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SoBrief
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Platform
by Cynthia Johnson • 2019
Game the algorithms that decide visibility, and build a brand that pulls opportunity to you.
3.74
359
Platform Summary
Platform 93%
Game the algorithms that decide visibility, and build a brand that pulls opportunity to you.
by Cynthia Johnson 2019
3.74
359 ratings
Be The Brand
by Jules Marcoux • 2016
Turn your reputation into revenue: the playbook for building a personal brand that pays.
3.75
72
Be The Brand Summary
Be The Brand 92%
Turn your reputation into revenue: the playbook for building a personal brand that pays.
by Jules Marcoux 2016
3.75
72 ratings
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
Platform Summary
Platform 91%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
Rise of the Youpreneur Summary
Rise of the Youpreneur 91%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
The One Hour Content Plan
by Meera Kothand • 2017
End the idea scramble: three frameworks that plan a year of blog content in one hour.
4.05
2k+
The One Hour Content Plan Summary
The One Hour Content Plan 91%
End the idea scramble: three frameworks that plan a year of blog content in one hour.
by Meera Kothand 2017
4.05
2k+ ratings
Brag Better
by Meredith Fineman • 2020
The loudest get the recognition. How the quietly competent can learn to claim theirs.
3.56
951
Brag Better Summary
Brag Better 91%
The loudest get the recognition. How the quietly competent can learn to claim theirs.
by Meredith Fineman 2020
3.56
951 ratings
Brand You50
by Tom Peters • 1999
The career ladder is obsolete. Rules for building a personal brand companies compete to hire.
3.74
708
Brand You50 Summary
Brand You50 91%
The career ladder is obsolete. Rules for building a personal brand companies compete to hire.
by Tom Peters 1999
3.74
708 ratings
Guerrilla Social Media Marketing
by Jay Conrad Levinson • 2010
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
3.75
156
Guerrilla Social Media Marketing Summary
Guerrilla Social Media Marketing 91%
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
by Jay Conrad Levinson 2010
3.75
156 ratings
Crush It!
by Gary Vaynerchuk • 2001
Your passion can pay: the social media blueprint for building a business that lasts.
3.87
34k+
Crush It! Summary
Crush It! 91%
Your passion can pay: the social media blueprint for building a business that lasts.
by Gary Vaynerchuk 2001
3.87
34k+ ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 91%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
You Are The Brand
by Mike Kim • 2021
Build a personal brand that sounds like you, not a corporation, starting with a single platform.
4.22
259
You Are The Brand Summary
You Are The Brand 91%
Build a personal brand that sounds like you, not a corporation, starting with a single platform.
by Mike Kim 2021
4.22
259 ratings
KNOWN
by Mark W. Schaefer • 2017
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
4.00
443
KNOWN Summary
KNOWN 91%
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
by Mark W. Schaefer 2017
4.00
443 ratings
Instant Networking
by Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
Instant Networking Summary
Instant Networking 91%
Six months to a business network that delivers clients, not just contacts.
by Stefan Thomas 2016
3.47
19 ratings
BrandingPays
by Karen Kang • 2013
A five-step system for building the personal brand that makes opportunities chase you.
3.69
178
BrandingPays Summary
BrandingPays 91%
A five-step system for building the personal brand that makes opportunities chase you.
by Karen Kang 2013
3.69
178 ratings
Social Networking for Career Success
by Miriam Salpeter • 2011
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
3.53
40
Social Networking for Career Success Summary
Social Networking for Career Success 91%
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
by Miriam Salpeter 2011
3.53
40 ratings
The Sell
by Fredrik Eklund • 2015
A top broker's playbook: sell anything by being unforgettable, not by being slick.
3.77
3k+
The Sell Summary
The Sell 91%
A top broker's playbook: sell anything by being unforgettable, not by being slick.
by Fredrik Eklund 2015
3.77
3k+ ratings
Mastering the New Media Landscape
by Barbara Henricks • 2016
Your social media audience isn't yours. Here is how to build one that is.
4.16
32
Mastering the New Media Landscape Summary
Mastering the New Media Landscape 91%
Your social media audience isn't yours. Here is how to build one that is.
by Barbara Henricks 2016
4.16
32 ratings
Badass Your Brand
by Pia Silva • 2017
The brand playbook for commanding premium prices and working only with clients you actually want.
4.40
400
Badass Your Brand Summary
Badass Your Brand 91%
The brand playbook for commanding premium prices and working only with clients you actually want.
by Pia Silva 2017
4.40
400 ratings
Personal Branding for Dummies
by Susan Chritton • 2012
Being the best-kept secret in your industry is a career killer. The fix.
3.79
135
Personal Branding for Dummies Summary
Personal Branding for Dummies 90%
Being the best-kept secret in your industry is a career killer. The fix.
by Susan Chritton 2012
3.79
135 ratings
Key Person of Influence
by Daniel Priestley • 2010
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
4.02
2k+
Key Person of Influence Summary
Key Person of Influence 90%
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
by Daniel Priestley 2010
4.02
2k+ ratings
You Need PR
by Jenna Guarneri • 2022
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
4.28
18
You Need PR Summary
You Need PR 90%
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
by Jenna Guarneri 2022
4.28
18 ratings
Tell Me About Yourself
by Holley M. Murchison • 2017
Stop reciting your resume when someone says 'tell me about yourself.' There's a better script.
3.30
107
Tell Me About Yourself Summary
Tell Me About Yourself 90%
Stop reciting your resume when someone says 'tell me about yourself.' There's a better script.
by Holley M. Murchison 2017
3.30
107 ratings
The Power Formula for LinkedIn Success
by Wayne Breitbarth • 2011
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
3.58
316
The Power Formula for LinkedIn Success Summary
The Power Formula for LinkedIn Success 90%
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
by Wayne Breitbarth 2011
3.58
316 ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 90%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
You Are a Brand!
by Catherine Kaputa • 2005
Brand your career like a product: a step-by-step guide to packaging your skills, look, and story.
3.65
231
You Are a Brand! Summary
You Are a Brand! 90%
Brand your career like a product: a step-by-step guide to packaging your skills, look, and story.
by Catherine Kaputa 2005
3.65
231 ratings
Posts to Profits
by Simon Mitchell • 2023
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
Posts to Profits Summary
Posts to Profits 90%
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
by Simon Mitchell 2023
Your First 1000 Copies
by Tim Grahl • 2013
Sell 1,000 copies without the sleaze: an email list, free content, and genuine reader relationships.
4.14
2k+
Your First 1000 Copies Summary
Your First 1000 Copies 90%
Sell 1,000 copies without the sleaze: an email list, free content, and genuine reader relationships.
by Tim Grahl 2013
4.14
2k+ ratings
49 Quick Ways to Market your Business for Free
by Sarah-Jane White • 2011
The tools are free; the customers are there. A checklist of 49 ways to reach them.
3.40
452
49 Quick Ways to Market your Business for Free Summary
49 Quick Ways to Market your Business for Free 90%
The tools are free; the customers are there. A checklist of 49 ways to reach them.
by Sarah-Jane White 2011
3.40
452 ratings
Hype Yourself
by Lucy Werner • 2020
The small business PR kit: media assets, journalist contacts, and story hooks that skip the agency.
3.91
128
Hype Yourself Summary
Hype Yourself 90%
The small business PR kit: media assets, journalist contacts, and story hooks that skip the agency.
by Lucy Werner 2020
3.91
128 ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 90%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
The Marketing Blueprint
by Jules Marcoux • 2015
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
3.97
288
The Marketing Blueprint Summary
The Marketing Blueprint 90%
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
by Jules Marcoux 2015
3.97
288 ratings
Be
by Jessica Zweig • 2021
Most personal branding advice demands a performance. This one proves authenticity pays better.
3.88
329
Be Summary
Be 90%
Most personal branding advice demands a performance. This one proves authenticity pays better.
by Jessica Zweig 2021
3.88
329 ratings
Strangers To Superfans
by David Gaughran • 2018
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
4.40
569
Strangers To Superfans Summary
Strangers To Superfans 90%
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
by David Gaughran 2018
4.40
569 ratings
Lead Magnet
by Charlie Hutton • 2013
Turn strangers into leads, leads into buyers, and buyers into repeat customers: the system.
3.00
3
Lead Magnet Summary
Lead Magnet 90%
Turn strangers into leads, leads into buyers, and buyers into repeat customers: the system.
by Charlie Hutton 2013
3.00
3 ratings
One Million Followers
by Brendan Kane • 2018
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
3.42
2k+
One Million Followers Summary
One Million Followers 90%
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
by Brendan Kane 2018
3.42
2k+ ratings
Freakishly Effective Social Media for Network Marketing
by Ray Higdon • 2018
How to be the network marketer people actually follow, not the one they mute.
4.01
330
Freakishly Effective Social Media for Network Marketing Summary
Freakishly Effective Social Media for Network Marketing 90%
How to be the network marketer people actually follow, not the one they mute.
by Ray Higdon 2018
4.01
330 ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 90%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
Create Your Writer Platform
by Chuck Sambuchino • 2012
Your book deal depends less on your manuscript and more on the audience you bring to the table.
4.07
356
Create Your Writer Platform Summary
Create Your Writer Platform 90%
Your book deal depends less on your manuscript and more on the audience you bring to the table.
by Chuck Sambuchino 2012
4.07
356 ratings
Be Your Own Brand
by David McNally • 2002
Your brand already exists in the minds of others. A system for shaping it deliberately.
3.46
112
Be Your Own Brand Summary
Be Your Own Brand 90%
Your brand already exists in the minds of others. A system for shaping it deliberately.
by David McNally 2002
3.46
112 ratings
Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
Managing Content Marketing Summary
Managing Content Marketing 90%
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
You Are a Writer
by Jeff Goins • 2012
Before craft comes identity: a playbook for platform, audience, and the persistence to get read.
3.80
4k+
You Are a Writer Summary
You Are a Writer 90%
Before craft comes identity: a playbook for platform, audience, and the persistence to get read.
by Jeff Goins 2012
3.80
4k+ ratings
Linked
by Omar Garriott • 2022
Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.
4.17
239
Linked Summary
Linked 90%
Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.
by Omar Garriott 2022
4.17
239 ratings
Show Your Work!
by Austin Kleon • 2014
Share your unfinished work daily, and the audience finds you before you are ready.
4.08
62k+
Show Your Work! Summary
Show Your Work! 90%
Share your unfinished work daily, and the audience finds you before you are ready.
by Austin Kleon 2014
4.08
62k+ ratings
Attention! This Book Will Make You Money
by Jim F. Kukral • 2010
How to get attention without ads, build a cult following, and convert it into cash.
3.63
119
Attention! This Book Will Make You Money Summary
Attention! This Book Will Make You Money 90%
How to get attention without ads, build a cult following, and convert it into cash.
by Jim F. Kukral 2010
3.63
119 ratings
The Gold Standard
by Ari Gold • 2015
Hollywood's most cutthroat agent delivers the rules of power: no apologies, no soft edges.
4.02
970
The Gold Standard Summary
The Gold Standard 90%
Hollywood's most cutthroat agent delivers the rules of power: no apologies, no soft edges.
by Ari Gold 2015
4.02
970 ratings
The Little Book of Big PR
by Jennefer Witter • 2014
Get your small business in the news: a PR playbook for owners who can't afford an agency.
3.33
21
The Little Book of Big PR Summary
The Little Book of Big PR 90%
Get your small business in the news: a PR playbook for owners who can't afford an agency.
by Jennefer Witter 2014
3.33
21 ratings
300 Email Marketing Tips
by Meera Kothand • 2019
300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.
4.06
323
300 Email Marketing Tips Summary
300 Email Marketing Tips 90%
300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.
by Meera Kothand 2019
4.06
323 ratings
Instagram Secrets
by Jeremy McGilvrey • 2017
Instagram for business: the playbook for turning followers into customers, from content to sale.
3.75
440
Instagram Secrets Summary
Instagram Secrets 90%
Instagram for business: the playbook for turning followers into customers, from content to sale.
by Jeremy McGilvrey 2017
3.75
440 ratings
Niching Up
by Chris Dreyer • 2022
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
4.01
279
Niching Up Summary
Niching Up 90%
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
by Chris Dreyer 2022
4.01
279 ratings
Hook Point
by Brendan Kane • 2020
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
3.49
1k+
Hook Point Summary
Hook Point 90%
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
by Brendan Kane 2020
3.49
1k+ ratings
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