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SoBrief
Searching...
Intention Economy
by Doc Searls • 2012
The market flipped: when customers bring the data and set the terms, everybody wins.
3.71
177
Intention Economy Summary
Intention Economy 90%
The market flipped: when customers bring the data and set the terms, everybody wins.
by Doc Searls 2012
3.71
177 ratings
E-commerce Success Mastery 2019
by Derek Ed Wilson • 2019
Why $100-$200 products beat Amazon: a six-figure online store blueprint.
4.00
2
E-commerce Success Mastery 2019 Summary
E-commerce Success Mastery 2019 89%
Why $100-$200 products beat Amazon: a six-figure online store blueprint.
by Derek Ed Wilson 2019
4.00
2 ratings
The Ultimate Guide to Selling on Etsy
by Noelle Ihli • 2021
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
4.27
162
The Ultimate Guide to Selling on Etsy Summary
The Ultimate Guide to Selling on Etsy 89%
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
by Noelle Ihli 2021
4.27
162 ratings
Shopify For Dummies
by Paul Waddy • 2022
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
4.00
19
Shopify For Dummies Summary
Shopify For Dummies 89%
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
by Paul Waddy 2022
4.00
19 ratings
Silent Sales Machine 10.0
by Jim Cockrum • 2012
Find the audience, sell what they want: the multi-platform method for unsinkable online income.
3.82
323
Silent Sales Machine 10.0 Summary
Silent Sales Machine 10.0 89%
Find the audience, sell what they want: the multi-platform method for unsinkable online income.
by Jim Cockrum 2012
3.82
323 ratings
Ultimate Guide to Amazon Advertising
by Timothy Seward • 2019
Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.
4.44
16
Ultimate Guide to Amazon Advertising Summary
Ultimate Guide to Amazon Advertising 89%
Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.
by Timothy Seward 2019
4.44
16 ratings
Buy Buttons
by Nick Loper • 2016
An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.
3.97
201
Buy Buttons Summary
Buy Buttons 89%
An extra $500 a month, one spare hour a day, and 300 platforms to make it happen.
by Nick Loper 2016
3.97
201 ratings
How to Make Money Using Etsy
by Tim Adam • 2011
The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.
3.36
181
How to Make Money Using Etsy Summary
How to Make Money Using Etsy 89%
The Etsy seller's missing manual: how to get your handmade shop found, photographed, and profitable.
by Tim Adam 2011
3.36
181 ratings
Arbitrage
by Chris Green • 2012
Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.
3.68
206
Arbitrage Summary
Arbitrage 89%
Clearance aisle to Amazon: the system that turns $5 finds into $35 sales, no inventory required.
by Chris Green 2012
3.68
206 ratings
Amazon and the Rise of E-commerce
by 50Minutes • 2017
The Amazon playbook: why selling at a loss built the world's biggest online retailer.
2.00
2
Amazon and the Rise of E-commerce Summary
Amazon and the Rise of E-commerce 89%
The Amazon playbook: why selling at a loss built the world's biggest online retailer.
by 50Minutes 2017
2.00
2 ratings
Alibaba's World
by Porter Erisman • 2015
How an English teacher and seventeen friends outsmarted eBay in China.
3.89
2k+
Alibaba's World Summary
Alibaba's World 89%
How an English teacher and seventeen friends outsmarted eBay in China.
by Porter Erisman 2015
3.89
2k+ ratings
Six Billion Shoppers
by Porter Erisman • 2017
E-commerce took off where roads and trust barely existed, not in rich nations.
4.09
399
Six Billion Shoppers Summary
Six Billion Shoppers 89%
E-commerce took off where roads and trust barely existed, not in rich nations.
by Porter Erisman 2017
4.09
399 ratings
Selling on Shopify
by Brian Patrick • 2014
Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.
3.90
67
Selling on Shopify Summary
Selling on Shopify 89%
Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.
by Brian Patrick 2014
3.90
67 ratings
The Lean Marketplace
by Juho Makkonen • 2018
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
4.30
243
The Lean Marketplace Summary
The Lean Marketplace 88%
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
by Juho Makkonen 2018
4.30
243 ratings
Customer Behaviour in eCommerce
by Šárka Zapletalová • 2023
Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.
Customer Behaviour in eCommerce Summary
Customer Behaviour in eCommerce 88%
Czech e-grocery reveals five hidden customer types, each demanding its own loyalty strategy.
by Šárka Zapletalová 2023
Your Ecommerce Store
by David Brock • 2019
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
Your Ecommerce Store Summary
Your Ecommerce Store 88%
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
by David Brock 2019
Shopify Ecommerce Mastery
by Robert Hill
The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.
Shopify Ecommerce Mastery Summary
Shopify Ecommerce Mastery 88%
The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.
by Robert Hill
Dropshipping
by Anthony Parker • 2017
Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.
4.08
131
Dropshipping Summary
Dropshipping 88%
Why stock nothing and still outsell retail stores: the Shopify setup that built 400,000 businesses.
by Anthony Parker 2017
4.08
131 ratings
Reengineering Retail
by Doug Stephens • 2017
E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.
4.14
442
Reengineering Retail Summary
Reengineering Retail 88%
E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.
by Doug Stephens 2017
4.14
442 ratings
The Long Tail
by Chris Anderson • 2006
Digital shelves flip the economics: niche products collectively now outsell blockbusters.
3.82
30k+
The Long Tail Summary
The Long Tail 88%
Digital shelves flip the economics: niche products collectively now outsell blockbusters.
by Chris Anderson 2006
3.82
30k+ ratings
Subprime Attention Crisis
by Tim Hwang • 2020
The internet's ad economy is a bubble of fake clicks, hidden fees, and bad incentives.
3.61
1k+
Subprime Attention Crisis Summary
Subprime Attention Crisis 88%
The internet's ad economy is a bubble of fake clicks, hidden fees, and bad incentives.
by Tim Hwang 2020
3.61
1k+ ratings
Starting an Etsy Business for Dummies (For Dummies
by Kate Shoup • 2011
Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.
3.50
258
Starting an Etsy Business for Dummies (For Dummies Summary
Starting an Etsy Business for Dummies (For Dummies 88%
Etsy gives you the storefront. Here's the playbook most shops learn when it's already too late.
by Kate Shoup 2011
3.50
258 ratings
Working in Public
by Nadia Eghbal • 2020
Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.
3.92
951
Working in Public Summary
Working in Public 88%
Open source runs on solo maintainers, not communities. The scarcest resource: attention, not code.
by Nadia Eghbal 2020
3.92
951 ratings
Click.ology
by Graham Jones • 2013
Most online carts are abandoned. The psychological fixes that keep customers clicking through.
3.70
43
Click.ology Summary
Click.ology 88%
Most online carts are abandoned. The psychological fixes that keep customers clicking through.
by Graham Jones 2013
3.70
43 ratings
One Click
by Richard L. Brandt • 2011
Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.
3.74
8k+
One Click Summary
One Click 88%
Sell at a loss, think in decades, ignore Wall Street: the unorthodox playbook that built Amazon.
by Richard L. Brandt 2011
3.74
8k+ ratings
The Digital Marketing Handbook
by Robert W. Bly • 2018
Email costs ten dollars a customer. Everything else is just a way to get the address.
3.72
50
The Digital Marketing Handbook Summary
The Digital Marketing Handbook 88%
Email costs ten dollars a customer. Everything else is just a way to get the address.
by Robert W. Bly 2018
3.72
50 ratings
alibaba
by Liu Shiying • 2009
A math-failing English teacher beat eBay with one rule: give everything away for free.
3.62
125
alibaba Summary
alibaba 88%
A math-failing English teacher beat eBay with one rule: give everything away for free.
by Liu Shiying 2009
3.62
125 ratings
What's Mine Is Yours
by Rachel Botsman • 2010
Ownership is burden; access is power. How peer networks and digital trust are remaking the economy.
3.96
1k+
What's Mine Is Yours Summary
What's Mine Is Yours 88%
Ownership is burden; access is power. How peer networks and digital trust are remaking the economy.
by Rachel Botsman 2010
3.96
1k+ ratings
12 Months to $1 Million
by Ryan Daniel Moran • 2020
Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.
4.20
2k+
12 Months to $1 Million Summary
12 Months to $1 Million 88%
Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.
by Ryan Daniel Moran 2020
4.20
2k+ ratings
Without Their Permission
by Alexis Ohanian • 2013
A college project became a top-ten site. Why that path is open to everyone.
3.70
2k+
Without Their Permission Summary
Without Their Permission 88%
A college project became a top-ten site. Why that path is open to everyone.
by Alexis Ohanian 2013
3.70
2k+ ratings
Ecommerce Evolved
by Tanner Larsson • 2016
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
4.42
401
Ecommerce Evolved Summary
Ecommerce Evolved 88%
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
by Tanner Larsson 2016
4.42
401 ratings
Bezonomics
by Brian Dumaine • 2020
The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.
3.76
2k+
Bezonomics Summary
Bezonomics 88%
The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.
by Brian Dumaine 2020
3.76
2k+ ratings
The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else
by Dani Marie • 2015
Profit from your crafts: the photography, search, and social media system that sells what you make.
4.11
108
The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else Summary
The Handmade Entrepreneur—How to Sell on Etsy, or Anywhere Else 88%
Profit from your crafts: the photography, search, and social media system that sells what you make.
by Dani Marie 2015
4.11
108 ratings
Launch
by Jeff Walker • 2014
The launch formula that compresses a year of sales into one week, no existing audience required.
3.99
4k+
Launch Summary
Launch 88%
The launch formula that compresses a year of sales into one week, no existing audience required.
by Jeff Walker 2014
3.99
4k+ ratings
What Would Google Do?
by Jeff Jarvis • 2009
The internet's most successful company wrote a playbook, and it has nothing to do with search.
3.87
11k+
What Would Google Do? Summary
What Would Google Do? 88%
The internet's most successful company wrote a playbook, and it has nothing to do with search.
by Jeff Jarvis 2009
3.87
11k+ ratings
The Wealth of Networks
by Yochai Benkler • 2006
Free, voluntary collaboration now rivals the firm, upending the old rules of economy and democracy.
3.96
2k+
The Wealth of Networks Summary
The Wealth of Networks 88%
Free, voluntary collaboration now rivals the firm, upending the old rules of economy and democracy.
by Yochai Benkler 2006
3.96
2k+ ratings
Email Marketing Demystified
by Matthew Paulson • 2015
The $43-to-$1 channel: a system for building a list that sells on demand.
3.96
163
Email Marketing Demystified Summary
Email Marketing Demystified 88%
The $43-to-$1 channel: a system for building a list that sells on demand.
by Matthew Paulson 2015
3.96
163 ratings
Like, Comment, Subscribe
by Mark Bergen • 2022
Three PayPal coworkers built a dating site. It became the algorithm deciding what the world watches.
3.72
1k+
Like, Comment, Subscribe Summary
Like, Comment, Subscribe 88%
Three PayPal coworkers built a dating site. It became the algorithm deciding what the world watches.
by Mark Bergen 2022
3.72
1k+ ratings
Midjourney Professional Design Ebook - Master the Art of AI Design
by Ai Mastery Books • 2023
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
Midjourney Professional Design Ebook - Master the Art of AI Design Summary
Midjourney Professional Design Ebook - Master the Art of AI Design 88%
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
by Ai Mastery Books 2023
Traffic Secrets
by Russell Brunson • 2020
Your customers gather online. Find those streams, hook their attention, and own the click.
4.31
1k+
Traffic Secrets Summary
Traffic Secrets 88%
Your customers gather online. Find those streams, hook their attention, and own the click.
by Russell Brunson 2020
4.31
1k+ ratings
Move Fast and Break Things
by Jonathan Taplin • 2017
How three digital monopolies gutted music and news, and why democracy is their next casualty.
3.59
2k+
Move Fast and Break Things Summary
Move Fast and Break Things 87%
How three digital monopolies gutted music and news, and why democracy is their next casualty.
by Jonathan Taplin 2017
3.59
2k+ ratings
Next
by Michael Lewis • 2001
Amateurs with modems started beating the experts. The market didn't fight back; it invested.
3.70
2k+
Next Summary
Next 87%
Amateurs with modems started beating the experts. The market didn't fight back; it invested.
by Michael Lewis 2001
3.70
2k+ ratings
The People's Platform
by Astra Taylor • 2012
Digital abundance set culture free and made it cheap. Platforms got rich; creators got precarious.
4.04
610
The People's Platform Summary
The People's Platform 87%
Digital abundance set culture free and made it cheap. Platforms got rich; creators got precarious.
by Astra Taylor 2012
4.04
610 ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 87%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
Web 2.0
by Amy Shuen • 2007
Your users are your best asset: why giving products away builds billion-dollar businesses.
3.32
149
Web 2.0 Summary
Web 2.0 87%
Your users are your best asset: why giving products away builds billion-dollar businesses.
by Amy Shuen 2007
3.32
149 ratings
The Sharing Economy
by Arun Sundararajan • 2016
Trust between strangers, scaled by smartphones, is building an economy that sidesteps the firm.
3.66
491
The Sharing Economy Summary
The Sharing Economy 87%
Trust between strangers, scaled by smartphones, is building an economy that sidesteps the firm.
by Arun Sundararajan 2016
3.66
491 ratings
Amazon Unbound
by Brad Stone • 2021
Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.
4.07
7k+
Amazon Unbound Summary
Amazon Unbound 87%
Amazon's second act produced AWS, Alexa, and a $1.7 trillion empire, but the backlash had begun.
by Brad Stone 2021
4.07
7k+ ratings
App Empire
by Chad Mureta • 2011
The playbook for turning other people's code into your passive app income. No keyboard required.
3.67
380
App Empire Summary
App Empire 87%
The playbook for turning other people's code into your passive app income. No keyboard required.
by Chad Mureta 2011
3.67
380 ratings
The Mesh
by Lisa Gansky • 2010
Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.
3.66
1k+
The Mesh Summary
The Mesh 87%
Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.
by Lisa Gansky 2010
3.66
1k+ ratings
American Kingpin
by Nick Bilton • 2017
One man, one laptop, a billion in drugs. The manhunt that started with an envelope.
4.41
55k+
American Kingpin Summary
American Kingpin 87%
One man, one laptop, a billion in drugs. The manhunt that started with an envelope.
by Nick Bilton 2017
4.41
55k+ ratings
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