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SoBrief
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Content Inc.
by Joe Pulizzi • 2015
Build the audience first. The product comes later: six steps to a content business.
3.96
1k+
Content Inc. Summary
Content Inc. 90%
Build the audience first. The product comes later: six steps to a content business.
by Joe Pulizzi 2015
3.96
1k+ ratings
Niching Up
by Chris Dreyer • 2022
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
4.01
279
Niching Up Summary
Niching Up 89%
Why deliberately shrinking your market lifts your prices, conversions, and referrals.
by Chris Dreyer 2022
4.01
279 ratings
The Content Code
by Mark W. Schaefer • 2015
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
3.83
339
The Content Code Summary
The Content Code 89%
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
by Mark W. Schaefer 2015
3.83
339 ratings
How to Write & Sell Simple Information for Fun and Profit
by Robert W. Bly • 2010
Turn a niche expertise into income: the blueprint for selling simple how-to content across formats.
3.80
185
How to Write & Sell Simple Information for Fun and Profit Summary
How to Write & Sell Simple Information for Fun and Profit 89%
Turn a niche expertise into income: the blueprint for selling simple how-to content across formats.
by Robert W. Bly 2010
3.80
185 ratings
Badass Your Brand
by Pia Silva • 2017
The brand playbook for commanding premium prices and working only with clients you actually want.
4.40
400
Badass Your Brand Summary
Badass Your Brand 89%
The brand playbook for commanding premium prices and working only with clients you actually want.
by Pia Silva 2017
4.40
400 ratings
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
Rise of the Youpreneur Summary
Rise of the Youpreneur 89%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
The New Rules of Marketing and PR
by David Meerman Scott • 2007
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
3.85
7k+
The New Rules of Marketing and PR Summary
The New Rules of Marketing and PR 89%
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
by David Meerman Scott 2007
3.85
7k+ ratings
Optimize
by Lee Odden • 2012
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
3.78
264
Optimize Summary
Optimize 89%
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
by Lee Odden 2012
3.78
264 ratings
Mastering the New Media Landscape
by Barbara Henricks • 2016
Your social media audience isn't yours. Here is how to build one that is.
4.16
32
Mastering the New Media Landscape Summary
Mastering the New Media Landscape 89%
Your social media audience isn't yours. Here is how to build one that is.
by Barbara Henricks 2016
4.16
32 ratings
Niche Down
by Christopher Lochhead • 2018
Stop competing to be best. The rules for creating a new category and owning it outright.
3.80
196
Niche Down Summary
Niche Down 89%
Stop competing to be best. The rules for creating a new category and owning it outright.
by Christopher Lochhead 2018
3.80
196 ratings
Brandscaping
by Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping Summary
Brandscaping 89%
Fund content from creators with the audience: build demand without the publishing overhead.
by Andrew M. Davis 2012
4.09
103 ratings
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
Platform Summary
Platform 89%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
How to Write and Sell Simple Information for Fun and Profit
by Robert W. Bly • 2021
A field manual for turning what you know into books, courses, and a recurring income stream.
4.30
10
How to Write and Sell Simple Information for Fun and Profit Summary
How to Write and Sell Simple Information for Fun and Profit 89%
A field manual for turning what you know into books, courses, and a recurring income stream.
by Robert W. Bly 2021
4.30
10 ratings
The Art of SEO
by Eric Enge • 2009
Master the link graph: why relevance, trust, and timing matter more than the vote count alone.
4.10
923
The Art of SEO Summary
The Art of SEO 89%
Master the link graph: why relevance, trust, and timing matter more than the vote count alone.
by Eric Enge 2009
4.10
923 ratings
3 Months to No.1
by Will Coombe • 2017
Google's top spot can only hold one site. Take it from them with this checklist.
4.47
630
3 Months to No.1 Summary
3 Months to No.1 89%
Google's top spot can only hold one site. Take it from them with this checklist.
by Will Coombe 2017
4.47
630 ratings
Inbound PR
by Iliyana Stareva • 2018
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
3.87
46
Inbound PR Summary
Inbound PR 88%
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
by Iliyana Stareva 2018
3.87
46 ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 88%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
How to Get to the Top of Google Search
by Richard Conway • 2019
Outrank your competitors on Google. A practical guide to search visibility for business owners.
4.38
13
How to Get to the Top of Google Search Summary
How to Get to the Top of Google Search 88%
Outrank your competitors on Google. A practical guide to search visibility for business owners.
by Richard Conway 2019
4.38
13 ratings
Blogging Tips
by Zac Johnson • 2012
The niche, content, and monetization playbook one blogger used to build a six-figure online income.
3.15
20
Blogging Tips Summary
Blogging Tips 88%
The niche, content, and monetization playbook one blogger used to build a six-figure online income.
by Zac Johnson 2012
3.15
20 ratings
ProBlogger
by Darren Rowse • 2008
Find your niche, earn reader trust, then layer ads, affiliates, and products into a living.
3.77
2k+
ProBlogger Summary
ProBlogger 88%
Find your niche, earn reader trust, then layer ads, affiliates, and products into a living.
by Darren Rowse 2008
3.77
2k+ ratings
Blog, Inc.
by Joy Deangdeelert Cho • 2012
The playbook for turning a blog about your obsessions into a business that actually pays.
3.64
2k+
Blog, Inc. Summary
Blog, Inc. 88%
The playbook for turning a blog about your obsessions into a business that actually pays.
by Joy Deangdeelert Cho 2012
3.64
2k+ ratings
The One Hour Content Plan
by Meera Kothand • 2017
End the idea scramble: three frameworks that plan a year of blog content in one hour.
4.05
2k+
The One Hour Content Plan Summary
The One Hour Content Plan 88%
End the idea scramble: three frameworks that plan a year of blog content in one hour.
by Meera Kothand 2017
4.05
2k+ ratings
SEO Like I'm 5
by Matthew Capala • 2014
SEO demystified: the beginner's road map to getting found through content, relationships, and speed.
3.59
103
SEO Like I'm 5 Summary
SEO Like I'm 5 88%
SEO demystified: the beginner's road map to getting found through content, relationships, and speed.
by Matthew Capala 2014
3.59
103 ratings
This Is Marketing
by Seth Godin • 2018
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
3.92
18k+
This Is Marketing Summary
This Is Marketing 88%
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
by Seth Godin 2018
3.92
18k+ ratings
Epic Content Marketing
by Joe Pulizzi • 2013
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
3.96
1k+
Epic Content Marketing Summary
Epic Content Marketing 88%
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
by Joe Pulizzi 2013
3.96
1k+ ratings
Focus
by Al Ries • 1996
The surest way to kill a business is to expand it. Why the market punishes generalists.
4.00
780
Focus Summary
Focus 88%
The surest way to kill a business is to expand it. Why the market punishes generalists.
by Al Ries 1996
4.00
780 ratings
Be The Brand
by Jules Marcoux • 2016
Turn your reputation into revenue: the playbook for building a personal brand that pays.
3.75
72
Be The Brand Summary
Be The Brand 88%
Turn your reputation into revenue: the playbook for building a personal brand that pays.
by Jules Marcoux 2016
3.75
72 ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing 88%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
Content Chemistry
by Andy Crestodina • 2012
A visual playbook for turning your blog into a customer magnet, from search to email.
4.10
118
Content Chemistry Summary
Content Chemistry 88%
A visual playbook for turning your blog into a customer magnet, from search to email.
by Andy Crestodina 2012
4.10
118 ratings
Become A Better Business Blogger in 30 Days!
by Sarah Arrow • 2014
The 30-day challenge that turns sporadic business blogging into a consistent source of leads.
3.49
51
Become A Better Business Blogger in 30 Days! Summary
Become A Better Business Blogger in 30 Days! 88%
The 30-day challenge that turns sporadic business blogging into a consistent source of leads.
by Sarah Arrow 2014
3.49
51 ratings
From Nothing
by Ian Pribyl • 2019
Under a hundred dollars and a laptop: the no-shortcuts playbook for building an income online.
3.93
123
From Nothing Summary
From Nothing 88%
Under a hundred dollars and a laptop: the no-shortcuts playbook for building an income online.
by Ian Pribyl 2019
3.93
123 ratings
Growth Hacking With Content Marketing
by Mike Fishbein • 2014
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
3.29
35
Growth Hacking With Content Marketing Summary
Growth Hacking With Content Marketing 88%
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
by Mike Fishbein 2014
3.29
35 ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 88%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 88%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
The Freelance Content Marketing Writer
by Jennifer Goforth Gregory • 2018
Find clients who pay $100 an hour for business writing, no tech background required.
4.54
167
The Freelance Content Marketing Writer Summary
The Freelance Content Marketing Writer 88%
Find clients who pay $100 an hour for business writing, no tech background required.
by Jennifer Goforth Gregory 2018
4.54
167 ratings
The Ultimate Guide To Content Marketing & Digital PR
by Charlie Marchant • 2016
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
5.00
1
The Ultimate Guide To Content Marketing & Digital PR Summary
The Ultimate Guide To Content Marketing & Digital PR 88%
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
by Charlie Marchant 2016
5.00
1 ratings
Top of Mind (PB)
by John Hall • 2017
Help first, sell later: how to use content to become the first person your audience thinks of.
3.77
305
Top of Mind (PB) Summary
Top of Mind (PB) 88%
Help first, sell later: how to use content to become the first person your audience thinks of.
by John Hall 2017
3.77
305 ratings
Snow Leopard
by Category Pirates • 2022
What 444 bestsellers teach about owning your category instead of competing in crowded genres.
4.35
210
Snow Leopard Summary
Snow Leopard 88%
What 444 bestsellers teach about owning your category instead of competing in crowded genres.
by Category Pirates 2022
4.35
210 ratings
The Elements of Content Strategy
by Erin Kissane • 2011
Great web content does not just happen. The discipline, workflow, and standards for planning it.
3.73
2k+
The Elements of Content Strategy Summary
The Elements of Content Strategy 88%
Great web content does not just happen. The discipline, workflow, and standards for planning it.
by Erin Kissane 2011
3.73
2k+ ratings
Strangers To Superfans
by David Gaughran • 2018
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
4.40
569
Strangers To Superfans Summary
Strangers To Superfans 88%
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
by David Gaughran 2018
4.40
569 ratings
KNOWN
by Mark W. Schaefer • 2017
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
4.00
443
KNOWN Summary
KNOWN 88%
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
by Mark W. Schaefer 2017
4.00
443 ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 88%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
The Millionaire Messenger
by Brendon Burchard • 2012
The no-credentials playbook for turning life experience into a speaking and coaching empire.
4.11
2k+
The Millionaire Messenger Summary
The Millionaire Messenger 88%
The no-credentials playbook for turning life experience into a speaking and coaching empire.
by Brendon Burchard 2012
4.11
2k+ ratings
The Win Without Pitching Manifesto
by Blair Enns • 2010
The pitch is the enemy: how creative firms win clients without giving away their thinking.
4.44
3k+
The Win Without Pitching Manifesto Summary
The Win Without Pitching Manifesto 88%
The pitch is the enemy: how creative firms win clients without giving away their thinking.
by Blair Enns 2010
4.44
3k+ ratings
Blogging For Dummies
by Susannah Gardner • 2008
From choosing a platform to making money: the beginner's roadmap to blogging, no jargon required.
3.56
538
Blogging For Dummies Summary
Blogging For Dummies 88%
From choosing a platform to making money: the beginner's roadmap to blogging, no jargon required.
by Susannah Gardner 2008
3.56
538 ratings
Wordpress in a week
by Zak Cagaros • 2014
Launch a custom WordPress site in a week: the step-by-step blueprint for non-coders.
3.46
63
Wordpress in a week Summary
Wordpress in a week 88%
Launch a custom WordPress site in a week: the step-by-step blueprint for non-coders.
by Zak Cagaros 2014
3.46
63 ratings
How I Made My First Million on the Internet and How You Can Too!
by Ewen Chia • 2009
Five parts power every online business. Miss one, the machine stalls. Here's the full blueprint.
3.46
102
How I Made My First Million on the Internet and How You Can Too! Summary
How I Made My First Million on the Internet and How You Can Too! 88%
Five parts power every online business. Miss one, the machine stalls. Here's the full blueprint.
by Ewen Chia 2009
3.46
102 ratings
Breakthrough Branding
by Catherine Kaputa • 2012
How to own a niche, be the face, and build a machine: the small-brand playbook.
3.82
85
Breakthrough Branding Summary
Breakthrough Branding 88%
How to own a niche, be the face, and build a machine: the small-brand playbook.
by Catherine Kaputa 2012
3.82
85 ratings
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
Youtility Summary
Youtility 88%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
300 Email Marketing Tips
by Meera Kothand • 2019
300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.
4.06
323
300 Email Marketing Tips Summary
300 Email Marketing Tips 88%
300 tips to attract subscribers, automate sales, and craft subject lines that actually get opened.
by Meera Kothand 2019
4.06
323 ratings
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