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💼 Expertise Business

Turning specialized knowledge into a livelihood—how consultants, thought leaders, and skilled professionals package and monetize what they know.
The Business of Expertise
by David C. Baker • 2017
Narrow your expertise until clients cannot replace you. That scarcity commands the fee.
4.31
731
🏢 Consulting Practice🎯 Positioning Strategy📋 Practice Management
The Business of Expertise Summary
The Business of Expertise 92%
Narrow your expertise until clients cannot replace you. That scarcity commands the fee.
by David C. Baker 2017
4.31
731 ratings
🏢 Consulting Practice🎯 Positioning Strategy📋 Practice Management
Niching Up
by Chris Dreyer • 2022
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
4.01
279
🎯 Niche Marketing🏢 Service Businesses🧑‍💼 Solopreneurs
Niching Up Summary
Niching Up 91%
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
by Chris Dreyer 2022
4.01
279 ratings
🎯 Niche Marketing🏢 Service Businesses🧑‍💼 Solopreneurs
How Clients Buy
by Tom McMakin • 2018
Professional services can't be sold like products. The design-thinking guide to making the buy easy.
4.04
27
💼 Professional Services📈 Business Development🗣️ Consultative Selling
How Clients Buy Summary
How Clients Buy 91%
Professional services can't be sold like products. The design-thinking guide to making the buy easy.
by Tom McMakin 2018
4.04
27 ratings
💼 Professional Services📈 Business Development🗣️ Consultative Selling
The Win Without Pitching Manifesto
by Blair Enns • 2010
The pitch is the enemy: how creative firms win clients without giving away their thinking.
4.44
3k+
💼 Professional Services🏛️ Agency Management🎯 Niche Specialization
The Win Without Pitching Manifesto Summary
The Win Without Pitching Manifesto 91%
The pitch is the enemy: how creative firms win clients without giving away their thinking.
by Blair Enns 2010
4.44
3k+ ratings
💼 Professional Services🏛️ Agency Management🎯 Niche Specialization
Million Dollar Consulting
by Alan Weiss • 1992
Stop billing by the hour. The rules for value-based fees and an 80% proposal close rate.
3.90
2k+
🧑‍💼 Solo Consulting💰 Value-Based Pricing📄 Consulting Proposals
Million Dollar Consulting Summary
Million Dollar Consulting 91%
Stop billing by the hour. The rules for value-based fees and an 80% proposal close rate.
by Alan Weiss 1992
3.90
2k+ ratings
🧑‍💼 Solo Consulting💰 Value-Based Pricing📄 Consulting Proposals
The Pumpkin Plan
by Mike Michalowicz • 2012
Fire your worst clients, spoil your best, and build systems so you don't have to run the show.
4.10
4k+
🧑‍💼 Client Management🔍 Extreme Focus✂️ Business Pruning
The Pumpkin Plan Summary
The Pumpkin Plan 91%
Fire your worst clients, spoil your best, and build systems so you don't have to run the show.
by Mike Michalowicz 2012
4.10
4k+ ratings
🧑‍💼 Client Management🔍 Extreme Focus✂️ Business Pruning
The Marketing Agency Blueprint
by Paul Roetzer • 2011
Build firms blending digital and traditional marketing, charging for outcomes, scaling on the cloud.
3.86
262
💼 Professional Services🏢 Agency Management💻 Digital Marketing
The Marketing Agency Blueprint Summary
The Marketing Agency Blueprint 91%
Build firms blending digital and traditional marketing, charging for outcomes, scaling on the cloud.
by Paul Roetzer 2011
3.86
262 ratings
💼 Professional Services🏢 Agency Management💻 Digital Marketing
Stop Thinking Like a Freelancer
by Liam Veitch • 2014
Your skill is worth ten times more if you stop selling hours. The freelance-to-business playbook.
3.81
196
💼 Freelance Business🧑‍💻 Solopreneurship🧲 Client Attraction
Stop Thinking Like a Freelancer Summary
Stop Thinking Like a Freelancer 91%
Your skill is worth ten times more if you stop selling hours. The freelance-to-business playbook.
by Liam Veitch 2014
3.81
196 ratings
💼 Freelance Business🧑‍💻 Solopreneurship🧲 Client Attraction
The Millionaire Messenger
by Brendon Burchard • 2012
The no-credentials playbook for turning life experience into a speaking and coaching empire.
4.11
2k+
🧑‍🏫 Knowledge Entrepreneurship💰 Monetizing Expertise🏷️ Personal Branding
The Millionaire Messenger Summary
The Millionaire Messenger 91%
The no-credentials playbook for turning life experience into a speaking and coaching empire.
by Brendon Burchard 2012
4.11
2k+ ratings
🧑‍🏫 Knowledge Entrepreneurship💰 Monetizing Expertise🏷️ Personal Branding
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
🎯 Personal Branding🚀 Solopreneurship🏆 Expert Positioning
Rise of the Youpreneur Summary
Rise of the Youpreneur 91%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
🎯 Personal Branding🚀 Solopreneurship🏆 Expert Positioning
Badass Your Brand
by Pia Silva • 2017
The brand playbook for commanding premium prices and working only with clients you actually want.
4.40
400
🎯 Personal Branding🏆 Expert Positioning🌟 Brand Differentiation
Badass Your Brand Summary
Badass Your Brand 91%
The brand playbook for commanding premium prices and working only with clients you actually want.
by Pia Silva 2017
4.40
400 ratings
🎯 Personal Branding🏆 Expert Positioning🌟 Brand Differentiation
Don't Pay for Your MBA
by Laurie Pickard • 2017
An MBA-level business education from free online courses, with the network and brand to match.
3.95
104
🎓 Alternative Mba💻 Online Education📊 Business Fundamentals
Don't Pay for Your MBA Summary
Don't Pay for Your MBA 91%
An MBA-level business education from free online courses, with the network and brand to match.
by Laurie Pickard 2017
3.95
104 ratings
🎓 Alternative Mba💻 Online Education📊 Business Fundamentals
Getting Started in Consulting
by Alan Weiss • 2000
A guide to launching a consulting practice where your fees match your impact, not your hours.
3.90
3k+
🏢 Consulting Practices💰 Value Pricing📣 Professional Services Marketing
Getting Started in Consulting Summary
Getting Started in Consulting 90%
A guide to launching a consulting practice where your fees match your impact, not your hours.
by Alan Weiss 2000
3.90
3k+ ratings
🏢 Consulting Practices💰 Value Pricing📣 Professional Services Marketing
Value-Based Fees
by Alan Weiss • 2002
Stop selling your time. The method for pricing consulting on the value clients actually receive.
4.05
1k+
💼 Consulting Business💰 Pricing Strategy🎯 Value Proposition
Value-Based Fees Summary
Value-Based Fees 90%
Stop selling your time. The method for pricing consulting on the value clients actually receive.
by Alan Weiss 2002
4.05
1k+ ratings
💼 Consulting Business💰 Pricing Strategy🎯 Value Proposition
Hair Salon and Day Spa
by Entrepreneur Magazine • 2014
Most salon startups fail on the business side, not the styling. Ten steps fix that.
✂️ Service Business🚀 Small Business Startup📋 Startup Playbooks
Hair Salon and Day Spa Summary
Hair Salon and Day Spa 90%
Most salon startups fail on the business side, not the styling. Ten steps fix that.
by Entrepreneur Magazine 2014
✂️ Service Business🚀 Small Business Startup📋 Startup Playbooks
Shut Up and Listen!
by Tilman Fertitta • 2019
A billionaire's blunt playbook: why niceness, tiny details, and bad timing create empires.
3.89
1k+
🛎️ Customer Experience🛠️ Pragmatic Leadership💰 Financial Literacy
Shut Up and Listen! Summary
Shut Up and Listen! 90%
A billionaire's blunt playbook: why niceness, tiny details, and bad timing create empires.
by Tilman Fertitta 2019
3.89
1k+ ratings
🛎️ Customer Experience🛠️ Pragmatic Leadership💰 Financial Literacy
Rain Making
by Ford Harding • 2008
A system for winning clients when you'd rather do the work, built on three multiplying levers.
3.82
97
🏢 Professional Services🎯 Client Acquisition🤝 Networking Strategy
Rain Making Summary
Rain Making 90%
A system for winning clients when you'd rather do the work, built on three multiplying levers.
by Ford Harding 2008
3.82
97 ratings
🏢 Professional Services🎯 Client Acquisition🤝 Networking Strategy
Free Time
by Jenny Blake • 2022
A three-person team, two uninterrupted days a week, and a manual that remembers it all.
4.15
308
🏢 Small Business Systems🌴 Lifestyle Business🤝 Effective Delegation
Free Time Summary
Free Time 90%
A three-person team, two uninterrupted days a week, and a manual that remembers it all.
by Jenny Blake 2022
4.15
308 ratings
🏢 Small Business Systems🌴 Lifestyle Business🤝 Effective Delegation
Productize
by Eisha Armstrong • 2021
Turn professional services into products that scale revenue faster than headcount.
3.84
249
🏢 Professional Services📦 Productized Services🔍 Customer Discovery
Productize Summary
Productize 90%
Turn professional services into products that scale revenue faster than headcount.
by Eisha Armstrong 2021
3.84
249 ratings
🏢 Professional Services📦 Productized Services🔍 Customer Discovery
How to Start a Home-Based Handyman Business
by Terry Meany • 2009
Turn repair skills into a real business: the map from license to invoice to exit strategy.
2.89
9
🏠 Home Services🚀 Business Startup🧑‍💼 Solo Entrepreneurship
How to Start a Home-Based Handyman Business Summary
How to Start a Home-Based Handyman Business 90%
Turn repair skills into a real business: the map from license to invoice to exit strategy.
by Terry Meany 2009
2.89
9 ratings
🏠 Home Services🚀 Business Startup🧑‍💼 Solo Entrepreneurship
The Consulting Bible
by Alan Weiss • 2011
Why billing by the hour caps your income, and the value-based model that unlocks seven figures.
4.05
753
💼 Consulting Business💰 Value Pricing📄 Proposal Writing
The Consulting Bible Summary
The Consulting Bible 90%
Why billing by the hour caps your income, and the value-based model that unlocks seven figures.
by Alan Weiss 2011
4.05
753 ratings
💼 Consulting Business💰 Value Pricing📄 Proposal Writing
The Successful Speaker
by Grant Baldwin • 2020
Most speakers have a message but no business model. This book provides the missing half.
4.18
187
🎤 Professional Speaking🏷️ Personal Branding📨 Client Acquisition
The Successful Speaker Summary
The Successful Speaker 90%
Most speakers have a message but no business model. This book provides the missing half.
by Grant Baldwin 2020
4.18
187 ratings
🎤 Professional Speaking🏷️ Personal Branding📨 Client Acquisition
Niche Down
by Christopher Lochhead • 2018
Stop competing to be best. The rules for creating a new category and owning it outright.
3.80
196
💡 Category Creation🎯 Differentiation🏷️ Personal Branding
Niche Down Summary
Niche Down 90%
Stop competing to be best. The rules for creating a new category and owning it outright.
by Christopher Lochhead 2018
3.80
196 ratings
💡 Category Creation🎯 Differentiation🏷️ Personal Branding
The Nuclear Effect
by Scott Oldford • 2020
Six systems hold up a seven-figure online business. Ignore one, and more money creates more chaos.
3.64
226
🌐 Online Business⚙️ Business Systems💰 High-Ticket Sales
The Nuclear Effect Summary
The Nuclear Effect 90%
Six systems hold up a seven-figure online business. Ignore one, and more money creates more chaos.
by Scott Oldford 2020
3.64
226 ratings
🌐 Online Business⚙️ Business Systems💰 High-Ticket Sales
Content Inc.
by Joe Pulizzi • 2015
Build the audience first. The product comes later: six steps to a content business.
3.96
1k+
📝 Content Entrepreneurship👥 Audience Building📋 Content Strategy
Content Inc. Summary
Content Inc. 90%
Build the audience first. The product comes later: six steps to a content business.
by Joe Pulizzi 2015
3.96
1k+ ratings
📝 Content Entrepreneurship👥 Audience Building📋 Content Strategy
The Secrets of Consulting
by Gerald M. Weinberg • 1985
Why clients resist the advice they asked for, and the small moves that work anyway.
3.95
4k+
🧭 Consulting Practice💼 Professional Services🛡️ Managing Resistance
The Secrets of Consulting Summary
The Secrets of Consulting 90%
Why clients resist the advice they asked for, and the small moves that work anyway.
by Gerald M. Weinberg 1985
3.95
4k+ ratings
🧭 Consulting Practice💼 Professional Services🛡️ Managing Resistance
They Ask, You Answer
by Marcus Sheridan • 2019
Publish your price, admit your flaws, answer every question openly. The buyers sell themselves.
4.22
2k+
📝 Content Marketing🧲 Inbound Marketing🎓 Customer Education
They Ask, You Answer Summary
They Ask, You Answer 90%
Publish your price, admit your flaws, answer every question openly. The buyers sell themselves.
by Marcus Sheridan 2019
4.22
2k+ ratings
📝 Content Marketing🧲 Inbound Marketing🎓 Customer Education
One to Many
by Jason Fladlien • 2018
Most webinars fail because they teach. The four-stage sequence that sells instead.
4.53
160
🌐 Internet Marketing🔽 Sales Funnels📬 Direct Response
One to Many Summary
One to Many 90%
Most webinars fail because they teach. The four-stage sequence that sells instead.
by Jason Fladlien 2018
4.53
160 ratings
🌐 Internet Marketing🔽 Sales Funnels📬 Direct Response
Successful Technology Consulting
by Eetu Niemi • 2022
Nine habits that separate top-earning IT consultants from the rest of the bench.
4.47
17
🖥️ Tech Consulting🤝 Client Relationships📊 Consulting Sales
Successful Technology Consulting Summary
Successful Technology Consulting 90%
Nine habits that separate top-earning IT consultants from the rest of the bench.
by Eetu Niemi 2022
4.47
17 ratings
🖥️ Tech Consulting🤝 Client Relationships📊 Consulting Sales
The Seven Figure Agency Roadmap
by Josh Nelson • 2021
Charge $1,000 a month, not by the project: the playbook for a seven-figure agency.
4.35
486
🏢 Agency Business🎯 Niche Marketing🔄 Recurring Revenue
The Seven Figure Agency Roadmap Summary
The Seven Figure Agency Roadmap 90%
Charge $1,000 a month, not by the project: the playbook for a seven-figure agency.
by Josh Nelson 2021
4.35
486 ratings
🏢 Agency Business🎯 Niche Marketing🔄 Recurring Revenue
The Lords of Strategy
by Walter Kiechel III • 2009
Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.
3.94
3k+
🏢 Management Consulting♟️ Corporate Strategy📜 Business History
The Lords of Strategy Summary
The Lords of Strategy 90%
Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.
by Walter Kiechel III 2009
3.94
3k+ ratings
🏢 Management Consulting♟️ Corporate Strategy📜 Business History
The Personal MBA
by Josh Kaufman • 2010
Five processes run every successful business. Master them without the degree.
4.09
48k+
🏗️ Business Fundamentals🎓 Anti-Mba💎 Value Creation
The Personal MBA Summary
The Personal MBA 90%
Five processes run every successful business. Master them without the degree.
by Josh Kaufman 2010
4.09
48k+ ratings
🏗️ Business Fundamentals🎓 Anti-Mba💎 Value Creation
The Ultimate Sales Machine
by Chet Holmes • 2007
A bad hire costs $60,000. A bad meeting costs an afternoon. The playbooks for eliminating both.
3.97
9k+
⚙️ Business Systems📢 Content Marketing🤝 Sales Skills
The Ultimate Sales Machine Summary
The Ultimate Sales Machine 90%
A bad hire costs $60,000. A bad meeting costs an afternoon. The playbooks for eliminating both.
by Chet Holmes 2007
3.97
9k+ ratings
⚙️ Business Systems📢 Content Marketing🤝 Sales Skills
Case in Point 11
by Marc P. Cosentino • 2020
Not the answer. The structure. The hypothesis. The math. A complete practice system for all three.
4.06
296
🏢 Management Consulting💼 Consulting Interviews🧩 Structured Problem Solving
Case in Point 11 Summary
Case in Point 11 90%
Not the answer. The structure. The hypothesis. The math. A complete practice system for all three.
by Marc P. Cosentino 2020
4.06
296 ratings
🏢 Management Consulting💼 Consulting Interviews🧩 Structured Problem Solving
The Art of Client Service, Revised and Updated Edition
by Robert Solomon • 2003
The advertising guide that teaches one thing: the relationship is the product, not the campaign.
3.95
791
📺 Advertising🗂️ Account Management🤝 Client Relationships
The Art of Client Service, Revised and Updated Edition Summary
The Art of Client Service, Revised and Updated Edition 90%
The advertising guide that teaches one thing: the relationship is the product, not the campaign.
by Robert Solomon 2003
3.95
791 ratings
📺 Advertising🗂️ Account Management🤝 Client Relationships
Implementing Value Pricing
by Ronald J. Baker • 2010
Charging by the hour kills profits and innovation. A pricing model built on customer value instead.
4.33
175
🏢 Professional Firms💰 Value Pricing🧠 Subjective Value
Implementing Value Pricing Summary
Implementing Value Pricing 90%
Charging by the hour kills profits and innovation. A pricing model built on customer value instead.
by Ronald J. Baker 2010
4.33
175 ratings
🏢 Professional Firms💰 Value Pricing🧠 Subjective Value
The Grid
by Matt Watkinson • 2017
Nine forces shape every business choice. A single framework for seeing them all before they collide.
4.10
343
🧠 Systems Thinking📊 Business Strategy💰 Pricing Strategy
The Grid Summary
The Grid 90%
Nine forces shape every business choice. A single framework for seeing them all before they collide.
by Matt Watkinson 2017
4.10
343 ratings
🧠 Systems Thinking📊 Business Strategy💰 Pricing Strategy
The Sweaty Startup
by Nick Huber • 2025
The roadmap for getting rich in the boring businesses your town actually needs.
4.09
499
🏘️ Local Business🥾 Bootstrapping🗣️ Sales Skills
The Sweaty Startup Summary
The Sweaty Startup 90%
The roadmap for getting rich in the boring businesses your town actually needs.
by Nick Huber 2025
4.09
499 ratings
🏘️ Local Business🥾 Bootstrapping🗣️ Sales Skills
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing
Youtility Summary
Youtility 90%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing
Two Weeks Notice
by Amy Porterfield • 2023
Trade your resignation letter for an online business, built step by step around your expertise.
4.12
1k+
🖥️ Online Business🚀 Solo Entrepreneurship🚪 Corporate Exit
Two Weeks Notice Summary
Two Weeks Notice 90%
Trade your resignation letter for an online business, built step by step around your expertise.
by Amy Porterfield 2023
4.12
1k+ ratings
🖥️ Online Business🚀 Solo Entrepreneurship🚪 Corporate Exit
The 80/20 Principle and 92 Other Power Laws of Nature
by Richard Koch • 2013
Work less and win more: the 93 laws from nature that multiply your business results.
3.66
524
🏢 Business Strategy📊 Power Laws🔗 Systems Thinking
The 80/20 Principle and 92 Other Power Laws of Nature Summary
The 80/20 Principle and 92 Other Power Laws of Nature 90%
Work less and win more: the 93 laws from nature that multiply your business results.
by Richard Koch 2013
3.66
524 ratings
🏢 Business Strategy📊 Power Laws🔗 Systems Thinking
Dealing with Darwin
by Geoffrey A. Moore • 2005
Growth and mature markets demand opposite innovation strategies. Few companies master both.
3.75
389
💡 Innovation Strategy🔄 Corporate Lifecycle🎯 Core Competencies
Dealing with Darwin Summary
Dealing with Darwin 90%
Growth and mature markets demand opposite innovation strategies. Few companies master both.
by Geoffrey A. Moore 2005
3.75
389 ratings
💡 Innovation Strategy🔄 Corporate Lifecycle🎯 Core Competencies
Fans First
by Jesse Cole • 2022
Forget advertising. How to build fans devoted enough to drive across the country for you.
4.36
983
🎯 Customer Experience⚾ Sports Business📣 Word Of Mouth
Fans First Summary
Fans First 90%
Forget advertising. How to build fans devoted enough to drive across the country for you.
by Jesse Cole 2022
4.36
983 ratings
🎯 Customer Experience⚾ Sports Business📣 Word Of Mouth
Inbound PR
by Iliyana Stareva • 2018
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
3.87
46
📢 Public Relations📝 Content Marketing🧲 Inbound Methodology
Inbound PR Summary
Inbound PR 90%
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
by Iliyana Stareva 2018
3.87
46 ratings
📢 Public Relations📝 Content Marketing🧲 Inbound Methodology
Small Is the New Big
by Seth Godin • 2006
The age of interruptions is done. The only marketing left is earning their mention.
3.82
5k+
🏢 Small Business Strategy💻 Digital Marketing🌟 Product Differentiation
Small Is the New Big Summary
Small Is the New Big 90%
The age of interruptions is done. The only marketing left is earning their mention.
by Seth Godin 2006
3.82
5k+ ratings
🏢 Small Business Strategy💻 Digital Marketing🌟 Product Differentiation
The Sticking Point Solution
by Jay Abraham • 2009
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
4.26
213
📈 Business Growth📉 Recession Strategy🛎️ Consultative Selling
The Sticking Point Solution Summary
The Sticking Point Solution 90%
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
by Jay Abraham 2009
4.26
213 ratings
📈 Business Growth📉 Recession Strategy🛎️ Consultative Selling
10 Instant MBA lessons
by Infinite Ideas • 2011
Seven business-school lessons on strategy, pricing, and automation for pros who skipped the degree.
3.30
169
🧠 Business Strategy🎓 MBA Essentials💰 Value-Based Pricing
10 Instant MBA lessons Summary
10 Instant MBA lessons 90%
Seven business-school lessons on strategy, pricing, and automation for pros who skipped the degree.
by Infinite Ideas 2011
3.30
169 ratings
🧠 Business Strategy🎓 MBA Essentials💰 Value-Based Pricing
Professional Services Marketing
by Mike Schultz • 2009
Attract clients and command premium fees. The marketing playbook for professional services firms.
3.82
177
🏢 Professional Services🏭 B2B Marketing🎯 Lead Generation
Professional Services Marketing Summary
Professional Services Marketing 90%
Attract clients and command premium fees. The marketing playbook for professional services firms.
by Mike Schultz 2009
3.82
177 ratings
🏢 Professional Services🏭 B2B Marketing🎯 Lead Generation
The Activator Advantage
by Matthew Dixon • 2025
Five business development profiles. Four fail today. The learnable habits of the one that wins.
4.05
129
🧑‍💼 Professional Services🌧️ Rainmaking📈 Business Development
The Activator Advantage Summary
The Activator Advantage 90%
Five business development profiles. Four fail today. The learnable habits of the one that wins.
by Matthew Dixon 2025
4.05
129 ratings
🧑‍💼 Professional Services🌧️ Rainmaking📈 Business Development
Key Person of Influence
by Daniel Priestley • 2010
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
4.02
2k+
🧱 Personal Branding🧠 Thought Leadership🎤 Pitch Craft
Key Person of Influence Summary
Key Person of Influence 90%
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
by Daniel Priestley 2010
4.02
2k+ ratings
🧱 Personal Branding🧠 Thought Leadership🎤 Pitch Craft
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$79.99
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2 taps to start, super easy to cancel