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SoBrief
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Build Your Dream Network
by J. Kelly Hoey • 2017
The career asset nobody teaches: a network built with purpose, not collected at parties.
3.67
336
Build Your Dream Network Summary
Build Your Dream Network 92%
The career asset nobody teaches: a network built with purpose, not collected at parties.
by J. Kelly Hoey 2017
3.67
336 ratings
Networking Is a Contact Sport
by Joe Sweeney • 2010
A networking system of daily service, trusted allies, and the rule of giving first.
3.78
184
Networking Is a Contact Sport Summary
Networking Is a Contact Sport 91%
A networking system of daily service, trusted allies, and the rule of giving first.
by Joe Sweeney 2010
3.78
184 ratings
What Would Google Do?
by Jeff Jarvis • 2009
The internet's most successful company wrote a playbook, and it has nothing to do with search.
3.87
11k+
What Would Google Do? Summary
What Would Google Do? 91%
The internet's most successful company wrote a playbook, and it has nothing to do with search.
by Jeff Jarvis 2009
3.87
11k+ ratings
How to Be a Power Connector
by Judy Robinett • 2014
155 people, three tiers, one rhythm: the playbook for making a network that actually pays.
3.94
907
How to Be a Power Connector Summary
How to Be a Power Connector 91%
155 people, three tiers, one rhythm: the playbook for making a network that actually pays.
by Judy Robinett 2014
3.94
907 ratings
33 Million People in the Room
by Juliette Powell • 2008
Turn your social network into a distribution channel, a talent pool, and a growth engine.
3.36
109
33 Million People in the Room Summary
33 Million People in the Room 91%
Turn your social network into a distribution channel, a talent pool, and a growth engine.
by Juliette Powell 2008
3.36
109 ratings
The Connected Company
by Dave Gray • 2012
When customers network faster than your hierarchy can respond, the answer is small autonomous teams.
4.11
617
The Connected Company Summary
The Connected Company 91%
When customers network faster than your hierarchy can respond, the answer is small autonomous teams.
by Dave Gray 2012
4.11
617 ratings
The Content Trap
by Bharat Anand • 2016
Great content is a trap. Digital success goes to companies that master connections instead.
4.17
831
The Content Trap Summary
The Content Trap 91%
Great content is a trap. Digital success goes to companies that master connections instead.
by Bharat Anand 2016
4.17
831 ratings
Web 2.0
by Amy Shuen • 2007
Your users are your best asset: why giving products away builds billion-dollar businesses.
3.32
149
Web 2.0 Summary
Web 2.0 91%
Your users are your best asset: why giving products away builds billion-dollar businesses.
by Amy Shuen 2007
3.32
149 ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 91%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
New Power
by Jeremy Heimans • 2018
Power spreads through networks, not hierarchies. The blueprint for ideas the crowd will carry.
3.81
2k+
New Power Summary
New Power 91%
Power spreads through networks, not hierarchies. The blueprint for ideas the crowd will carry.
by Jeremy Heimans 2018
3.81
2k+ ratings
Groundswell
by Charlene Li • 2008
Customers now trust each other more than they trust your brand. The strategy for adapting.
3.75
6k+
Groundswell Summary
Groundswell 91%
Customers now trust each other more than they trust your brand. The strategy for adapting.
by Charlene Li 2008
3.75
6k+ ratings
Freakishly Effective Social Media for Network Marketing
by Ray Higdon • 2018
How to be the network marketer people actually follow, not the one they mute.
4.01
330
Freakishly Effective Social Media for Network Marketing Summary
Freakishly Effective Social Media for Network Marketing 91%
How to be the network marketer people actually follow, not the one they mute.
by Ray Higdon 2018
4.01
330 ratings
Platform Scale
by Sangeet Paul Choudary • 2015
Pipes make and sell. Platforms let others create the value. The blueprint for building one.
4.19
527
Platform Scale Summary
Platform Scale 91%
Pipes make and sell. Platforms let others create the value. The blueprint for building one.
by Sangeet Paul Choudary 2015
4.19
527 ratings
Networking Like a Pro
by Ivan R. Misner • 2009
800 contacts sleep in your database. The playbook for turning them into a referral engine.
3.81
305
Networking Like a Pro Summary
Networking Like a Pro 91%
800 contacts sleep in your database. The playbook for turning them into a referral engine.
by Ivan R. Misner 2009
3.81
305 ratings
Mastermind Dinners
by Jayson Gaignard • 2014
Four to eight people, one table, and better relationships than a decade of networking events.
3.74
474
Mastermind Dinners Summary
Mastermind Dinners 91%
Four to eight people, one table, and better relationships than a decade of networking events.
by Jayson Gaignard 2014
3.74
474 ratings
Superconnector
by Scott Gerber • 2018
Why the best-connected people skip the networking events and what they do instead.
3.55
434
Superconnector Summary
Superconnector 91%
Why the best-connected people skip the networking events and what they do instead.
by Scott Gerber 2018
3.55
434 ratings
The Mesh
by Lisa Gansky • 2010
Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.
3.66
1k+
The Mesh Summary
The Mesh 91%
Selling access beats selling ownership. One product, dozens of transactions, and the customers stay.
by Lisa Gansky 2010
3.66
1k+ ratings
Instant Networking
by Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
Instant Networking Summary
Instant Networking 91%
Six months to a business network that delivers clients, not just contacts.
by Stefan Thomas 2016
3.47
19 ratings
Little Black Book of Connections
by Jeffrey Gitomer • 2006
Why the people who give without a ledger end up with the fullest networks.
3.94
2k+
Little Black Book of Connections Summary
Little Black Book of Connections 91%
Why the people who give without a ledger end up with the fullest networks.
by Jeffrey Gitomer 2006
3.94
2k+ ratings
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
Youtility Summary
Youtility 91%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
Winning the Right Game
by Ron Adner • 2021
Kodak won the technology battle and still went bankrupt. The killer wasn't a competitor.
4.26
130
Winning the Right Game Summary
Winning the Right Game 91%
Kodak won the technology battle and still went bankrupt. The killer wasn't a competitor.
by Ron Adner 2021
4.26
130 ratings
The Lost Art of Connecting
by Susan McPherson • 2021
Why the best-connected people lead with generosity, and a three-part method for doing it.
3.98
191
The Lost Art of Connecting Summary
The Lost Art of Connecting 90%
Why the best-connected people lead with generosity, and a three-part method for doing it.
by Susan McPherson 2021
3.98
191 ratings
Competing in the Age of AI
by Marco Iansiti • 2020
AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.
3.82
1k+
Competing in the Age of AI Summary
Competing in the Age of AI 90%
AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.
by Marco Iansiti 2020
3.82
1k+ ratings
Never Eat Alone
by Keith Ferrazzi • 2005
Why the best networkers share meals, celebrate others' wins, and give before they ask.
3.84
52k+
Never Eat Alone Summary
Never Eat Alone 90%
Why the best networkers share meals, celebrate others' wins, and give before they ask.
by Keith Ferrazzi 2005
3.84
52k+ ratings
The New Relationship Marketing
by Mari Smith • 2011
Building a loyal online community that pays. It starts with soft skills, not another post.
3.82
140
The New Relationship Marketing Summary
The New Relationship Marketing 90%
Building a loyal online community that pays. It starts with soft skills, not another post.
by Mari Smith 2011
3.82
140 ratings
Next
by Michael Lewis • 2001
Amateurs with modems started beating the experts. The market didn't fight back; it invested.
3.70
2k+
Next Summary
Next 90%
Amateurs with modems started beating the experts. The market didn't fight back; it invested.
by Michael Lewis 2001
3.70
2k+ ratings
Intention Economy
by Doc Searls • 2012
The market flipped: when customers bring the data and set the terms, everybody wins.
3.71
177
Intention Economy Summary
Intention Economy 90%
The market flipped: when customers bring the data and set the terms, everybody wins.
by Doc Searls 2012
3.71
177 ratings
e-Riches 2.0
by Scott Fox • 2009
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
3.78
50
e-Riches 2.0 Summary
e-Riches 2.0 90%
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
by Scott Fox 2009
3.78
50 ratings
The Power Formula for LinkedIn Success
by Wayne Breitbarth • 2011
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
3.58
316
The Power Formula for LinkedIn Success Summary
The Power Formula for LinkedIn Success 90%
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
by Wayne Breitbarth 2011
3.58
316 ratings
Build to Last
by Keith Callahan • 2018
Network marketing's real business is leadership. Develop the leaders, then step back.
4.17
249
Build to Last Summary
Build to Last 90%
Network marketing's real business is leadership. Develop the leaders, then step back.
by Keith Callahan 2018
4.17
249 ratings
The Wealth of Networks
by Yochai Benkler • 2006
Free, voluntary collaboration now rivals the firm, upending the old rules of economy and democracy.
3.96
2k+
The Wealth of Networks Summary
The Wealth of Networks 90%
Free, voluntary collaboration now rivals the firm, upending the old rules of economy and democracy.
by Yochai Benkler 2006
3.96
2k+ ratings
What's in It for Them?
by Joe Polish • 2022
Every networking contact has a hidden pain. The ones who find it first earn the reply.
3.87
249
What's in It for Them? Summary
What's in It for Them? 90%
Every networking contact has a hidden pain. The ones who find it first earn the reply.
by Joe Polish 2022
3.87
249 ratings
Platform Revolution
by Geoffrey G. Parker • 2016
The algorithm is the new assembly line, and network effects are the new economies of scale.
4.04
5k+
Platform Revolution Summary
Platform Revolution 90%
The algorithm is the new assembly line, and network effects are the new economies of scale.
by Geoffrey G. Parker 2016
4.04
5k+ ratings
Networking Is Not Working
by Derek Coburn • 2014
Swap business cards for real relationships: the anti-networking strategy that brings clients to you.
3.56
318
Networking Is Not Working Summary
Networking Is Not Working 90%
Swap business cards for real relationships: the anti-networking strategy that brings clients to you.
by Derek Coburn 2014
3.56
318 ratings
Customer Obsessed
by Eric Berridge • 2016
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
3.21
48
Customer Obsessed Summary
Customer Obsessed 90%
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
by Eric Berridge 2016
3.21
48 ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing 90%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
The New Rules of Marketing and PR
by David Meerman Scott • 2007
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
3.85
7k+
The New Rules of Marketing and PR Summary
The New Rules of Marketing and PR 90%
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
by David Meerman Scott 2007
3.85
7k+ ratings
The Long Tail
by Chris Anderson • 2006
Digital shelves flip the economics: niche products collectively now outsell blockbusters.
3.82
30k+
The Long Tail Summary
The Long Tail 90%
Digital shelves flip the economics: niche products collectively now outsell blockbusters.
by Chris Anderson 2006
3.82
30k+ ratings
The Content Code
by Mark W. Schaefer • 2015
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
3.83
339
The Content Code Summary
The Content Code 90%
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
by Mark W. Schaefer 2015
3.83
339 ratings
Startup Communities
by Brad Feld • 2012
Startup communities are built, not copied. The entrepreneur's guide to growing one in your own city.
4.01
2k+
Startup Communities Summary
Startup Communities 90%
Startup communities are built, not copied. The entrepreneur's guide to growing one in your own city.
by Brad Feld 2012
4.01
2k+ ratings
The Platform Delusion
by Jonathan A. Knee • 2021
Not all platforms are created equal. The economic physics that separate Airbnb from Uber.
3.98
223
The Platform Delusion Summary
The Platform Delusion 90%
Not all platforms are created equal. The economic physics that separate Airbnb from Uber.
by Jonathan A. Knee 2021
3.98
223 ratings
Digital to the Core
by Mark Raskino • 2015
Every industry is becoming a tech industry. The C-suite playbook just expired.
3.81
242
Digital to the Core Summary
Digital to the Core 90%
Every industry is becoming a tech industry. The C-suite playbook just expired.
by Mark Raskino 2015
3.81
242 ratings
YouthNation
by Matt Britton • 2015
Eighty million young Americans dismantled marketing, work, and ownership. Most brands never noticed.
4.06
18
YouthNation Summary
YouthNation 90%
Eighty million young Americans dismantled marketing, work, and ownership. Most brands never noticed.
by Matt Britton 2015
4.06
18 ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 90%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
7 Powers
by Hamilton Wright Helmer • 2016
Durable advantage comes in only seven forms. Most businesses possess none.
4.26
3k+
7 Powers Summary
7 Powers 90%
Durable advantage comes in only seven forms. Most businesses possess none.
by Hamilton Wright Helmer 2016
4.26
3k+ ratings
Diffusion of Innovations
by Everett M. Rogers • 1982
Better ideas don't always win. The social networks around an innovation decide what spreads.
4.10
2k+
Diffusion of Innovations Summary
Diffusion of Innovations 90%
Better ideas don't always win. The social networks around an innovation decide what spreads.
by Everett M. Rogers 1982
4.10
2k+ ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 90%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
The Year Without Pants
by Scott Berkun • 2013
From Microsoft to a pants-optional company: what a year without an office teaches about work.
3.81
3k+
The Year Without Pants Summary
The Year Without Pants 90%
From Microsoft to a pants-optional company: what a year without an office teaches about work.
by Scott Berkun 2013
3.81
3k+ ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 90%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
Driving Digital Strategy
by Sunil Gupta • 2018
Digital strategy is business model strategy. Guide for reimagining yours without killing the present
4.05
442
Driving Digital Strategy Summary
Driving Digital Strategy 90%
Digital strategy is business model strategy. Guide for reimagining yours without killing the present
by Sunil Gupta 2018
4.05
442 ratings
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