.

by Jacco van der Kooij 2015

4.34

323 ratings

☁️ Saas Business Models 🏢 B2b Sales 🔁 Recurring Revenue

Without Their Permission

by Alexis Ohanian • 2013

A college project became a top-ten site. Why that path is open to everyone.

3.70

2k+

🚀 Tech Startups 🌐 Internet Culture 📖 Founder Memoir

Without Their Permission 88%

A college project became a top-ten site. Why that path is open to everyone.

by Alexis Ohanian 2013

3.70

2k+ ratings

🚀 Tech Startups 🌐 Internet Culture 📖 Founder Memoir

Rework

by Jason Fried • 2010

Business plans are guesses, meetings destroy focus, and waiting to launch is a trap.

3.97

176k+

🚀 Bootstrapping 🔧 Lean Methodology ✂️ Minimalist Business

Rework 87%

Business plans are guesses, meetings destroy focus, and waiting to launch is a trap.

by Jason Fried 2010

3.97

176k+ ratings

🚀 Bootstrapping 🔧 Lean Methodology ✂️ Minimalist Business

How I Sold 1 Million eBooks in 5 Months

by John Locke • 2011

Why your writing should offend some readers: the polarizing strategy behind a million eBooks sold.

3.68

942

📚 Indie Publishing 📢 Author Marketing 💖 Reader Loyalty

How I Sold 1 Million eBooks in 5 Months Summary

How I Sold 1 Million eBooks in 5 Months 87%

Why your writing should offend some readers: the polarizing strategy behind a million eBooks sold.

by John Locke 2011

3.68

942 ratings

📚 Indie Publishing 📢 Author Marketing 💖 Reader Loyalty

From Impossible To Inevitable

by Aaron Ross • 2016

One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.

4.19

1k+

🏢 B2b Sales 📈 Startup Scaling 🎯 Lead Generation

From Impossible To Inevitable 87%

One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.

by Aaron Ross 2016

4.19

1k+ ratings

🏢 B2b Sales 📈 Startup Scaling 🎯 Lead Generation

Stop Thinking Like a Freelancer

by Liam Veitch • 2014

Your skill is worth ten times more if you stop selling hours. The freelance-to-business playbook.

3.81

196

💼 Freelance Business 🧑‍💻 Solopreneurship 🧲 Client Attraction

Stop Thinking Like a Freelancer 87%

Your skill is worth ten times more if you stop selling hours. The freelance-to-business playbook.

by Liam Veitch 2014

3.81

196 ratings

💼 Freelance Business 🧑‍💻 Solopreneurship 🧲 Client Attraction

The Pricing Roadmap

by Ulrik Lehrskov-Schmidt • 2023

SaaS pricing is a design job. How to build models that customers love and committees approve.

4.49

183

💻 Saas Pricing 💎 Value-Based Pricing 🧠 Behavioral Economics

The Pricing Roadmap 87%

SaaS pricing is a design job. How to build models that customers love and committees approve.

by Ulrik Lehrskov-Schmidt 2023

4.49

183 ratings

💻 Saas Pricing 💎 Value-Based Pricing 🧠 Behavioral Economics

Our Noise

by John Cook • 2009

When the majors came knocking, Merge Records bet everything on handshakes and artistic freedom.

4.05

1k+

🎸 Indie Record Labels 🎶 Indie Rock History 🏗️ Diy Music Scenes

Our Noise 87%

When the majors came knocking, Merge Records bet everything on handshakes and artistic freedom.

by John Cook 2009

4.05

1k+ ratings

🎸 Indie Record Labels 🎶 Indie Rock History 🏗️ Diy Music Scenes

Anything You Want

by Derek Sivers • 2011

Your business doesn't have to grow. One founder built a $20M company by refusing to.

4.11

24k+

🏖️ Lifestyle Business 🥾 Bootstrapped Startups 💝 Customer Obsession

Anything You Want 87%

Your business doesn't have to grow. One founder built a $20M company by refusing to.

by Derek Sivers 2011

4.11

24k+ ratings

🏖️ Lifestyle Business 🥾 Bootstrapped Startups 💝 Customer Obsession

The Great CEO Within

by Matt Mochary • 2019

A CEO coach's tactical playbook: inbox to org chart, the systems that build a real company.

4.34

2k+

🏭 Startup Operations ⚡ Founder Productivity 🏗️ Organizational Design

The Great CEO Within 87%

A CEO coach's tactical playbook: inbox to org chart, the systems that build a real company.

by Matt Mochary 2019

4.34

2k+ ratings

🏭 Startup Operations ⚡ Founder Productivity 🏗️ Organizational Design

The Customer Success Economy

by Nick Mehta • 2020

Customers can walk anytime. A CEO's playbook for turning every department into a retention engine.

4.12

112

🔄 Subscription Economy 💰 Recurring Revenue 🎯 Customer Success

The Customer Success Economy 87%

Customers can walk anytime. A CEO's playbook for turning every department into a retention engine.

by Nick Mehta 2020

4.12

112 ratings

🔄 Subscription Economy 💰 Recurring Revenue 🎯 Customer Success

Strangers To Superfans

by David Gaughran • 2018

Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.

4.40

569

📚 Indie Publishing 📣 Book Marketing 🔍 Book Discoverability

Strangers To Superfans 87%

Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.

by David Gaughran 2018

4.40

569 ratings

📚 Indie Publishing 📣 Book Marketing 🔍 Book Discoverability

The Platform Delusion

by Jonathan A. Knee • 2021

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

3.98

223

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects

The Platform Delusion 87%

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

by Jonathan A. Knee 2021

3.98

223 ratings

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects

Predictable Revenue

by Aaron Ross • 2011

One email system, four sales roles, and the math that makes revenue predictable.

3.97

5k+

🏢 B2b Sales 🎣 Lead Generation 🎯 Outbound Prospecting

Predictable Revenue 87%

One email system, four sales roles, and the math that makes revenue predictable.

by Aaron Ross 2011

3.97

5k+ ratings

🏢 B2b Sales 🎣 Lead Generation 🎯 Outbound Prospecting

Your Music and People

by Derek Sivers • 2020

Be helpful, specific, and too weird to ignore. The considerate way to market your music.

4.40

612

🎵 Music Business 🎨 Creative Careers 🎯 Niche Marketing

Your Music and People 87%

Be helpful, specific, and too weird to ignore. The considerate way to market your music.

by Derek Sivers 2020

4.40

612 ratings

🎵 Music Business 🎨 Creative Careers 🎯 Niche Marketing

How to Speak Tech

by Vinay Trivedi • 2013

No coding required: the Internet, cloud, databases, and software, translated into business sense.

3.93

204

📖 Tech Literacy 🌐 Web Development ☁️ Cloud Computing

How to Speak Tech 87%

No coding required: the Internet, cloud, databases, and software, translated into business sense.

by Vinay Trivedi 2013

3.93

204 ratings

📖 Tech Literacy 🌐 Web Development ☁️ Cloud Computing

Growth Hacking With Content Marketing

by Mike Fishbein • 2014

Your blog, videos, and slide decks can attract thousands of visitors without a single ad.

3.29

✍️ Content Marketing 📈 Growth Hacking 🧲 Inbound Marketing

Growth Hacking With Content Marketing Summary

Growth Hacking With Content Marketing 87%

Your blog, videos, and slide decks can attract thousands of visitors without a single ad.

by Mike Fishbein 2014

3.29

35 ratings

✍️ Content Marketing 📈 Growth Hacking 🧲 Inbound Marketing

The Year Without Pants

by Scott Berkun • 2013

From Microsoft to a pants-optional company: what a year without an office teaches about work.

3.81

3k+

📡 Remote Work 🏢 Organizational Culture 💬 Asynchronous Communication

The Year Without Pants 87%

From Microsoft to a pants-optional company: what a year without an office teaches about work.

by Scott Berkun 2013

3.81

3k+ ratings

📡 Remote Work 🏢 Organizational Culture 💬 Asynchronous Communication

Company Of One

by Paul Jarvis • 2019

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

3.91

6k+

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping

Company Of One 87%

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

by Paul Jarvis 2019

3.91

6k+ ratings

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping

Hacking Sales

by Max Altschuler • 2015

Stack the right tools, automate busywork, and build a pipeline that runs on data, not hustle.

3.65

311

🏢 B2b Sales ⚙️ Sales Operations 🎯 Lead Generation

Hacking Sales 87%

Stack the right tools, automate busywork, and build a pipeline that runs on data, not hustle.

by Max Altschuler 2015

3.65

311 ratings

🏢 B2b Sales ⚙️ Sales Operations 🎯 Lead Generation

Click Millionaires

by Scott Fox • 2012

Turn your expertise into an online income stream that runs itself, no technical background required.

3.60

796

💻 Internet Business 🏖️ Lifestyle Business ✨ Lifestyle Design

Click Millionaires 87%

Turn your expertise into an online income stream that runs itself, no technical background required.

by Scott Fox 2012

3.60

796 ratings

💻 Internet Business 🏖️ Lifestyle Business ✨ Lifestyle Design

The Customer Education Playbook

by Daniel Quick • 2022

Build a customer education function that drives growth, reduces churn, and proves its ROI.

4.29

🎓 Customer Education 🧠 Instructional Design 💻 Saas Playbooks

The Customer Education Playbook 87%

Build a customer education function that drives growth, reduces churn, and proves its ROI.

by Daniel Quick 2022

4.29

35 ratings

🎓 Customer Education 🧠 Instructional Design 💻 Saas Playbooks

Go It Alone!

by Bruce Judson • 2004

Build a substantial business alone by outsourcing everything but the one skill that makes you money.

3.92

1k+

🧑‍💻 Solopreneurship 🔄 Lean Methodology 📦 Outsourcing

Go It Alone! 87%

Build a substantial business alone by outsourcing everything but the one skill that makes you money.

by Bruce Judson 2004

3.92

1k+ ratings

🧑‍💻 Solopreneurship 🔄 Lean Methodology 📦 Outsourcing

Behind the Cloud

by Marc Benioff • 2009

How a subscription website sparked a billion-dollar revolt against the enterprise software industry.

3.78

5k+

🚀 Startup Playbooks 🥷 Guerrilla Marketing 🎯 Customer Success

Behind the Cloud 87%

How a subscription website sparked a billion-dollar revolt against the enterprise software industry.

by Marc Benioff 2009

3.78

5k+ ratings

🚀 Startup Playbooks 🥷 Guerrilla Marketing 🎯 Customer Success

Gamers at Work

by Morgan Ramsay • 2012

Atari, EA, Blizzard, Valve: the founders reveal the near-death moments behind gaming's biggest hits.

3.69

138

🎮 Game Industry 🚀 Tech Startups 🎙️ Founder Interviews

Gamers at Work 87%

Atari, EA, Blizzard, Valve: the founders reveal the near-death moments behind gaming's biggest hits.

by Morgan Ramsay 2012

3.69

138 ratings

🎮 Game Industry 🚀 Tech Startups 🎙️ Founder Interviews

Will It Fly?

by Pat Flynn • 2016

The validation roadmap: how to test whether your business idea has buyers before you build anything.

3.91

3k+

🧪 Idea Validation 📊 Market Research 🔍 Customer Discovery

Will It Fly? 87%

The validation roadmap: how to test whether your business idea has buyers before you build anything.

by Pat Flynn 2016

3.91

3k+ ratings

🧪 Idea Validation 📊 Market Research 🔍 Customer Discovery

Startup Cxo

by Matt Blumberg • 2021

Most SaaS revenue comes after the contract. A field guide for the CCO who owns it.

4.00

🖥️ Saas Scaling ⭐ Customer Success 🔄 Customer Lifecycle

Startup Cxo 87%

Most SaaS revenue comes after the contract. A field guide for the CCO who owns it.

by Matt Blumberg 2021

4.00

68 ratings

🖥️ Saas Scaling ⭐ Customer Success 🔄 Customer Lifecycle

Ask Your Developer

by Jeff Lawson • 2021

Your business now runs on software. Here is how to lead the people who build it.

4.21

1k+

🖥️ Digital Transformation 🧱 Engineering Culture 🎯 Customer Development

Ask Your Developer 87%

Your business now runs on software. Here is how to lead the people who build it.

by Jeff Lawson 2021

4.21

1k+ ratings

🖥️ Digital Transformation 🧱 Engineering Culture 🎯 Customer Development

Content Inc.

by Joe Pulizzi • 2015

Build the audience first. The product comes later: six steps to a content business.

3.96

1k+

📝 Content Entrepreneurship 👥 Audience Building 📋 Content Strategy

Content Inc. 87%

Build the audience first. The product comes later: six steps to a content business.

by Joe Pulizzi 2015

3.96

1k+ ratings

📝 Content Entrepreneurship 👥 Audience Building 📋 Content Strategy

Evil Plans

by Hugh MacLeod • 2011

Turn your passion into a global career: think like an artist, build like a small brand.

3.92

2k+

🎨 Creative Entrepreneurship 🌐 Internet Business 👤 Personal Branding

Evil Plans 87%

Turn your passion into a global career: think like an artist, build like a small brand.

by Hugh MacLeod 2011

3.92

2k+ ratings

🎨 Creative Entrepreneurship 🌐 Internet Business 👤 Personal Branding

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