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SoBrief
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Data Strategy
by Bernard Marr • 2017
Profit from the data firehose: pick the right data, build a company that acts on it.
3.77
418
Data Strategy Summary
Data Strategy 94%
Profit from the data firehose: pick the right data, build a company that acts on it.
by Bernard Marr 2017
3.77
418 ratings
Big Data
by Bernard Marr • 2015
Most data projects fail because they start with data, not strategy. Five questions change that.
3.59
416
Big Data Summary
Big Data 94%
Most data projects fail because they start with data, not strategy. Five questions change that.
by Bernard Marr 2015
3.59
416 ratings
Data Analytics Made Accessible
by Anil Maheshwari • 2014
Every analytics technique a manager needs, from decision trees to big data, mapped and demystified.
3.76
323
Data Analytics Made Accessible Summary
Data Analytics Made Accessible 93%
Every analytics technique a manager needs, from decision trees to big data, mapped and demystified.
by Anil Maheshwari 2014
3.76
323 ratings
HBR Guide to Data Analytics Basics for Managers
by Harvard Business Review • 2018
The manager's checklist: what to verify before any number shapes your next decision.
3.86
383
HBR Guide to Data Analytics Basics for Managers Summary
HBR Guide to Data Analytics Basics for Managers 93%
The manager's checklist: what to verify before any number shapes your next decision.
by Harvard Business Review 2018
3.86
383 ratings
Keeping Up with the Quants
by Thomas H. Davenport • 2013
You hired the quants. Now learn the questions that turn their numbers into decisions.
3.57
585
Keeping Up with the Quants Summary
Keeping Up with the Quants 93%
You hired the quants. Now learn the questions that turn their numbers into decisions.
by Thomas H. Davenport 2013
3.57
585 ratings
Data Mining Techniques
by Michael J.A. Berry • 1997
How to pull business answers from transaction data using six core data mining techniques.
4.06
233
Data Mining Techniques Summary
Data Mining Techniques 92%
How to pull business answers from transaction data using six core data mining techniques.
by Michael J.A. Berry 1997
4.06
233 ratings
Behind Every Good Decision
by Piyanka Jain • 2014
Analytics problems rarely need data scientists. A five-step framework anyone with Excel can use.
3.60
144
Behind Every Good Decision Summary
Behind Every Good Decision 92%
Analytics problems rarely need data scientists. A five-step framework anyone with Excel can use.
by Piyanka Jain 2014
3.60
144 ratings
Web Analytics 2.0
by Avinash Kaushik • 2009
Your web data is lying to you. The framework that turns page views into decisions.
4.13
2k+
Web Analytics 2.0 Summary
Web Analytics 2.0 92%
Your web data is lying to you. The framework that turns page views into decisions.
by Avinash Kaushik 2009
4.13
2k+ ratings
Competing on Analytics
by Thomas H. Davenport • 2007
Why some companies (like Amazon and Capital One) win by making bets on data, not hunches.
3.69
2k+
Competing on Analytics Summary
Competing on Analytics 92%
Why some companies (like Amazon and Capital One) win by making bets on data, not hunches.
by Thomas H. Davenport 2007
3.69
2k+ ratings
Lean Analytics
by Alistair Croll • 2013
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
4.11
8k+
Lean Analytics Summary
Lean Analytics 92%
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
by Alistair Croll 2013
4.11
8k+ ratings
Mastering Salesforce Reports and Dashboards
by David Carnes • 2023
Why most Salesforce dashboards fail: bad folder permissions, missing fields, and how to fix them.
5.00
1
Mastering Salesforce Reports and Dashboards Summary
Mastering Salesforce Reports and Dashboards 92%
Why most Salesforce dashboards fail: bad folder permissions, missing fields, and how to fix them.
by David Carnes 2023
5.00
1 ratings
Sexy Little Numbers
by Dimitri Maex • 2012
Your database hides your most profitable customers. A data-driven method for finding them.
3.80
235
Sexy Little Numbers Summary
Sexy Little Numbers 92%
Your database hides your most profitable customers. A data-driven method for finding them.
by Dimitri Maex 2012
3.80
235 ratings
Big Data
by Viktor Mayer-Schönberger • 2013
The era of sampling, clean data, and causal certainty is over. What replaces it is stranger.
3.69
9k+
Big Data Summary
Big Data 92%
The era of sampling, clean data, and causal certainty is over. What replaces it is stranger.
by Viktor Mayer-Schönberger 2013
3.69
9k+ ratings
DAMA-DMBOK
by DAMA International • 2017
Data is an asset, not a byproduct. The master reference for governing, modeling, and analyzing it.
4.15
172
DAMA-DMBOK Summary
DAMA-DMBOK 92%
Data is an asset, not a byproduct. The master reference for governing, modeling, and analyzing it.
by DAMA International 2017
4.15
172 ratings
Google Analytics
by Justin Cutroni • 2007
Turn Google Analytics from a hit counter into a decision engine with the right setup.
3.72
129
Google Analytics Summary
Google Analytics 92%
Turn Google Analytics from a hit counter into a decision engine with the right setup.
by Justin Cutroni 2007
3.72
129 ratings
Applied Artificial Intelligence
by Mariya Yao • 2018
Deploy AI that actually works: a playbook for data, talent, ethics, and the metrics that matter.
3.32
93
Applied Artificial Intelligence Summary
Applied Artificial Intelligence 92%
Deploy AI that actually works: a playbook for data, talent, ethics, and the metrics that matter.
by Mariya Yao 2018
3.32
93 ratings
All-in On AI
by Thomas H. Davenport • 2023
Less than one percent of large companies are built around AI. The playbook for the rest.
3.23
273
All-in On AI Summary
All-in On AI 92%
Less than one percent of large companies are built around AI. The playbook for the rest.
by Thomas H. Davenport 2023
3.23
273 ratings
Predictive Analytics
by Eric Siegel • 2013
Companies know whether you'll leave, buy, or default before you've decided. Here's how.
3.66
2k+
Predictive Analytics Summary
Predictive Analytics 92%
Companies know whether you'll leave, buy, or default before you've decided. Here's how.
by Eric Siegel 2013
3.66
2k+ ratings
Information Asset Management
by Nina Evans • 2024
Information is the strategic asset your balance sheet ignores. Governing it changes everything.
Information Asset Management Summary
Information Asset Management 91%
Information is the strategic asset your balance sheet ignores. Governing it changes everything.
by Nina Evans 2024
Competing in the Age of AI
by Marco Iansiti • 2020
AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.
3.82
1k+
Competing in the Age of AI Summary
Competing in the Age of AI 91%
AI dissolves the old limits of scale, scope, and learning, and demands a new corporate architecture.
by Marco Iansiti 2020
3.82
1k+ ratings
Think Like Amazon
by ROSSMAN • 2019
The 50.5 principles that turned an online bookstore into the world's most relentless company.
4.08
440
Think Like Amazon Summary
Think Like Amazon 91%
The 50.5 principles that turned an online bookstore into the world's most relentless company.
by ROSSMAN 2019
4.08
440 ratings
Swipe to Unlock
by Parth Detroja • 2017
Why Google and Facebook give everything away free, and how you can repurpose their strategies.
4.22
3k+
Swipe to Unlock Summary
Swipe to Unlock 91%
Why Google and Facebook give everything away free, and how you can repurpose their strategies.
by Parth Detroja 2017
4.22
3k+ ratings
Artificial Intelligence in Practice
by Bernard Marr • 2019
Robots patrol Walmart aisles. Netflix guesses your next watch. How 50 companies already run on AI.
3.41
251
Artificial Intelligence in Practice Summary
Artificial Intelligence in Practice 91%
Robots patrol Walmart aisles. Netflix guesses your next watch. How 50 companies already run on AI.
by Bernard Marr 2019
3.41
251 ratings
AI Value Creators
by Paul Zikopoulos • 2025
Most AI adopters stay users. Value creators build on proprietary data and governed models instead.
3.66
44
AI Value Creators Summary
AI Value Creators 91%
Most AI adopters stay users. Value creators build on proprietary data and governed models instead.
by Paul Zikopoulos 2025
3.66
44 ratings
The Amazon Management System
by Ram Charan • 2019
The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.
4.04
399
The Amazon Management System Summary
The Amazon Management System 91%
The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.
by Ram Charan 2019
4.04
399 ratings
What Would Google Do?
by Jeff Jarvis • 2009
The internet's most successful company wrote a playbook, and it has nothing to do with search.
3.87
11k+
What Would Google Do? Summary
What Would Google Do? 91%
The internet's most successful company wrote a playbook, and it has nothing to do with search.
by Jeff Jarvis 2009
3.87
11k+ ratings
AI for Marketing and Product Innovation
by A.K. Pradeep • 2018
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
3.33
57
AI for Marketing and Product Innovation Summary
AI for Marketing and Product Innovation 91%
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
by A.K. Pradeep 2018
3.33
57 ratings
Unscaled
by Hemant Taneja • 2018
Size used to win. Now AI lets lean companies rent what big corporations had to build.
3.86
331
Unscaled Summary
Unscaled 91%
Size used to win. Now AI lets lean companies rent what big corporations had to build.
by Hemant Taneja 2018
3.86
331 ratings
Confident Data Skills
by Kirill Eremenko • 2018
From messy data to clean insights to persuasive presentations: the process that lands the promotion.
4.12
211
Confident Data Skills Summary
Confident Data Skills 91%
From messy data to clean insights to persuasive presentations: the process that lands the promotion.
by Kirill Eremenko 2018
4.12
211 ratings
Super Founders
by Ali Tamaseb • 2021
Most startup advice is folklore. The data from hundreds of unicorns tells a different story.
4.22
1k+
Super Founders Summary
Super Founders 91%
Most startup advice is folklore. The data from hundreds of unicorns tells a different story.
by Ali Tamaseb 2021
4.22
1k+ ratings
Data Science
by John D. Kelleher • 2018
Turning raw data into decisions requires a defined process, not just algorithms and statistics.
3.90
876
Data Science Summary
Data Science 91%
Turning raw data into decisions requires a defined process, not just algorithms and statistics.
by John D. Kelleher 2018
3.90
876 ratings
Becoming a Data Head
by Alex J. Gutman • 2021
The critical thinking toolkit for anyone who works with data but never plans to code.
4.18
480
Becoming a Data Head Summary
Becoming a Data Head 91%
The critical thinking toolkit for anyone who works with data but never plans to code.
by Alex J. Gutman 2021
4.18
480 ratings
The Digital Transformation Playbook
by David L. Rogers • 2016
Five outdated assumptions that derail digital transformation before any technology gets installed.
4.09
898
The Digital Transformation Playbook Summary
The Digital Transformation Playbook 91%
Five outdated assumptions that derail digital transformation before any technology gets installed.
by David L. Rogers 2016
4.09
898 ratings
IoT Inc
by Bruce Sinclair • 2017
Sensors turn products into services. Here's how to sell outcomes, not hardware.
3.92
144
IoT Inc Summary
IoT Inc 91%
Sensors turn products into services. Here's how to sell outcomes, not hardware.
by Bruce Sinclair 2017
3.92
144 ratings
Digital to the Core
by Mark Raskino • 2015
Every industry is becoming a tech industry. The C-suite playbook just expired.
3.81
242
Digital to the Core Summary
Digital to the Core 91%
Every industry is becoming a tech industry. The C-suite playbook just expired.
by Mark Raskino 2015
3.81
242 ratings
Customer Obsessed
by Eric Berridge • 2016
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
3.21
48
Customer Obsessed Summary
Customer Obsessed 91%
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
by Eric Berridge 2016
3.21
48 ratings
Web 2.0
by Amy Shuen • 2007
Your users are your best asset: why giving products away builds billion-dollar businesses.
3.32
149
Web 2.0 Summary
Web 2.0 91%
Your users are your best asset: why giving products away builds billion-dollar businesses.
by Amy Shuen 2007
3.32
149 ratings
Levers
by Amos Schwartzfarb • 2021
Replace intuition with math: a founder's framework for building a predictable, repeatable business.
4.19
166
Levers Summary
Levers 91%
Replace intuition with math: a founder's framework for building a predictable, repeatable business.
by Amos Schwartzfarb 2021
4.19
166 ratings
Management Information Systems
by Kenneth C. Laudon • 1996
Building a digital firm: how strategy, data, and security turn IT into competitive advantage.
3.55
666
Management Information Systems Summary
Management Information Systems 91%
Building a digital firm: how strategy, data, and security turn IT into competitive advantage.
by Kenneth C. Laudon 1996
3.55
666 ratings
The Rebel's Guide to Email Marketing
by D.J. Waldow • 2012
Your email playbook is making you invisible. How to get opened, clicked, and read.
3.72
71
The Rebel's Guide to Email Marketing Summary
The Rebel's Guide to Email Marketing 91%
Your email playbook is making you invisible. How to get opened, clicked, and read.
by D.J. Waldow 2012
3.72
71 ratings
Data Science for Business
by Foster Provost • 2013
Why overfitting sinks most data projects, and the conceptual tools that stop it.
4.13
3k+
Data Science for Business Summary
Data Science for Business 91%
Why overfitting sinks most data projects, and the conceptual tools that stop it.
by Foster Provost 2013
4.13
3k+ ratings
The Content Trap
by Bharat Anand • 2016
Great content is a trap. Digital success goes to companies that master connections instead.
4.17
831
The Content Trap Summary
The Content Trap 91%
Great content is a trap. Digital success goes to companies that master connections instead.
by Bharat Anand 2016
4.17
831 ratings
The Four
by Scott Galloway • 2017
Amazon, Apple, Facebook, Google: four companies, four instincts, one trillion-dollar playbook.
3.83
19k+
The Four Summary
The Four 91%
Amazon, Apple, Facebook, Google: four companies, four instincts, one trillion-dollar playbook.
by Scott Galloway 2017
3.83
19k+ ratings
Revenue Architecture
by Jacco van der Kooij • 2023
Where the funnel stops, the factory starts: six models for building recurring revenue that lasts.
4.32
74
Revenue Architecture Summary
Revenue Architecture 91%
Where the funnel stops, the factory starts: six models for building recurring revenue that lasts.
by Jacco van der Kooij 2023
4.32
74 ratings
App Empire
by Chad Mureta • 2011
The playbook for turning other people's code into your passive app income. No keyboard required.
3.67
380
App Empire Summary
App Empire 91%
The playbook for turning other people's code into your passive app income. No keyboard required.
by Chad Mureta 2011
3.67
380 ratings
Agile Transformation
by Neil Perkin • 2019
Run today's business while inventing tomorrow's: the dual operating system every company now needs.
4.22
27
Agile Transformation Summary
Agile Transformation 91%
Run today's business while inventing tomorrow's: the dual operating system every company now needs.
by Neil Perkin 2019
4.22
27 ratings
What To Do When Machines Do Everything
by Malcolm Frank • 2017
12% of jobs vanish, 75% transform. AI's future is a build-out, not a takeover.
3.56
509
What To Do When Machines Do Everything Summary
What To Do When Machines Do Everything 91%
12% of jobs vanish, 75% transform. AI's future is a build-out, not a takeover.
by Malcolm Frank 2017
3.56
509 ratings
Digital Hesitation
by Thomas Lah • 2022
B2B digital transformation fails on pricing, sales, and partnering. Fix them in that order.
4.23
30
Digital Hesitation Summary
Digital Hesitation 91%
B2B digital transformation fails on pricing, sales, and partnering. Fix them in that order.
by Thomas Lah 2022
4.23
30 ratings
The AI Playbook
by Eric Siegel • 2024
How to get machine learning out of the lab: sell the operational improvement, not the algorithm.
3.98
127
The AI Playbook Summary
The AI Playbook 91%
How to get machine learning out of the lab: sell the operational improvement, not the algorithm.
by Eric Siegel 2024
3.98
127 ratings
Marketing 5.0
by Philip Kotler • 2021
Marketing used to target one generation. Now it's five, and the playbook marries AI with empathy.
4.00
1k+
Marketing 5.0 Summary
Marketing 5.0 91%
Marketing used to target one generation. Now it's five, and the playbook marries AI with empathy.
by Philip Kotler 2021
4.00
1k+ ratings
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