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Books like The 1% Windfall

Confessions of the Pricing Man
by Hermann Simon • 2015
Price is the strongest profit driver you neglect. A 2% increase lifts profits over 10%.
4.23
931
💰 Pricing Strategy📈 Profit Levers🧠 Price Psychology🤔 Behavioral Economics💎 Value Perception
Confessions of the Pricing Man Summary
Confessions of the Pricing Man 97%
Price is the strongest profit driver you neglect. A 2% increase lifts profits over 10%.
by Hermann Simon 2015
4.23
931 ratings
💰 Pricing Strategy📈 Profit Levers🧠 Price Psychology🤔 Behavioral Economics💎 Value Perception
The Art of Pricing
by Rafi Mohammed • 2005
Most businesses have one price. Their customers have many valuations.
3.74
163
📊 Pricing Strategy💎 Value-Based Pricing📈 Revenue Optimization🎯 Customer Segmentation💵 Margin Improvement
The Art of Pricing Summary
The Art of Pricing 97%
Most businesses have one price. Their customers have many valuations.
by Rafi Mohammed 2005
3.74
163 ratings
📊 Pricing Strategy💎 Value-Based Pricing📈 Revenue Optimization🎯 Customer Segmentation💵 Margin Improvement
Monetizing Innovation
by Madhavan Ramanujam • 2016
Why 72% of new products fail: companies build before asking what anyone will actually pay.
4.15
1k+
💲 Pricing Strategy📊 Value-Based Pricing💰 Product Monetization🧠 Behavioral Pricing🚀 New Product Development
Monetizing Innovation Summary
Monetizing Innovation 97%
Why 72% of new products fail: companies build before asking what anyone will actually pay.
by Madhavan Ramanujam 2016
4.15
1k+ ratings
💲 Pricing Strategy📊 Value-Based Pricing💰 Product Monetization🧠 Behavioral Pricing🚀 New Product Development
The Pricing Roadmap
by Ulrik Lehrskov-Schmidt • 2023
B2B SaaS pricing done backwards: build the structure around who pays, not what you built.
5.00
1
💰 Pricing Strategy☁️ B2b Saas📊 Value-Based Pricing🔧 Jobs To Be Done🔄 Subscription Models
The Pricing Roadmap Summary
The Pricing Roadmap 96%
B2B SaaS pricing done backwards: build the structure around who pays, not what you built.
by Ulrik Lehrskov-Schmidt 2023
5.00
1 ratings
💰 Pricing Strategy☁️ B2b Saas📊 Value-Based Pricing🔧 Jobs To Be Done🔄 Subscription Models
The Pricing Roadmap
by Ulrik Lehrskov-Schmidt • 2023
SaaS pricing is a design job. How to build models that customers love and committees approve.
4.49
183
💻 Saas Pricing💎 Value-Based Pricing🧠 Behavioral Economics🔄 Subscription Models🎯 Customer Segmentation
The Pricing Roadmap Summary
The Pricing Roadmap 96%
SaaS pricing is a design job. How to build models that customers love and committees approve.
by Ulrik Lehrskov-Schmidt 2023
4.49
183 ratings
💻 Saas Pricing💎 Value-Based Pricing🧠 Behavioral Economics🔄 Subscription Models🎯 Customer Segmentation
Almost Alchemy
by Dan S. Kennedy • 2019
Most businesses leave half their profit on the table. Where it hides, and how to claim it.
4.39
100
📬 Direct Response Marketing💰 Pricing Strategy🔝 Customer Lifetime Value📊 Data-Driven Decisions📈 Small Business Growth
Almost Alchemy Summary
Almost Alchemy 95%
Most businesses leave half their profit on the table. Where it hides, and how to claim it.
by Dan S. Kennedy 2019
4.39
100 ratings
📬 Direct Response Marketing💰 Pricing Strategy🔝 Customer Lifetime Value📊 Data-Driven Decisions📈 Small Business Growth
Implementing Value Pricing
by Ronald J. Baker • 2010
Charging by the hour kills profits and innovation. A pricing model built on customer value instead.
4.33
175
🏢 Professional Firms💰 Value Pricing🧠 Subjective Value💼 Knowledge Work📚 Intellectual Capital
Implementing Value Pricing Summary
Implementing Value Pricing 95%
Charging by the hour kills profits and innovation. A pricing model built on customer value instead.
by Ronald J. Baker 2010
4.33
175 ratings
🏢 Professional Firms💰 Value Pricing🧠 Subjective Value💼 Knowledge Work📚 Intellectual Capital
Selling the Invisible
by Harry Beckwith • 1997
Most marketing advice assumes a product. Here is what works when you sell only a promise.
3.94
10k+
🏢 Professional Services🎯 Brand Positioning🤝 Client Relationships💰 Pricing Strategy🧠 Marketing Psychology
Selling the Invisible Summary
Selling the Invisible 95%
Most marketing advice assumes a product. Here is what works when you sell only a promise.
by Harry Beckwith 1997
3.94
10k+ ratings
🏢 Professional Services🎯 Brand Positioning🤝 Client Relationships💰 Pricing Strategy🧠 Marketing Psychology
The Forever Transaction
by Robbie Kellman Baxter • 2020
Build a subscription around an ongoing promise, and customers stop looking elsewhere.
4.01
244
🔄 Subscription Models🌐 Subscription Economy🎯 Customer Centricity💰 Customer Lifetime Value🏷️ Pricing Strategy
The Forever Transaction Summary
The Forever Transaction 95%
Build a subscription around an ongoing promise, and customers stop looking elsewhere.
by Robbie Kellman Baxter 2020
4.01
244 ratings
🔄 Subscription Models🌐 Subscription Economy🎯 Customer Centricity💰 Customer Lifetime Value🏷️ Pricing Strategy
The Grid
by Matt Watkinson • 2017
Nine forces shape every business choice. A single framework for seeing them all before they collide.
4.10
343
🧠 Systems Thinking📊 Business Strategy💰 Pricing Strategy🎯 Competitive Positioning✨ Customer Experience
The Grid Summary
The Grid 94%
Nine forces shape every business choice. A single framework for seeing them all before they collide.
by Matt Watkinson 2017
4.10
343 ratings
🧠 Systems Thinking📊 Business Strategy💰 Pricing Strategy🎯 Competitive Positioning✨ Customer Experience
Aligning Strategy and Sales
by Frank V. Cespedes • 2014
A $900 billion investment, five times your ad budget, and it is probably disconnected from strategy.
4.06
143
🧭 Sales Strategy🚀 Go-To-Market Strategy👥 Sales Management📊 Performance Management🎯 Customer Segmentation
Aligning Strategy and Sales Summary
Aligning Strategy and Sales 94%
A $900 billion investment, five times your ad budget, and it is probably disconnected from strategy.
by Frank V. Cespedes 2014
4.06
143 ratings
🧭 Sales Strategy🚀 Go-To-Market Strategy👥 Sales Management📊 Performance Management🎯 Customer Segmentation
Disciplined Entrepreneurship
by Bill Aulet • 2013
Replace startup guesswork with a repeatable system for finding customers and proving they will pay.
4.27
2k+
🚀 Startup Methodology👤 Customer Development📋 Business Model Design✅ Market Validation📈 Customer Acquisition
Disciplined Entrepreneurship Summary
Disciplined Entrepreneurship 94%
Replace startup guesswork with a repeatable system for finding customers and proving they will pay.
by Bill Aulet 2013
4.27
2k+ ratings
🚀 Startup Methodology👤 Customer Development📋 Business Model Design✅ Market Validation📈 Customer Acquisition
Energize Growth Now
by Lisa Nirell • 2009
A growth plan built on value-based pricing and measured by eight key numbers, not hours billed.
3.80
10
🚀 Growth Strategy📈 Marketing Strategy🏪 Small Business Growth💰 Value-Based Pricing🎯 Ideal Client Profiling
Energize Growth Now Summary
Energize Growth Now 94%
A growth plan built on value-based pricing and measured by eight key numbers, not hours billed.
by Lisa Nirell 2009
3.80
10 ratings
🚀 Growth Strategy📈 Marketing Strategy🏪 Small Business Growth💰 Value-Based Pricing🎯 Ideal Client Profiling
How I Create Growth Hacking Plans for Startups for $10,000
by Aladdin Happy • 2016
A $10,000 growth plan distilled into repeatable experiments, plus 300 ready-to-run tactics.
4.25
4
🧪 Growth Hacking🚀 Startup Growth🔄 Lean Startup🎯 Product Market Fit🔥 Viral Marketing
How I Create Growth Hacking Plans for Startups for $10,000 Summary
How I Create Growth Hacking Plans for Startups for $10,000 94%
A $10,000 growth plan distilled into repeatable experiments, plus 300 ready-to-run tactics.
by Aladdin Happy 2016
4.25
4 ratings
🧪 Growth Hacking🚀 Startup Growth🔄 Lean Startup🎯 Product Market Fit🔥 Viral Marketing
The Automatic Customer
by John Warrillow • 2015
Nine ways to turn one-time buyers into subscribers, and why the math makes it essential.
4.08
2k+
🏗️ Subscription Models💰 Recurring Revenue📐 Business Model Design🔁 Customer Retention🌐 Subscription Economy
The Automatic Customer Summary
The Automatic Customer 94%
Nine ways to turn one-time buyers into subscribers, and why the math makes it essential.
by John Warrillow 2015
4.08
2k+ ratings
🏗️ Subscription Models💰 Recurring Revenue📐 Business Model Design🔁 Customer Retention🌐 Subscription Economy
The Passion Economy
by Adam Davidson • 2020
Nine rules for making your quirks pay, from an economy that no longer wants you interchangeable.
3.84
684
🎯 Niche Markets💰 Value-Based Pricing🛠️ Creator Economy🔷 Differentiation Strategy📖 Business Storytelling
The Passion Economy Summary
The Passion Economy 94%
Nine rules for making your quirks pay, from an economy that no longer wants you interchangeable.
by Adam Davidson 2020
3.84
684 ratings
🎯 Niche Markets💰 Value-Based Pricing🛠️ Creator Economy🔷 Differentiation Strategy📖 Business Storytelling
Ecommerce Evolved
by Tanner Larsson • 2016
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
4.42
401
🛒 Ecommerce Strategy🔻 Sales Funnels🔁 Recurring Revenue📈 Conversion Optimization💰 Product Pricing
Ecommerce Evolved Summary
Ecommerce Evolved 94%
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
by Tanner Larsson 2016
4.42
401 ratings
🛒 Ecommerce Strategy🔻 Sales Funnels🔁 Recurring Revenue📈 Conversion Optimization💰 Product Pricing
Software as a Science
by Dan Martell • 2024
SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.
4.53
169
🚀 Saas Founders🔄 Subscription Revenue🧩 Growth Frameworks⭐ Customer Success💲 Pricing Strategy
Software as a Science Summary
Software as a Science 94%
SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.
by Dan Martell 2024
4.53
169 ratings
🚀 Saas Founders🔄 Subscription Revenue🧩 Growth Frameworks⭐ Customer Success💲 Pricing Strategy
Choose
by Ryan Levesque • 2019
Market selection kills more businesses than bad products. The data-driven way to pick right.
3.97
343
🚀 Pre-Startup Strategy✅ Market Validation🎯 Niche Selection🔍 Customer Research🧩 Product-Market Fit
Choose Summary
Choose 94%
Market selection kills more businesses than bad products. The data-driven way to pick right.
by Ryan Levesque 2019
3.97
343 ratings
🚀 Pre-Startup Strategy✅ Market Validation🎯 Niche Selection🔍 Customer Research🧩 Product-Market Fit
The Personal MBA A World Class Business Education in a Single Volume Paperback 6 Sept 2012
by Josh Kaufman
Skip business school. Five processes, ten market tests, and everything buyers never admit they want.
4.11
327
🏢 Business Fundamentals🧩 Business Frameworks💎 Value Creation🧠 Customer Psychology🔗 Systems Thinking
The Personal MBA A World Class Business Education in a Single Volume Paperback 6 Sept 2012 Summary
The Personal MBA A World Class Business Education in a Single Volume Paperback 6 Sept 2012 94%
Skip business school. Five processes, ten market tests, and everything buyers never admit they want.
by Josh Kaufman
4.11
327 ratings
🏢 Business Fundamentals🧩 Business Frameworks💎 Value Creation🧠 Customer Psychology🔗 Systems Thinking
Pricing Strategies
by Craig Martelle • 2019
What if charging more sells more? A pricing playbook for authors who want readers and revenue.
4.38
121
💼 Author Business📚 Indie Publishing💲 Pricing Strategy💰 Revenue Diversification🎯 Reader Acquisition
Pricing Strategies Summary
Pricing Strategies 94%
What if charging more sells more? A pricing playbook for authors who want readers and revenue.
by Craig Martelle 2019
4.38
121 ratings
💼 Author Business📚 Indie Publishing💲 Pricing Strategy💰 Revenue Diversification🎯 Reader Acquisition
40 Rules for Internet Business Success
by Matthew Paulson • 2014
Leave your day job behind: build a profitable online business that funds a life you choose.
4.02
213
🖥️ Online Business🗣️ Customer Validation💵 Value-Based Pricing🧪 Lean Methodology📧 Email Marketing
40 Rules for Internet Business Success Summary
40 Rules for Internet Business Success 94%
Leave your day job behind: build a profitable online business that funds a life you choose.
by Matthew Paulson 2014
4.02
213 ratings
🖥️ Online Business🗣️ Customer Validation💵 Value-Based Pricing🧪 Lean Methodology📧 Email Marketing
The Product-Led Playbook
by Wes Bush • 2024
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
4.42
55
🧲 Product-Led Growth☁️ SaaS Go-To-Market📘 Startup Playbooks🗺️ Product Strategy🏁 Onboarding Design
The Product-Led Playbook Summary
The Product-Led Playbook 94%
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
by Wes Bush 2024
4.42
55 ratings
🧲 Product-Led Growth☁️ SaaS Go-To-Market📘 Startup Playbooks🗺️ Product Strategy🏁 Onboarding Design
Selling the Price Increase
by Jeb Blount • 2022
A repeatable system for raising prices on existing accounts without the anxiety or the attrition.
3.72
79
💰 Pricing Strategy🤝 B2b Sales🗣️ Objection Handling⚖️ Negotiation Tactics🔗 Customer Retention
Selling the Price Increase Summary
Selling the Price Increase 94%
A repeatable system for raising prices on existing accounts without the anxiety or the attrition.
by Jeb Blount 2022
3.72
79 ratings
💰 Pricing Strategy🤝 B2b Sales🗣️ Objection Handling⚖️ Negotiation Tactics🔗 Customer Retention
The Star Principle
by Richard Koch • 2008
Five percent of businesses create ninety-five percent of value. The blueprint for building one.
4.18
378
📊 Business Strategy🚀 High-Growth Ventures🥇 Market Leadership🎯 Niche Domination💰 Wealth Creation
The Star Principle Summary
The Star Principle 94%
Five percent of businesses create ninety-five percent of value. The blueprint for building one.
by Richard Koch 2008
4.18
378 ratings
📊 Business Strategy🚀 High-Growth Ventures🥇 Market Leadership🎯 Niche Domination💰 Wealth Creation
Value-Based Fees
by Alan Weiss • 2002
Stop selling your time. The method for pricing consulting on the value clients actually receive.
4.05
1k+
💼 Consulting Business💰 Pricing Strategy🎯 Value Proposition🧠 Buyer Psychology⭐ Personal Branding
Value-Based Fees Summary
Value-Based Fees 94%
Stop selling your time. The method for pricing consulting on the value clients actually receive.
by Alan Weiss 2002
4.05
1k+ ratings
💼 Consulting Business💰 Pricing Strategy🎯 Value Proposition🧠 Buyer Psychology⭐ Personal Branding
Buy Now
by Rick Cesari • 2011
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
4.00
25
🎯 Direct Marketing📺 Advertising Strategy🧠 Consumer Psychology✍️ Copywriting🏗️ Brand Building
Buy Now Summary
Buy Now 93%
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
by Rick Cesari 2011
4.00
25 ratings
🎯 Direct Marketing📺 Advertising Strategy🧠 Consumer Psychology✍️ Copywriting🏗️ Brand Building
10 Instant MBA lessons
by Infinite Ideas • 2011
Seven business-school lessons on strategy, pricing, and automation for pros who skipped the degree.
3.30
169
🧠 Business Strategy🎓 MBA Essentials💰 Value-Based Pricing📊 Financial Literacy🔄 Continuous Improvement
10 Instant MBA lessons Summary
10 Instant MBA lessons 93%
Seven business-school lessons on strategy, pricing, and automation for pros who skipped the degree.
by Infinite Ideas 2011
3.30
169 ratings
🧠 Business Strategy🎓 MBA Essentials💰 Value-Based Pricing📊 Financial Literacy🔄 Continuous Improvement
The Membership Economy
by Robbie Kellman Baxter • 2015
Why the smartest companies don't sell you a thing anymore: they enroll you in something.
3.73
1k+
🧾 Subscription Economy🧲 Customer Retention🚪 Customer Onboarding🔓 Access Economy💡 Business Model Innovation
The Membership Economy Summary
The Membership Economy 93%
Why the smartest companies don't sell you a thing anymore: they enroll you in something.
by Robbie Kellman Baxter 2015
3.73
1k+ ratings
🧾 Subscription Economy🧲 Customer Retention🚪 Customer Onboarding🔓 Access Economy💡 Business Model Innovation
Free
by Chris Anderson • 2009
Free is not a price point; it's a business model built on attention, trust, and the new scarcities.
3.88
18k+
💻 Digital Economics💰 Pricing Strategy🧠 Behavioral Economics👁️ Attention Economy🎁 Gift Economy
Free Summary
Free 93%
Free is not a price point; it's a business model built on attention, trust, and the new scarcities.
by Chris Anderson 2009
3.88
18k+ ratings
💻 Digital Economics💰 Pricing Strategy🧠 Behavioral Economics👁️ Attention Economy🎁 Gift Economy
Blue Ocean Shift
by W. Chan Kim • 2017
A field-tested system for growing by creating new demand, not fighting over what already exists.
3.90
2k+
🧠 Strategic Innovation🌊 Market Creation📈 Growth Strategy🔄 Organizational Change💎 Value Creation
Blue Ocean Shift Summary
Blue Ocean Shift 93%
A field-tested system for growing by creating new demand, not fighting over what already exists.
by W. Chan Kim 2017
3.90
2k+ ratings
🧠 Strategic Innovation🌊 Market Creation📈 Growth Strategy🔄 Organizational Change💎 Value Creation
The Cold Start Problem
by Andrew Chen • 2021
A network's hardest moment is before anyone joins: how to survive and scale.
4.19
4k+
🕸️ Network Effects📈 Startup Growth🔁 Growth Loops🏗️ Platform Economics🏰 Competitive Moats
The Cold Start Problem Summary
The Cold Start Problem 93%
A network's hardest moment is before anyone joins: how to survive and scale.
by Andrew Chen 2021
4.19
4k+ ratings
🕸️ Network Effects📈 Startup Growth🔁 Growth Loops🏗️ Platform Economics🏰 Competitive Moats
Converted
by Neil Hoyne • 2022
Your best customers are hiding in your data. How to find them before your competitors do.
3.88
335
📊 Customer Analytics🧠 Behavioral Economics🔄 Customer Retention🧪 Iterative Testing📈 Data Strategy
Converted Summary
Converted 93%
Your best customers are hiding in your data. How to find them before your competitors do.
by Neil Hoyne 2022
3.88
335 ratings
📊 Customer Analytics🧠 Behavioral Economics🔄 Customer Retention🧪 Iterative Testing📈 Data Strategy
Pricing Creativity
by Blair Enns
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
4.60
197
🧭 Creative Agencies🚀 Creative Entrepreneurship💎 Value-Based Pricing📊 Pricing Strategy🧠 Behavioral Economics
Pricing Creativity Summary
Pricing Creativity 93%
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
by Blair Enns
4.60
197 ratings
🧭 Creative Agencies🚀 Creative Entrepreneurship💎 Value-Based Pricing📊 Pricing Strategy🧠 Behavioral Economics
How to Create Irresistible Offers
by Robert W. Bly • 2009
The overlooked lever that can lift response 10 to 900 percent: your offer, rewritten.
4.16
50
📬 Direct Marketing📋 Lead Generation✍️ Copywriting🎁 Offer Design💰 Pricing Strategy
How to Create Irresistible Offers Summary
How to Create Irresistible Offers 93%
The overlooked lever that can lift response 10 to 900 percent: your offer, rewritten.
by Robert W. Bly 2009
4.16
50 ratings
📬 Direct Marketing📋 Lead Generation✍️ Copywriting🎁 Offer Design💰 Pricing Strategy
Failing Fast?
by Luv Tulsidas • 2024
Skip failing fast. Read market timing, build one standout feature, pick the customer who spreads it.
4.02
45
🚀 Startup Playbooks🧠 Founder Mindset🔄 Lean Startup💎 Value Proposition🗺️ Market Positioning
Failing Fast? Summary
Failing Fast? 93%
Skip failing fast. Read market timing, build one standout feature, pick the customer who spreads it.
by Luv Tulsidas 2024
4.02
45 ratings
🚀 Startup Playbooks🧠 Founder Mindset🔄 Lean Startup💎 Value Proposition🗺️ Market Positioning
Getting Everything You Can Out of All You've Got
by Jay Abraham • 2000
Most businesses chase new customers while ignoring two faster, cheaper paths to growth.
3.95
8k+
🚀 Business Growth📬 Direct Response Marketing🎯 Customer Acquisition💰 Sales Strategy🤝 Referral Marketing
Getting Everything You Can Out of All You've Got Summary
Getting Everything You Can Out of All You've Got 93%
Most businesses chase new customers while ignoring two faster, cheaper paths to growth.
by Jay Abraham 2000
3.95
8k+ ratings
🚀 Business Growth📬 Direct Response Marketing🎯 Customer Acquisition💰 Sales Strategy🤝 Referral Marketing
No B.S. Marketing to the Affluent
by Dan S. Kennedy • 2008
Stop selling to the disappearing middle class. A playbook for finding and keeping wealthy customers.
4.11
425
💰 Affluent Marketing💎 Luxury Marketing🧠 Customer Psychology👑 Status Consumption🎯 Market Segmentation
No B.S. Marketing to the Affluent Summary
No B.S. Marketing to the Affluent 93%
Stop selling to the disappearing middle class. A playbook for finding and keeping wealthy customers.
by Dan S. Kennedy 2008
4.11
425 ratings
💰 Affluent Marketing💎 Luxury Marketing🧠 Customer Psychology👑 Status Consumption🎯 Market Segmentation
If You're Not First, You're Last
by Grant Cardone • 2010
Contractions are launchpads. The rules for seizing market share when competitors freeze.
4.13
2k+
📈 Sales Strategies🏆 Competitive Strategy🔁 Customer Retention💎 Value Selling🛡️ Economic Resilience
If You're Not First, You're Last Summary
If You're Not First, You're Last 93%
Contractions are launchpads. The rules for seizing market share when competitors freeze.
by Grant Cardone 2010
4.13
2k+ ratings
📈 Sales Strategies🏆 Competitive Strategy🔁 Customer Retention💎 Value Selling🛡️ Economic Resilience
The Ultimate Marketing Plan
by Dan S. Kennedy • 1991
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
4.12
609
📬 Direct Response🏪 Small Business Marketing✍️ Copywriting🎯 Audience Targeting🧾 Social Proof
The Ultimate Marketing Plan Summary
The Ultimate Marketing Plan 93%
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
by Dan S. Kennedy 1991
4.12
609 ratings
📬 Direct Response🏪 Small Business Marketing✍️ Copywriting🎯 Audience Targeting🧾 Social Proof
Customer-Led Growth
by David Jackson • 2021
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
4.31
13
☁️ Saas Business Models🤝 Customer Success🏗️ Organizational Design🔄 Recurring Revenue📊 Business Metrics
Customer-Led Growth Summary
Customer-Led Growth 93%
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
by David Jackson 2021
4.31
13 ratings
☁️ Saas Business Models🤝 Customer Success🏗️ Organizational Design🔄 Recurring Revenue📊 Business Metrics
Marketing High Technology
by William H. Davidow • 1986
Why better technology rarely wins a market, and the combat rules that do.
4.02
121
💻 Tech Marketing⚔️ Competitive Strategy🎯 Market Segmentation🔗 Channel Management🛠️ Service Strategy
Marketing High Technology Summary
Marketing High Technology 93%
Why better technology rarely wins a market, and the combat rules that do.
by William H. Davidow 1986
4.02
121 ratings
💻 Tech Marketing⚔️ Competitive Strategy🎯 Market Segmentation🔗 Channel Management🛠️ Service Strategy
The Entrepreneur Mind
by Kevin D. Johnson • 2013
The 100 specific beliefs and habits that separate elite entrepreneurs from everyone else.
3.98
987
🚀 Startup Mindset💼 Business Fundamentals💰 Financial Strategy👥 Team Building🤝 Sales Skills
The Entrepreneur Mind Summary
The Entrepreneur Mind 93%
The 100 specific beliefs and habits that separate elite entrepreneurs from everyone else.
by Kevin D. Johnson 2013
3.98
987 ratings
🚀 Startup Mindset💼 Business Fundamentals💰 Financial Strategy👥 Team Building🤝 Sales Skills
Obviously Awesome
by April Dunford • 2019
Your product landed in the wrong market without you noticing. The step-by-step fix.
4.24
4k+
🎯 Product Positioning🏢 B2B Marketing🏷️ Category Design🔍 Customer Discovery♟️ Competitive Strategy
Obviously Awesome Summary
Obviously Awesome 93%
Your product landed in the wrong market without you noticing. The step-by-step fix.
by April Dunford 2019
4.24
4k+ ratings
🎯 Product Positioning🏢 B2B Marketing🏷️ Category Design🔍 Customer Discovery♟️ Competitive Strategy
Niching Up
by Chris Dreyer • 2022
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
4.01
279
🎯 Niche Marketing🏢 Service Businesses🧑‍💼 Solopreneurs📚 Expertise Building💰 Premium Pricing
Niching Up Summary
Niching Up 93%
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
by Chris Dreyer 2022
4.01
279 ratings
🎯 Niche Marketing🏢 Service Businesses🧑‍💼 Solopreneurs📚 Expertise Building💰 Premium Pricing
The Personal MBA
by Josh Kaufman
An MBA's worth of insight, without the tuition: the mental models every business depends on.
4.16
1k+
🧱 Business Fundamentals💎 Value Creation🧠 Marketing Psychology💰 Financial Literacy📚 Self-Education
The Personal MBA Summary
The Personal MBA 93%
An MBA's worth of insight, without the tuition: the mental models every business depends on.
by Josh Kaufman
4.16
1k+ ratings
🧱 Business Fundamentals💎 Value Creation🧠 Marketing Psychology💰 Financial Literacy📚 Self-Education
The Lean Marketplace
by Juho Makkonen • 2018
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
4.30
243
🛒 Online Marketplaces🔗 Network Effects🧪 Lean Startup📈 Growth Hacking🏗️ Platform Economy
The Lean Marketplace Summary
The Lean Marketplace 93%
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
by Juho Makkonen 2018
4.30
243 ratings
🛒 Online Marketplaces🔗 Network Effects🧪 Lean Startup📈 Growth Hacking🏗️ Platform Economy
Shark Tank Jump Start Your Business
by Michael Parrish DuDell • 2013
Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.
3.62
600
🏢 Startup Playbooks💰 Small Business Finance🎤 Investor Pitching🏷️ Brand Strategy🌱 Company Culture
Shark Tank Jump Start Your Business Summary
Shark Tank Jump Start Your Business 93%
Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.
by Michael Parrish DuDell 2013
3.62
600 ratings
🏢 Startup Playbooks💰 Small Business Finance🎤 Investor Pitching🏷️ Brand Strategy🌱 Company Culture
What Customers Want
by Anthony W. Ulwick • 2005
Customers can't design your product. Their unmet success metrics, scored by a single algorithm, can.
4.03
617
🧱 Product Innovation📊 Corporate Strategy🎯 Customer Needs🔎 Market Segmentation🗣️ Voice Of The Customer
What Customers Want Summary
What Customers Want 93%
Customers can't design your product. Their unmet success metrics, scored by a single algorithm, can.
by Anthony W. Ulwick 2005
4.03
617 ratings
🧱 Product Innovation📊 Corporate Strategy🎯 Customer Needs🔎 Market Segmentation🗣️ Voice Of The Customer
Bright Marketing for Small Business
by Robert Craven • 2011
Why small businesses should spend 60% of marketing on existing customers, and how to do it.
3.83
6
🚀 Marketing Strategy👥 Customer Focus🔷 Differentiation💎 Value Proposition🤝 Personal Selling
Bright Marketing for Small Business Summary
Bright Marketing for Small Business 93%
Why small businesses should spend 60% of marketing on existing customers, and how to do it.
by Robert Craven 2011
3.83
6 ratings
🚀 Marketing Strategy👥 Customer Focus🔷 Differentiation💎 Value Proposition🤝 Personal Selling
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