マーケティング

Whether you're crafting a pitch, building a brand, or learning the subtle art of human persuasion, this section explores the strategies and psychology behind what makes people buy, believe, and belong. From startup growth tactics to the science of habit-forming products, these books pull back the curtain on how ideas spread and businesses thrive.

マーケティング本の要約

Hooked ハマるしかけ使われつづけるサービスを生み出す[心理学]×[デザイン]の新ルール

著： ニール・イヤール • 2013

The psychology behind every habit-forming app, distilled into a four-step product design cycle.

4.12

50,000+

🎨 Product Design 🔄 Habit Formation 🧠 Behavioral Design

Hooked ハマるしかけ使われつづけるサービスを生み出す[心理学]×[デザイン]の新ルール要約

イマーシブ

Hooked ハマるしかけ使われつづけるサービスを生み出す[心理学]×[デザイン]の新ルール

The psychology behind every habit-forming app, distilled into a four-step product design cycle.

著： ニール・イヤール 2013 154 ページ

4.12

50,000+ 件の評価

🎨 Product Design 🔄 Habit Formation 🧠 Behavioral Design

ティッピング・ポイント：いかにして「小さな変化」が「大きな変化」を生み出すか

著： マルコム・グラッドウェル • 2000

Three rules govern social epidemics, and the people who start them aren't who you'd expect.

4.01

800,000+

🦠 Social Contagion 🗣️ Word Of Mouth 🧠 Behavioral Influence

ティッピング・ポイント：いかにして「小さな変化」が「大きな変化」を生み出すか要約

イマーシブ

ティッピング・ポイント：いかにして「小さな変化」が「大きな変化」を生み出すか

Three rules govern social epidemics, and the people who start them aren't who you'd expect.

著： マルコム・グラッドウェル 2000 204 ページ

4.01

800,000+ 件の評価

🦠 Social Contagion 🗣️ Word Of Mouth 🧠 Behavioral Influence

小さなチーム、大きな仕事

著： ジェイソン・フリード • 2010

Business plans are guesses, meetings destroy focus, and waiting to launch is a trap.

3.97

100,000+

🚀 Bootstrapping 🔧 Lean Methodology ✂️ Minimalist Business

イマーシブ

小さなチーム、大きな仕事

Business plans are guesses, meetings destroy focus, and waiting to launch is a trap.

著： ジェイソン・フリード 2010 279 ページ

3.97

100,000+ 件の評価

🚀 Bootstrapping 🔧 Lean Methodology ✂️ Minimalist Business

WHYから始めよ！

著： サイモン・シネック • 2009

Some brands inspire tattoos. The difference isn't product quality, it's which message comes first.

4.10

200,000+

🎯 Purpose-Driven Leadership 🏢 Organizational Culture 🧠 Decision Psychology

イマーシブ

WHYから始めよ！

Some brands inspire tattoos. The difference isn't product quality, it's which message comes first.

著： サイモン・シネック 2009 52 ページ

4.10

200,000+ 件の評価

🎯 Purpose-Driven Leadership 🏢 Organizational Culture 🧠 Decision Psychology

説得の技術：威圧せずに勝つ方法

著： ボブ・バーグ • 1998

Eight words that dissolve resistance: scripts for getting your way without leaving enemies behind.

4.03

500+

🎭 Ego Management 🤝 Conflict De-Escalation 🗣️ Tact And Diplomacy

イマーシブ

説得の技術：威圧せずに勝つ方法

Eight words that dissolve resistance: scripts for getting your way without leaving enemies behind.

著： ボブ・バーグ 1998 238 ページ

4.03

500+ 件の評価

🎭 Ego Management 🤝 Conflict De-Escalation 🗣️ Tact And Diplomacy

Cues

著： Vanessa Van Edwards • 2022

Two silent questions shape every first impression. The specific cues that answer them.

4.21

3,000+

🗣️ Nonverbal Communication 🧠 Emotional Intelligence 👥 Social Psychology

イマーシブ

Cues

Two silent questions shape every first impression. The specific cues that answer them.

著： Vanessa Van Edwards 2022 320 ページ

4.21

3,000+ 件の評価

🗣️ Nonverbal Communication 🧠 Emotional Intelligence 👥 Social Psychology

Gym Launch Secrets

著： Alex Hormozi • 2020

Why cheap trials drain gyms, and the upfront-pricing model that funds growth without ad budgets.

4.47

308

🏋️ Fitness Business 🏢 Brick And Mortar Business 💰 Pricing Strategy

イマーシブ

Gym Launch Secrets

Why cheap trials drain gyms, and the upfront-pricing model that funds growth without ad budgets.

著： Alex Hormozi 2020 57 ページ

4.47

308 件の評価

🏋️ Fitness Business 🏢 Brick And Mortar Business 💰 Pricing Strategy

トラクション：スタートアップが顧客をつかむための指南書

著： ガブリエル・ワインバーグ • 2014

Your best growth channel is the one your competitors dismissed. A process for finding it.

4.11

9,000+

🎯 Customer Acquisition 🚀 Go-To-Market 🧪 Growth Hacking

イマーシブ

トラクション：スタートアップが顧客をつかむための指南書

Your best growth channel is the one your competitors dismissed. A process for finding it.

著： ガブリエル・ワインバーグ 2014 288 ページ

4.11

9,000+ 件の評価

🎯 Customer Acquisition 🚀 Go-To-Market 🧪 Growth Hacking

スマート・ブレビティ：少ない言葉でより多くを伝える力

著： ジム・ヴァンデハイ • 2022

Readers give you 26 seconds. Journalists' best system for writing shorter and being read.

3.92

9,000+

📧 Business Communication ✂️ Concise Writing 👁️ Attention Economics

イマーシブ

スマート・ブレビティ：少ない言葉でより多くを伝える力

Readers give you 26 seconds. Journalists' best system for writing shorter and being read.

著： ジム・ヴァンデハイ 2022 199 ページ

3.92

9,000+ 件の評価

📧 Business Communication ✂️ Concise Writing 👁️ Attention Economics

Questions Are the Answers

著： Allan Pease • 2000

A questioning sequence that turns prospects into self-recruiters, no pitch required.

4.01

1,000+

🤝 Network Marketing 🧠 Sales Psychology ❓ Question-Based Selling

イマーシブ

Questions Are the Answers

A questioning sequence that turns prospects into self-recruiters, no pitch required.

著： Allan Pease 2000 96 ページ

4.01

1,000+ 件の評価

🤝 Network Marketing 🧠 Sales Psychology ❓ Question-Based Selling

Exactly What to Say

著： Phil M. Jones • 2017

Exact sentences for the moments when conversations stall: what to say, and why each phrase works.

3.75

9,000+

📜 Sales Scripts 🗣️ Persuasive Language 🔄 Reframing Techniques

イマーシブ

Exactly What to Say

Exact sentences for the moments when conversations stall: what to say, and why each phrase works.

著： Phil M. Jones 2017 148 ページ

3.75

9,000+ 件の評価

📜 Sales Scripts 🗣️ Persuasive Language 🔄 Reframing Techniques

How to Sell Yourself

著： Joe Girard • 1980

A record-breaking car salesman's rules for becoming the kind of person others say yes to.

3.88

328

💼 Sales Techniques 🏷️ Personal Branding 🎯 Persuasion Skills

イマーシブ

How to Sell Yourself

A record-breaking car salesman's rules for becoming the kind of person others say yes to.

著： Joe Girard 1980

3.88

328 件の評価

💼 Sales Techniques 🏷️ Personal Branding 🎯 Persuasion Skills

Wealth without Cash

著： Pace Morby • 2023

Acquire real estate without banks or your own cash by solving the problems other buyers ignore.

4.43

267

🏠 Real Estate Investing 🔑 Creative Finance 📋 Lead Generation

イマーシブ

Wealth without Cash

Acquire real estate without banks or your own cash by solving the problems other buyers ignore.

著： Pace Morby 2023 248 ページ

4.43

267 件の評価

🏠 Real Estate Investing 🔑 Creative Finance 📋 Lead Generation

Fans First

著： Jesse Cole • 2022

Forget advertising. How to build fans devoted enough to drive across the country for you.

4.36

500+

🎯 Customer Experience ⚾ Sports Business 📣 Word Of Mouth

イマーシブ

Fans First

Forget advertising. How to build fans devoted enough to drive across the country for you.

著： Jesse Cole 2022 358 ページ

4.36

500+ 件の評価

🎯 Customer Experience ⚾ Sports Business 📣 Word Of Mouth

ギャップ・セリング：顧客をイエスに導く方法―問題中心のセールスで関係性、反論克服、クロージング、価格設定のすべてを変える

著： キーナン • 2018

Features don't close deals. The measurable gap between a customer's pain and their goal does.

4.27

1,000+

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology

ギャップ・セリング：顧客をイエスに導く方法―問題中心のセールスで関係性、反論克服、クロージング、価格設定のすべてを変える

Features don't close deals. The measurable gap between a customer's pain and their goal does.

著： キーナン 2018 262 ページ

4.27

1,000+ 件の評価

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology

The Mom Test

著： Rob Fitzpatrick • 2013

Everyone's lying about your business idea. Especially your mom. A method for getting real answers.

4.37

13,000+

🚀 Startup Playbooks 🔍 Customer Discovery ✅ Idea Validation

The Mom Test

Everyone's lying about your business idea. Especially your mom. A method for getting real answers.

著： Rob Fitzpatrick 2013 138 ページ

4.37

13,000+ 件の評価

🚀 Startup Playbooks 🔍 Customer Discovery ✅ Idea Validation

チャレンジャー・セールス・モデル成約に直結させる「指導」「適応」「支配」

著： マシュー・ディクソン • 2011

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

3.91

11,000+

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales

チャレンジャー・セールス・モデル成約に直結させる「指導」「適応」「支配」

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

著： マシュー・ディクソン 2011 242 ページ

3.91

11,000+ 件の評価

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales

影響力の武器：なぜ、人は動かされるのか

著： ロバート・B・チャルディーニ • 1984

Your yes is less free than you think: six psychological levers that decide before you do.

4.21

100,000+

🗣️ Persuasion Techniques 👥 Social Influence 🧠 Behavioral Psychology

影響力の武器：なぜ、人は動かされるのか

Your yes is less free than you think: six psychological levers that decide before you do.

著： ロバート・B・チャルディーニ 1984 260 ページ

4.21

100,000+ 件の評価

🗣️ Persuasion Techniques 👥 Social Influence 🧠 Behavioral Psychology

ファナティカル・プロスペクティング：ソーシャルセリング、電話、Eメール、テキスト、コールドコールを活用してセールス会話を開き、パイプラインを満たすための究極のガイド

著： ジェブ・ブラウント • 2015

Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.

4.25

6,000+

📞 Sales Prospecting 🔄 Pipeline Management ☎️ Cold Calling

ファナティカル・プロスペクティング：ソーシャルセリング、電話、Eメール、テキスト、コールドコールを活用してセールス会話を開き、パイプラインを満たすための究極のガイド要約

Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.

著： ジェブ・ブラウント 2015 304 ページ

4.25

6,000+ 件の評価

📞 Sales Prospecting 🔄 Pipeline Management ☎️ Cold Calling

The Business of the 21st Century

著： Robert T. Kiyosaki • 2010

One business runs on relationships, not capital. Commit five years, and it pays for a lifetime.

3.87

11,000+

🤝 Network Marketing 💸 Passive Income 🧠 Entrepreneurial Mindset

The Business of the 21st Century

One business runs on relationships, not capital. Commit five years, and it pays for a lifetime.

著： Robert T. Kiyosaki 2010 117 ページ

3.87

11,000+ 件の評価

🤝 Network Marketing 💸 Passive Income 🧠 Entrepreneurial Mindset

スタートアップ・マニュアル：起業についてのステップ・バイ・ステップガイド

著： スティーブ・ブランク • 2012

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

4.11

12,000+

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research

スタートアップ・マニュアル：起業についてのステップ・バイ・ステップガイド

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

著： スティーブ・ブランク 2012 608 ページ

4.11

12,000+ 件の評価

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research

Way of the Wolf

著： Jordan Belfort • 2017

The closing system that runs on certainty, not charm, starting with the first four seconds.

3.95

9,000+

📞 Sales Techniques 🧠 Persuasion Psychology 🗣️ Nonverbal Communication

Way of the Wolf

The closing system that runs on certainty, not charm, starting with the first four seconds.

著： Jordan Belfort 2017 240 ページ

3.95

9,000+ 件の評価

📞 Sales Techniques 🧠 Persuasion Psychology 🗣️ Nonverbal Communication

Ogilvy on Advertising

著： David Ogilvy • 1983

Your headline is 90% of your budget. A master adman's craft rules for making every word sell.

4.15

11,000+

🏗️ Advertising Fundamentals ✍️ Copywriting Craft 📬 Direct Response

Ogilvy on Advertising

Your headline is 90% of your budget. A master adman's craft rules for making every word sell.

著： David Ogilvy 1983 224 ページ

4.15

11,000+ 件の評価

🏗️ Advertising Fundamentals ✍️ Copywriting Craft 📬 Direct Response

ザ・ローンチ：世界一のマーケターから学ぶ「売れる仕組み」の作り方

著： ジェフ・ウォーカー • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

4,000+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

ザ・ローンチ：世界一のマーケターから学ぶ「売れる仕組み」の作り方

The launch formula that compresses a year of sales into one week, no existing audience required.

著： ジェフ・ウォーカー 2014 206 ページ

3.99

4,000+ 件の評価

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

エキスパート・シークレッツ：あなたのアドバイスにお金を払う大衆運動を生み出すためのアンダーグラウンド・プレイブック

著： ラッセル・ブランソン • 2017

One webinar script that builds a paying movement: tell three stories, then ask four questions.

4.24

4,000+

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling

エキスパート・シークレッツ：あなたのアドバイスにお金を払う大衆運動を生み出すためのアンダーグラウンド・プレイブック

One webinar script that builds a paying movement: tell three stories, then ask four questions.

著： ラッセル・ブランソン 2017 302 ページ

4.24

4,000+ 件の評価

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling

Sell or Be Sold

著： Grant Cardone • 1998

Everyone is in sales, whether they know it or not. The unapologetic guide to winning.

4.05

8,000+

🛠️ Sales Techniques 🧠 Sales Psychology 🔒 Closing Deals

Sell or Be Sold

Everyone is in sales, whether they know it or not. The unapologetic guide to winning.

著： Grant Cardone 1998 256 ページ

4.05

8,000+ 件の評価

🛠️ Sales Techniques 🧠 Sales Psychology 🔒 Closing Deals

Sales EQ

著： ジェブ・ブラント • 2017

The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.

4.28

1,000+

🧠 Sales Psychology 💡 Emotional Intelligence 🏢 B2b Selling

Sales EQ

The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.

著： ジェブ・ブラント 2017 320 ページ

4.28

1,000+ 件の評価

🧠 Sales Psychology 💡 Emotional Intelligence 🏢 B2b Selling

キャッシュバタイジング：広告代理店の心理学の100以上の秘密を使って、誰にでも何でも売って大金を稼ぐ方法

著： ドリュー・エリック・ホイットマン • 2008

Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.

4.35

2,000+

🧠 Advertising Psychology 📧 Direct-Response Copywriting 🔬 Neuromarketing

キャッシュバタイジング：広告代理店の心理学の100以上の秘密を使って、誰にでも何でも売って大金を稼ぐ方法

Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.

著： ドリュー・エリック・ホイットマン 2008 208 ページ

4.35

2,000+ 件の評価

🧠 Advertising Psychology 📧 Direct-Response Copywriting 🔬 Neuromarketing

The Attention Merchants

著： Tim Wu • 2016

Your attention has been for sale since 1833. The hidden industry that trades in it.

4.07

4,000+

🎯 Attention Economy 📺 Media History 👁️ Surveillance Capitalism

The Attention Merchants

Your attention has been for sale since 1833. The hidden industry that trades in it.

著： Tim Wu 2016 403 ページ

4.07

4,000+ 件の評価

🎯 Attention Economy 📺 Media History 👁️ Surveillance Capitalism

Hacking Growth

著： Sean Ellis • 2017

Build a team that runs 30 growth experiments a week; here is the structure and process.

4.11

5,000+

🚀 Growth Hacking 🎯 Product/Market Fit 🧪 Rapid Experimentation

Hacking Growth

Build a team that runs 30 growth experiments a week; here is the structure and process.

著： Sean Ellis 2017 320 ページ

4.11

5,000+ 件の評価

🚀 Growth Hacking 🎯 Product/Market Fit 🧪 Rapid Experimentation

影響力の武器：なぜ、人は動かされるのか

著： ロバート・B・チャルディーニ • 1984

Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.

4.21

100,000+

🤝 Social Influence 🗣️ Persuasion Psychology ✅ Compliance Tactics

影響力の武器：なぜ、人は動かされるのか

Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.

著： ロバート・B・チャルディーニ 1984 260 ページ

4.21

100,000+ 件の評価

🤝 Social Influence 🗣️ Persuasion Psychology ✅ Compliance Tactics

The Youtube Formula

著： Derral Eves • 2021

What the YouTube algorithm really rewards, and the data that shows you exactly what to make.

4.09

500+

🎬 Youtube Marketing 💰 Creator Economy 🧠 Social Media Algorithms

The Youtube Formula

What the YouTube algorithm really rewards, and the data that shows you exactly what to make.

著： Derral Eves 2021 352 ページ

4.09

500+ 件の評価

🎬 Youtube Marketing 💰 Creator Economy 🧠 Social Media Algorithms

フルフィーエージェント：不動産プロフェッショナルとして成功の確率を高める方法

著： クリス・ヴォス • 2022

An FBI negotiator's method for real estate agents to earn full commission, without ever discounting.

4.44

428

💼 Real Estate Sales 🧠 Negotiation Psychology 🤝 Trust-Based Selling

フルフィーエージェント：不動産プロフェッショナルとして成功の確率を高める方法

An FBI negotiator's method for real estate agents to earn full commission, without ever discounting.

著： クリス・ヴォス 2022 204 ページ

4.44

428 件の評価

💼 Real Estate Sales 🧠 Negotiation Psychology 🤝 Trust-Based Selling

HBRガイド人を動かすプレゼンテーション

著： ナンシー・デュアルテ • 2010

Your slides get three seconds to earn attention: the craft rules for making each one count.

3.95

1,000+

🎤 Presentation Skills 📖 Business Storytelling 🎨 Slide Design

HBRガイド人を動かすプレゼンテーション

Your slides get three seconds to earn attention: the craft rules for making each one count.

著： ナンシー・デュアルテ 2010 256 ページ

3.95

1,000+ 件の評価

🎤 Presentation Skills 📖 Business Storytelling 🎨 Slide Design

3分ルール：あらゆるプレゼンで少なく話してより多くを得る方法

著： ブラント・ピンヴィディック • 2019

The sequence that leads audiences to sell themselves in under three minutes.

4.17

500+

🎯 Pitch Frameworks ✂️ Concise Communication 🖼️ Presentation Design

3分ルール：あらゆるプレゼンで少なく話してより多くを得る方法

The sequence that leads audiences to sell themselves in under three minutes.

著： ブラント・ピンヴィディック 2019 256 ページ

4.17

500+ 件の評価

🎯 Pitch Frameworks ✂️ Concise Communication 🖼️ Presentation Design

Sell It Like Serhant

著： Ryan Serhant • 2018

The top broker's playbook for filling your pipeline and juggling every deal without dropping one.

4.28

3,000+

📚 Sales Training 🧠 Sales Psychology ⚙️ Sales Systems

Sell It Like Serhant

The top broker's playbook for filling your pipeline and juggling every deal without dropping one.

著： Ryan Serhant 2018 240 ページ

4.28

3,000+ 件の評価

📚 Sales Training 🧠 Sales Psychology ⚙️ Sales Systems

The Adweek Copywriting Handbook

著： Joseph Sugarman • 2006

Your first sentence must earn the second. Here's how to build copy readers can't stop reading.

4.14

1,000+

📢 Advertising Copy 🧠 Consumer Psychology ✍️ Persuasive Writing

The Adweek Copywriting Handbook

Your first sentence must earn the second. Here's how to build copy readers can't stop reading.

著： Joseph Sugarman 2006 368 ページ

4.14

1,000+ 件の評価

📢 Advertising Copy 🧠 Consumer Psychology ✍️ Persuasive Writing

クリエイティブを共有！誰でも知っておくべき10のこと

著： オースティン・クレオン • 2014

Share your unfinished work daily, and the audience finds you before you are ready.

4.08

61,000+

🧑‍🎨 Creative Careers 💰 Art And Commerce 📤 Sharing Process

クリエイティブを共有！誰でも知っておくべき10のこと

Share your unfinished work daily, and the audience finds you before you are ready.

著： オースティン・クレオン 2014 131 ページ

4.08

61,000+ 件の評価

🧑‍🎨 Creative Careers 💰 Art And Commerce 📤 Sharing Process

The Ultimate Sales Letter

著： Dan S. Kennedy • 1994

How to write a sales letter that survives the wastebasket: structural rules that close the order.

4.17

1,000+

📬 Direct Mail Marketing ✍️ Sales Copywriting 🧠 Persuasion Techniques

The Ultimate Sales Letter

How to write a sales letter that survives the wastebasket: structural rules that close the order.

著： Dan S. Kennedy 1994 240 ページ

4.17

1,000+ 件の評価

📬 Direct Mail Marketing ✍️ Sales Copywriting 🧠 Persuasion Techniques

究極のセールスマシン：12の重要戦略に徹底的に集中してビジネスを加速させる

著： チェット・ホームズ • 2007

A bad hire costs $60,000. A bad meeting costs an afternoon. The playbooks for eliminating both.

3.97

9,000+

⚙️ Business Systems 📢 Content Marketing 🤝 Sales Skills

究極のセールスマシン：12の重要戦略に徹底的に集中してビジネスを加速させる

A bad hire costs $60,000. A bad meeting costs an afternoon. The playbooks for eliminating both.

著： チェット・ホームズ 2007 272 ページ

3.97

9,000+ 件の評価

⚙️ Business Systems 📢 Content Marketing 🤝 Sales Skills

Predictable Revenue

著： Aaron Ross • 2011

One email system, four sales roles, and the math that makes revenue predictable.

3.97

5,000+

🏢 B2b Sales 🎣 Lead Generation 🎯 Outbound Prospecting

Predictable Revenue

One email system, four sales roles, and the math that makes revenue predictable.

著： Aaron Ross 2011 213 ページ

3.97

5,000+ 件の評価

🏢 B2b Sales 🎣 Lead Generation 🎯 Outbound Prospecting

アントレプレナーの教科書：成功する製品のための4つのステップ

著： スティーブ・ブランク • 2003

Build it and they will come is a lie. The startup playbook: learn, then build.

3.96

16,000+

🧪 Startup Methodology 🔄 Lean Startup 🔍 Customer Research

アントレプレナーの教科書：成功する製品のための4つのステップ

Build it and they will come is a lie. The startup playbook: learn, then build.

著： スティーブ・ブランク 2003 370 ページ

3.96

16,000+ 件の評価

🧪 Startup Methodology 🔄 Lean Startup 🔍 Customer Research

完全網羅起業についてのすべて：タイム・テスト済み、実戦で鍛えられた、何かを始めるすべての人のためのガイド

著： ガイ・カワサキ • 2004

Ship early, pitch lean, recruit fanatics: a startup playbook built on action, not planning.

3.90

29,000+

🛠️ Startup Playbooks 💰 Bootstrapping 🎤 Investor Pitching

完全網羅起業についてのすべて：タイム・テスト済み、実戦で鍛えられた、何かを始めるすべての人のためのガイド

Ship early, pitch lean, recruit fanatics: a startup playbook built on action, not planning.

著： ガイ・カワサキ 2004 226 ページ

3.90

29,000+ 件の評価

🛠️ Startup Playbooks 💰 Bootstrapping 🎤 Investor Pitching

Logistics and Supply Chain Management

著： Martin Christopher • 1994

The best product rarely wins. Competitive advantage has moved upstream, into the supply chain.

3.77

261

🔗 Supply Chain Management ⚙️ Operations Management 💎 Customer Value

Logistics and Supply Chain Management

The best product rarely wins. Competitive advantage has moved upstream, into the supply chain.

著： Martin Christopher 1994 276 ページ

3.77

261 件の評価

🔗 Supply Chain Management ⚙️ Operations Management 💎 Customer Value

The Presentation Secrets of Steve Jobs

著： Carmine Gallo • 2009

Steve Jobs didn't wing it. Nine learnable techniques that turned product launches into theater.

4.09

7,000+

🎤 Public Speaking 📖 Business Storytelling 🖼️ Slide Design

The Presentation Secrets of Steve Jobs

Steve Jobs didn't wing it. Nine learnable techniques that turned product launches into theater.

著： Carmine Gallo 2009 272 ページ

4.09

7,000+ 件の評価

🎤 Public Speaking 📖 Business Storytelling 🖼️ Slide Design

SaaSプレイブック：ベンチャーキャピタルなしで数百万ドルのスタートアップを構築する

著： ロブ・ウォーリング • 2023

Build a multimillion-dollar SaaS on your own terms: no VC, no board, just a repeatable playbook.

4.28

500+

🏢 B2b Saas 🚀 Bootstrapped Startups 💰 Saas Pricing

SaaSプレイブック：ベンチャーキャピタルなしで数百万ドルのスタートアップを構築する

Build a multimillion-dollar SaaS on your own terms: no VC, no board, just a repeatable playbook.

著： ロブ・ウォーリング 2023 202 ページ

4.28

500+ 件の評価

🏢 B2b Saas 🚀 Bootstrapped Startups 💰 Saas Pricing

Play Bigger

著： Al Ramadan • 2016

76% of a market's value goes to whoever defines it. This is the manual.

3.86

2,000+

🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping

Play Bigger

76% of a market's value goes to whoever defines it. This is the manual.

著： Al Ramadan 2016 272 ページ

3.86

2,000+ 件の評価

🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping

キー・パーソン・オブ・インフルエンス：業界で最も高く評価され、高い報酬を得る人物になるための5つのステップ

著： ダニエル・プリーストリー • 2010

Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.

4.02

1,000+

🧱 Personal Branding 🧠 Thought Leadership 🎤 Pitch Craft

キー・パーソン・オブ・インフルエンス：業界で最も高く評価され、高い報酬を得る人物になるための5つのステップ

Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.

著： ダニエル・プリーストリー 2010 208 ページ

4.02

1,000+ 件の評価

🧱 Personal Branding 🧠 Thought Leadership 🎤 Pitch Craft

How to Grow Your Small Business

著： Donald Miller • 2023

Growth stalls when the owner is the bottleneck. Six systems that let a business run itself.

4.33

1,000+

✂️ Small Business Growth ⚙️ Business Systems 💰 Cash Flow Management

How to Grow Your Small Business

Growth stalls when the owner is the bottleneck. Six systems that let a business run itself.

著： Donald Miller 2023 271 ページ

4.33

1,000+ 件の評価

✂️ Small Business Growth ⚙️ Business Systems 💰 Cash Flow Management

Competitive Advantage

著： Michael E. Porter • 1985

Your industry does not determine your profits. The way you arrange your activities does.

4.18

4,000+

📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning

Competitive Advantage

Your industry does not determine your profits. The way you arrange your activities does.

著： Michael E. Porter 1985 592 ページ

4.18

4,000+ 件の評価

📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning

1 2 3 4 5 次へ

Compare Features	Free	Pro
📖 Read Summaries Read unlimited summaries. Free users get 3 per month
🎧 Listen to Summaries Listen to unlimited summaries in 40 languages	—
❤️ Unlimited Bookmarks Free users are limited to 4	—
📜 Unlimited History Free users are limited to 4	—
📥 Unlimited Downloads Free users are limited to 1	—

People love SoBrief

Join our global community of 600,000+ readers

★★★★★

This site is a total game-changer. I've been flying through book summaries like never before. Highly, highly recommend.

— Dave G

Worth my money and time, and really well made. I've never seen this quality of summaries on other websites. Very helpful!

— Em

Highly recommended!! Fantastic service. Perfect for those that want a little more than a teaser but not all the intricate details of a full audio book.

— Greg M

マーケティング

マーケティング 本の要約

マーケティング本の要約