50 Books like The Content Trap

The Digital Transformation Playbook

by David L. Rogers • 2016

Five outdated assumptions that derail digital transformation before any technology gets installed.

4.09

898

🖥️ Digital Strategy 🔄 Business Transformation 🏗️ Platform Economics 📊 Data Strategy 🔬 Lean Methodology

The Digital Transformation Playbook Summary

The Digital Transformation Playbook 96%

Five outdated assumptions that derail digital transformation before any technology gets installed.

by David L. Rogers 2016

4.09

898 ratings

🖥️ Digital Strategy 🔄 Business Transformation 🏗️ Platform Economics 📊 Data Strategy 🔬 Lean Methodology

Web 2.0

by Amy Shuen • 2007

Your users are your best asset: why giving products away builds billion-dollar businesses.

3.32

149

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models 🔓 Open Innovation 📊 Data-Driven Strategy

Web 2.0 96%

Your users are your best asset: why giving products away builds billion-dollar businesses.

by Amy Shuen 2007

3.32

149 ratings

🏗️ Platform Economics 🔗 Network Effects 🆓 Freemium Models 🔓 Open Innovation 📊 Data-Driven Strategy

How To Become A Digital Marketing Hero

by Rufus Lidman • 2018

A digital marketing system that matches the right tool to the right goal, every time, and proves it.

4.50

📱 Digital Marketing 📋 Marketing Frameworks 📊 Marketing Analytics 🔄 Digital Transformation 🌐 Platform Ecosystems

How To Become A Digital Marketing Hero Summary

How To Become A Digital Marketing Hero 96%

A digital marketing system that matches the right tool to the right goal, every time, and proves it.

by Rufus Lidman 2018

4.50

2 ratings

📱 Digital Marketing 📋 Marketing Frameworks 📊 Marketing Analytics 🔄 Digital Transformation 🌐 Platform Ecosystems

Competing in the Age of AI

by Marco Iansiti • 2020

AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.

3.82

1k+

🤖 Ai Business Models 🏗️ Platform Strategy 🔗 Data Network Effects 🔄 Digital Transformation ⚖️ Ai Ethics

Competing in the Age of AI 96%

AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.

by Marco Iansiti 2020

3.82

1k+ ratings

🤖 Ai Business Models 🏗️ Platform Strategy 🔗 Data Network Effects 🔄 Digital Transformation ⚖️ Ai Ethics

Unlocking the Customer Value Chain

by Thales S Teixeira • 2019

Disruption follows the customer chain, not the technology curve. The next break is predictable.

4.05

🧨 Disruption Theory 🔄 Business Model Innovation 🗺️ Customer Journey Mapping 📈 Startup Scaling 👁️ Consumer Behavior

Unlocking the Customer Value Chain Summary

Unlocking the Customer Value Chain 96%

Disruption follows the customer chain, not the technology curve. The next break is predictable.

by Thales S Teixeira 2019

4.05

22 ratings

🧨 Disruption Theory 🔄 Business Model Innovation 🗺️ Customer Journey Mapping 📈 Startup Scaling 👁️ Consumer Behavior

Think Like Amazon

by ROSSMAN • 2019

The 50.5 principles that turned an online bookstore into the world's most relentless company.

4.08

440

🖥️ Digital Transformation 🎯 Customer Centricity 🧪 Experimentation Culture 🔭 Long-Term Thinking 📊 Data-Driven Decisions

Think Like Amazon 95%

The 50.5 principles that turned an online bookstore into the world's most relentless company.

by ROSSMAN 2019

4.08

440 ratings

🖥️ Digital Transformation 🎯 Customer Centricity 🧪 Experimentation Culture 🔭 Long-Term Thinking 📊 Data-Driven Decisions

Driving Digital Strategy

by Sunil Gupta • 2018

Digital strategy is business model strategy. Guide for reimagining yours without killing the present

4.05

442

🔄 Digital Transformation 🌐 Platform Strategy 💡 Open Innovation 😊 Customer Experience 📊 Marketing Measurement

Driving Digital Strategy 95%

Digital strategy is business model strategy. Guide for reimagining yours without killing the present

by Sunil Gupta 2018

4.05

442 ratings

🔄 Digital Transformation 🌐 Platform Strategy 💡 Open Innovation 😊 Customer Experience 📊 Marketing Measurement

Escape Velocity

by Geoffrey A. Moore • 2011

Last year's operating plan is a gravity well. The five-part power framework for escaping it.

3.90

676

📊 Corporate Strategy 💻 Technology Adoption 📈 Portfolio Management 🔄 Organizational Change 💡 Innovation Strategy

Escape Velocity 95%

Last year's operating plan is a gravity well. The five-part power framework for escaping it.

by Geoffrey A. Moore 2011

3.90

676 ratings

📊 Corporate Strategy 💻 Technology Adoption 📈 Portfolio Management 🔄 Organizational Change 💡 Innovation Strategy

Exponential Organizations

by Salim Ismail • 2014

New organizations achieve 10x more with 10x less. The architecture is knowable and borrowable.

4.07

5k+

🏗️ Organizational Design 📱 Digital Transformation 💥 Disruptive Innovation 📈 Exponential Growth 🔗 Platform Businesses

Exponential Organizations 95%

New organizations achieve 10x more with 10x less. The architecture is knowable and borrowable.

by Salim Ismail 2014

4.07

5k+ ratings

🏗️ Organizational Design 📱 Digital Transformation 💥 Disruptive Innovation 📈 Exponential Growth 🔗 Platform Businesses

Digital Hesitation

by Thomas Lah • 2022

B2B digital transformation fails on pricing, sales, and partnering. Fix them in that order.

4.23

🖥️ Digital Transformation 🔄 Subscription Models 🤝 Customer Success 💰 Pricing Strategy 📊 Data-Driven Sales

Digital Hesitation 95%

B2B digital transformation fails on pricing, sales, and partnering. Fix them in that order.

by Thomas Lah 2022

4.23

30 ratings

🖥️ Digital Transformation 🔄 Subscription Models 🤝 Customer Success 💰 Pricing Strategy 📊 Data-Driven Sales

Unlocking the Customer Value Chain

by Thales S. Teixeira • 2019

Giants fall not from worse tech, but when a startup removes the pain from a single purchase step.

4.44

434

🖥️ Digital Disruption 💡 Business Model Innovation 🛒 Consumer Behavior 📉 Disruption Theory 🎯 Customer Centricity

Unlocking the Customer Value Chain 95%

Giants fall not from worse tech, but when a startup removes the pain from a single purchase step.

by Thales S. Teixeira 2019

4.44

434 ratings

🖥️ Digital Disruption 💡 Business Model Innovation 🛒 Consumer Behavior 📉 Disruption Theory 🎯 Customer Centricity

Digital to the Core

by Mark Raskino • 2015

Every industry is becoming a tech industry. The C-suite playbook just expired.

3.81

242

🖥️ Digital Transformation 🔄 Organizational Change 🧭 Digital Leadership ⚡ Disruptive Technology 📊 Data Strategy

Digital to the Core 95%

Every industry is becoming a tech industry. The C-suite playbook just expired.

by Mark Raskino 2015

3.81

242 ratings

🖥️ Digital Transformation 🔄 Organizational Change 🧭 Digital Leadership ⚡ Disruptive Technology 📊 Data Strategy

What To Do When Machines Do Everything

by Malcolm Frank • 2017

12% of jobs vanish, 75% transform. AI's future is a build-out, not a takeover.

3.56

509

⚙️ Digital Transformation 🏭 Industry 4.0 🤖 Ai In Business 🧑‍💻 Future Of Work 📊 Automation Economics

What To Do When Machines Do Everything Summary

What To Do When Machines Do Everything 95%

12% of jobs vanish, 75% transform. AI's future is a build-out, not a takeover.

by Malcolm Frank 2017

3.56

509 ratings

⚙️ Digital Transformation 🏭 Industry 4.0 🤖 Ai In Business 🧑‍💻 Future Of Work 📊 Automation Economics

What Would Google Do?

by Jeff Jarvis • 2009

The internet's most successful company wrote a playbook, and it has nothing to do with search.

3.87

11k+

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems 👥 Crowd Wisdom 🆓 Freeconomics

What Would Google Do? 95%

The internet's most successful company wrote a playbook, and it has nothing to do with search.

by Jeff Jarvis 2009

3.87

11k+ ratings

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems 👥 Crowd Wisdom 🆓 Freeconomics

Designed for Digital

by Jeanne W. Ross • 2019

Why digital transformation fails and the organizational redesign that makes it stick.

4.20

288

🔄 Digital Transformation 🏗️ Enterprise Architecture 🖥️ Platform Strategy 🧩 Organizational Design ⚡ Business Agility

Designed for Digital 95%

Why digital transformation fails and the organizational redesign that makes it stick.

by Jeanne W. Ross 2019

4.20

288 ratings

🔄 Digital Transformation 🏗️ Enterprise Architecture 🖥️ Platform Strategy 🧩 Organizational Design ⚡ Business Agility

Amazon

by Natalie Berg • 2019

The company that started with books now controls the infrastructure for how America buys everything.

3.77

196

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management 🎯 Customer Centricity 🔄 Subscription Models

Amazon 95%

The company that started with books now controls the infrastructure for how America buys everything.

by Natalie Berg 2019

3.77

196 ratings

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management 🎯 Customer Centricity 🔄 Subscription Models

Bezonomics

by Brian Dumaine • 2020

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

3.76

2k+

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth 🎯 Customer Centricity 💥 Digital Disruption

Bezonomics 95%

The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.

by Brian Dumaine 2020

3.76

2k+ ratings

🛒 E-Commerce 🏗️ Platform Business Models 🤖 AI-Powered Growth 🎯 Customer Centricity 💥 Digital Disruption

Power And Prediction

by Ajay Agrawal • 2022

AI works. Now the long, slow work of rebuilding everything around it begins.

4.22

7k+

🤖 Ai In Business 🏗️ Organizational Design 🔄 Digital Transformation 📊 Predictive Analytics ⚡ Industry Disruption

Power And Prediction 95%

AI works. Now the long, slow work of rebuilding everything around it begins.

by Ajay Agrawal 2022

4.22

7k+ ratings

🤖 Ai In Business 🏗️ Organizational Design 🔄 Digital Transformation 📊 Predictive Analytics ⚡ Industry Disruption

The Innovator's Dilemma

by Clayton M. Christensen • 1997

The practices that make a company excellent are the same ones that make it obsolete.

4.04

61k+

🔻 Organizational Decline ⚙️ Technology Management ♟️ Competitive Strategy 💰 Resource Allocation 🌱 Market Creation

The Innovator's Dilemma 95%

The practices that make a company excellent are the same ones that make it obsolete.

by Clayton M. Christensen 1997

4.04

61k+ ratings

🔻 Organizational Decline ⚙️ Technology Management ♟️ Competitive Strategy 💰 Resource Allocation 🌱 Market Creation

Platform Scale

by Sangeet Paul Choudary • 2015

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

4.19

527

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy 🎯 Two-Sided Markets 📊 Data-Driven Business

Platform Scale 95%

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

by Sangeet Paul Choudary 2015

4.19

527 ratings

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy 🎯 Two-Sided Markets 📊 Data-Driven Business

Unscaled

by Hemant Taneja • 2018

Size used to win. Now AI lets lean companies rent what big corporations had to build.

3.86

331

🏗️ Platform Economics 🚀 Startup Playbooks 📊 Data-Driven Business 🎯 Micro-Markets 💥 Disruption Theory

Unscaled 95%

Size used to win. Now AI lets lean companies rent what big corporations had to build.

by Hemant Taneja 2018

3.86

331 ratings

🏗️ Platform Economics 🚀 Startup Playbooks 📊 Data-Driven Business 🎯 Micro-Markets 💥 Disruption Theory

Machine, Platform, Crowd

by Andrew McAfee • 2018

Machines outthink experts, platforms own customers, and outsiders solve what insiders cannot.

4.04

3k+

🏢 Technology Strategy 🛒 Platform Economics 📈 Data-Driven Decisions 👥 Crowdsourcing 🤖 Automation And Jobs

Machine, Platform, Crowd 95%

Machines outthink experts, platforms own customers, and outsiders solve what insiders cannot.

by Andrew McAfee 2018

4.04

3k+ ratings

🏢 Technology Strategy 🛒 Platform Economics 📈 Data-Driven Decisions 👥 Crowdsourcing 🤖 Automation And Jobs

Reinvent Your Business Model

by Mark W. Johnson • 2018

New growth doesn't come from new products. It comes from new business models, systematically built.

3.98

108

🧱 Business Model Design 🔧 Jobs-To-Be-Done 🌐 Market Creation 🏢 Corporate Innovation ⚡ Incumbent Disruption

Reinvent Your Business Model 95%

New growth doesn't come from new products. It comes from new business models, systematically built.

by Mark W. Johnson 2018

3.98

108 ratings

🧱 Business Model Design 🔧 Jobs-To-Be-Done 🌐 Market Creation 🏢 Corporate Innovation ⚡ Incumbent Disruption

The Grid

by Matt Watkinson • 2017

Nine forces shape every business choice. A single framework for seeing them all before they collide.

4.10

343

🧠 Systems Thinking 📊 Business Strategy 💰 Pricing Strategy 🎯 Competitive Positioning ✨ Customer Experience

The Grid 95%

Nine forces shape every business choice. A single framework for seeing them all before they collide.

by Matt Watkinson 2017

4.10

343 ratings

🧠 Systems Thinking 📊 Business Strategy 💰 Pricing Strategy 🎯 Competitive Positioning ✨ Customer Experience

Pivot to the Future

by Omar Abbosh • 2019

Future growth hides in your oldest business. A framework for unlocking it before disruptors do.

3.75

190

🔄 Corporate Reinvention 💻 Digital Transformation 🛡️ Disruption Response 💡 Business Model Innovation ⚙️ Technology Adoption

Pivot to the Future 95%

Future growth hides in your oldest business. A framework for unlocking it before disruptors do.

by Omar Abbosh 2019

3.75

190 ratings

🔄 Corporate Reinvention 💻 Digital Transformation 🛡️ Disruption Response 💡 Business Model Innovation ⚙️ Technology Adoption

Digital @ Scale

by Anand Swaminathan • 2017

Done with digital pilots that never scale? The playbook for transforming the whole company.

3.77

💻 Digital Transformation 📋 Corporate Strategy 🔄 Organizational Change 🏃 Agile Methodology ⚙️ IT Modernization

Digital @ Scale 95%

Done with digital pilots that never scale? The playbook for transforming the whole company.

by Anand Swaminathan 2017

3.77

86 ratings

💻 Digital Transformation 📋 Corporate Strategy 🔄 Organizational Change 🏃 Agile Methodology ⚙️ IT Modernization

Zone to Win

by Geoffrey A. Moore • 2015

Large companies lose to disruption from structure, not blindness. The fix: four parallel zones.

3.85

1k+

🏢 Corporate Strategy 💡 Innovation Management 🏗️ Organizational Design 🌪️ Disruption Theory 🚀 Intrapreneurship

Zone to Win 95%

Large companies lose to disruption from structure, not blindness. The fix: four parallel zones.

by Geoffrey A. Moore 2015

3.85

1k+ ratings

🏢 Corporate Strategy 💡 Innovation Management 🏗️ Organizational Design 🌪️ Disruption Theory 🚀 Intrapreneurship

Brand Relevance

by David A. Aaker • 2010

Preference battles are a shrinking pond. The real growth comes from digging new ones.

3.95

156

🏆 Competitive Strategy 🌊 Market Creation 🏗️ Category Design 🏰 Competitive Moats 💥 Market Disruption

Brand Relevance 95%

Preference battles are a shrinking pond. The real growth comes from digging new ones.

by David A. Aaker 2010

3.95

156 ratings

🏆 Competitive Strategy 🌊 Market Creation 🏗️ Category Design 🏰 Competitive Moats 💥 Market Disruption

Your Strategy Needs a Strategy

by Martin Reeves • 2015

Five environments call for five different strategies. How to diagnose yours and pick the right play.

4.01

661

🏢 Corporate Strategy 🏆 Competitive Advantage ⚡ Strategic Agility 🔄 Business Turnaround 💥 Disruption

Your Strategy Needs a Strategy 95%

Five environments call for five different strategies. How to diagnose yours and pick the right play.

by Martin Reeves 2015

4.01

661 ratings

🏢 Corporate Strategy 🏆 Competitive Advantage ⚡ Strategic Agility 🔄 Business Turnaround 💥 Disruption

Groundswell

by Charlene Li • 2008

Customers now trust each other more than they trust your brand. The strategy for adapting.

3.75

6k+

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing 🤝 Customer Engagement 🔍 Consumer Behavior

Groundswell 95%

Customers now trust each other more than they trust your brand. The strategy for adapting.

by Charlene Li 2008

3.75

6k+ ratings

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing 🤝 Customer Engagement 🔍 Consumer Behavior

Why Digital Transformations Fail

by Tony Saldanha • 2019

70% of transformations fail. The culprit isn't the tech: it's missing execution discipline.

3.81

261

🖥️ Digital Transformation 📋 Change Management ✅ Execution Discipline 🔁 Agile Methodology 🏭 Industry 4.0

Why Digital Transformations Fail Summary

Why Digital Transformations Fail 95%

70% of transformations fail. The culprit isn't the tech: it's missing execution discipline.

by Tony Saldanha 2019

3.81

261 ratings

🖥️ Digital Transformation 📋 Change Management ✅ Execution Discipline 🔁 Agile Methodology 🏭 Industry 4.0

Sense and Respond

by Jeff Gothelf • 2017

Plans break when markets shift fast. The winners listen, experiment, and adapt without waiting.

4.02

540

💻 Digital Transformation 🔄 Organizational Change 🔧 Lean Methodology 🏃 Agile Organizations 🎨 Design Thinking

Sense and Respond 95%

Plans break when markets shift fast. The winners listen, experiment, and adapt without waiting.

by Jeff Gothelf 2017

4.02

540 ratings

💻 Digital Transformation 🔄 Organizational Change 🔧 Lean Methodology 🏃 Agile Organizations 🎨 Design Thinking

The Third Wave

by Steve Case • 2016

The Internet's next phase: health care, education, food. Disruptors need the disrupted as partners.

3.67

4k+

📱 Digital Transformation 🚀 Tech Entrepreneurship 🤝 Corporate Partnerships ⚖️ Regulatory Strategy 💚 Impact Investing

The Third Wave 95%

The Internet's next phase: health care, education, food. Disruptors need the disrupted as partners.

by Steve Case 2016

3.67

4k+ ratings

📱 Digital Transformation 🚀 Tech Entrepreneurship 🤝 Corporate Partnerships ⚖️ Regulatory Strategy 💚 Impact Investing

Digital Transformation

by Thomas M. Siebel • 2019

Corporate lifespans dropped from 60 years to 20. Four technologies determine who goes extinct.

3.87

766

🏭 Digital Disruption 🔄 Organizational Change 👔 CEO Leadership 🤖 AI Strategy ⚔️ AI Arms Race

Digital Transformation 95%

Corporate lifespans dropped from 60 years to 20. Four technologies determine who goes extinct.

by Thomas M. Siebel 2019

3.87

766 ratings

🏭 Digital Disruption 🔄 Organizational Change 👔 CEO Leadership 🤖 AI Strategy ⚔️ AI Arms Race

Seeing What's Next

by Clayton M. Christensen • 2004

Disruption does not strike at random. The patterns that predict the next upheaval in any industry.

3.94

5k+

💡 Disruptive Innovation 🧩 Innovation Strategy 🔮 Strategic Foresight ⚔️ Competitive Dynamics 🔍 Industry Analysis

Seeing What's Next 94%

Disruption does not strike at random. The patterns that predict the next upheaval in any industry.

by Clayton M. Christensen 2004

3.94

5k+ ratings

💡 Disruptive Innovation 🧩 Innovation Strategy 🔮 Strategic Foresight ⚔️ Competitive Dynamics 🔍 Industry Analysis

The Platform Delusion

by Jonathan A. Knee • 2021

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

3.98

223

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects 🧐 Technology Criticism 🪄 Platform Myth

The Platform Delusion 94%

Not all platforms are created equal. The economic physics that separate Airbnb from Uber.

by Jonathan A. Knee 2021

3.98

223 ratings

🖥️ Digital Platforms 🏰 Competitive Moats 🕸️ Network Effects 🧐 Technology Criticism 🪄 Platform Myth

The Connected Company

by Dave Gray • 2012

When customers network faster than your hierarchy can respond, the answer is small autonomous teams.

4.11

617

🏗️ Organizational Design 🛎️ Service Economy 🕸️ Networked Business 🎯 Customer-Centric Design 🤝 Self-Managing Teams

The Connected Company 94%

When customers network faster than your hierarchy can respond, the answer is small autonomous teams.

by Dave Gray 2012

4.11

617 ratings

🏗️ Organizational Design 🛎️ Service Economy 🕸️ Networked Business 🎯 Customer-Centric Design 🤝 Self-Managing Teams

The Cold Start Problem

by Andrew Chen • 2021

A network's hardest moment is before anyone joins: how to survive and scale.

4.19

4k+

🕸️ Network Effects 📈 Startup Growth 🔁 Growth Loops 🏗️ Platform Economics 🏰 Competitive Moats

The Cold Start Problem 94%

A network's hardest moment is before anyone joins: how to survive and scale.

by Andrew Chen 2021

4.19

4k+ ratings

🕸️ Network Effects 📈 Startup Growth 🔁 Growth Loops 🏗️ Platform Economics 🏰 Competitive Moats

Inside the Tornado

by Geoffrey A. Moore • 1995

Reaching the mainstream is hard. Surviving the explosion is harder, and the rules change completely.

3.98

2k+

🖥️ High-Tech Marketing 📈 Technology Adoption 🚀 Go-To-Market Strategy 🌪️ Hypergrowth Strategy ♟️ Competitive Positioning

Inside the Tornado 94%

Reaching the mainstream is hard. Surviving the explosion is harder, and the rules change completely.

by Geoffrey A. Moore 1995

3.98

2k+ ratings

🖥️ High-Tech Marketing 📈 Technology Adoption 🚀 Go-To-Market Strategy 🌪️ Hypergrowth Strategy ♟️ Competitive Positioning

The Amazon Management System

by Ram Charan • 2019

The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.

4.04

399

🎯 Customer Centricity 👥 Talent And Hiring 📊 Data Driven Management 💡 Innovation Processes ⚙️ Operational Excellence

The Amazon Management System 94%

The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.

by Ram Charan 2019

4.04

399 ratings

🎯 Customer Centricity 👥 Talent And Hiring 📊 Data Driven Management 💡 Innovation Processes ⚙️ Operational Excellence

Marketing 4.0

by Philip Kotler • 2016

The classic marketing playbook, rewritten for when customers trust each other more than ads.

4.06

3k+

📱 Digital Marketing 🎯 Marketing Strategy 🗺️ Customer Journey 🏗️ Brand Building 📝 Content Marketing

Marketing 4.0 94%

The classic marketing playbook, rewritten for when customers trust each other more than ads.

by Philip Kotler 2016

4.06

3k+ ratings

📱 Digital Marketing 🎯 Marketing Strategy 🗺️ Customer Journey 🏗️ Brand Building 📝 Content Marketing

The Lean Marketplace

by Juho Makkonen • 2018

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

4.30

243

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

The Lean Marketplace 94%

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

by Juho Makkonen 2018

4.30

243 ratings

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

Leap

by Howard Yu • 2018

The rule that doomed Steinway and saved P&G: abandon your core expertise before it traps you.

3.60

173

📊 Corporate Strategy 🌀 Knowledge Lifecycle 💥 Creative Destruction 🔄 Continuous Reinvention 🤖 Ai Automation

Leap 94%

The rule that doomed Steinway and saved P&G: abandon your core expertise before it traps you.

by Howard Yu 2018

3.60

173 ratings

📊 Corporate Strategy 🌀 Knowledge Lifecycle 💥 Creative Destruction 🔄 Continuous Reinvention 🤖 Ai Automation

Strategy Rules

by David B. Yoffie • 2015

Gates, Grove, and Jobs ran three very different companies. Their strategy playbook was the same.

3.82

629

🎯 Strategic Management 💻 Tech Leadership 🏗️ Platform Economics 🏛️ Organizational Design 🎲 Strategic Risk-Taking

Strategy Rules 94%

Gates, Grove, and Jobs ran three very different companies. Their strategy playbook was the same.

by David B. Yoffie 2015

3.82

629 ratings

🎯 Strategic Management 💻 Tech Leadership 🏗️ Platform Economics 🏛️ Organizational Design 🎲 Strategic Risk-Taking

The Innovator's Solut!on

by Clayton M. Christensen • 2003

The exact playbook for making your next growth initiative a 37% winner, not a 6% also-ran.

4.06

14k+

🌀 Disruptive Innovation 🧭 Innovation Strategy 👁️ Customer Insight 🌱 Market Creation 🏗️ Organizational Design

The Innovator's Solut!on 94%

The exact playbook for making your next growth initiative a 37% winner, not a 6% also-ran.

by Clayton M. Christensen 2003

4.06

14k+ ratings

🌀 Disruptive Innovation 🧭 Innovation Strategy 👁️ Customer Insight 🌱 Market Creation 🏗️ Organizational Design

WTF?

by Tim O'Reilly • 2017

The economy is now an algorithm, and nobody wrote human well-being into its code.

4.08

2k+

🏗️ Platform Economy 🤖 Algorithmic Management 💼 Future Of Work 🌱 New Economics 🧠 Collective Intelligence

WTF? 94%

The economy is now an algorithm, and nobody wrote human well-being into its code.

by Tim O'Reilly 2017

4.08

2k+ ratings

🏗️ Platform Economy 🤖 Algorithmic Management 💼 Future Of Work 🌱 New Economics 🧠 Collective Intelligence

The New Rules of Sales and Service

by David Meerman Scott • 2014

When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.

3.87

143

🎯 Content Marketing 📱 Social Selling 📖 Brand Storytelling ⚡ Real-Time Marketing 📊 Data-Driven Sales

The New Rules of Sales and Service Summary

The New Rules of Sales and Service 94%

When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.

by David Meerman Scott 2014

3.87

143 ratings

🎯 Content Marketing 📱 Social Selling 📖 Brand Storytelling ⚡ Real-Time Marketing 📊 Data-Driven Sales

Digital Marketing

by Godfrey Parkin • 2009

The consumer took control. Now master search, social, email, and the site that sells.

3.77

💻 Digital Marketing 🔍 Search Engine Marketing 📱 Social Media Marketing ✍️ Content Marketing 🧠 Consumer Behavior

Digital Marketing 94%

The consumer took control. Now master search, social, email, and the site that sells.

by Godfrey Parkin 2009

3.77

95 ratings

💻 Digital Marketing 🔍 Search Engine Marketing 📱 Social Media Marketing ✍️ Content Marketing 🧠 Consumer Behavior

The Amazon Way

by John Rossman • 2014

Amazon's flywheel: why customer obsession, not margin optimization, builds lasting companies.

3.94

2k+

📘 Company Playbooks 🎯 Customer Centricity 👥 Hiring And Talent 💰 Frugal Innovation ⚙️ Operational Excellence

The Amazon Way 94%

Amazon's flywheel: why customer obsession, not margin optimization, builds lasting companies.

by John Rossman 2014

3.94

2k+ ratings

📘 Company Playbooks 🎯 Customer Centricity 👥 Hiring And Talent 💰 Frugal Innovation ⚙️ Operational Excellence

Marketing High Technology

by William H. Davidow • 1986

Why better technology rarely wins a market, and the combat rules that do.

4.02

121

💻 Tech Marketing ⚔️ Competitive Strategy 🎯 Market Segmentation 🔗 Channel Management 🛠️ Service Strategy

Marketing High Technology 94%

Why better technology rarely wins a market, and the combat rules that do.

by William H. Davidow 1986

4.02

121 ratings

💻 Tech Marketing ⚔️ Competitive Strategy 🎯 Market Segmentation 🔗 Channel Management 🛠️ Service Strategy

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