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📊 Marketing Metrics

Data-driven guides to measuring what actually works in marketing, from attribution models to customer lifetime value. For readers who want to replace gut instinct with evidence.
Data-Driven Marketing
by Mark Jeffery • 2010
Fifteen metrics for speaking the CFO's language and proving marketing's worth in hard numbers.
3.90
889
📈 Marketing Analytics💰 Marketing ROI🧑‍💼 Customer Lifetime Value
Data-Driven Marketing Summary
Data-Driven Marketing 92%
Fifteen metrics for speaking the CFO's language and proving marketing's worth in hard numbers.
by Mark Jeffery 2010
3.90
889 ratings
📈 Marketing Analytics💰 Marketing ROI🧑‍💼 Customer Lifetime Value
Social Media ROI
by Olivier A. Blanchard • 2011
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
3.96
530
🧭 Social Media Strategy💰 Marketing Roi👂 Social Listening
Social Media ROI Summary
Social Media ROI 91%
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
by Olivier A. Blanchard 2011
3.96
530 ratings
🧭 Social Media Strategy💰 Marketing Roi👂 Social Listening
Web Analytics 2.0
by Avinash Kaushik • 2009
Your web data is lying to you. The framework that turns page views into decisions.
4.13
2k+
🖥️ Digital Analytics🎯 Performance Indicators🧪 Online Experimentation
Web Analytics 2.0 Summary
Web Analytics 2.0 91%
Your web data is lying to you. The framework that turns page views into decisions.
by Avinash Kaushik 2009
4.13
2k+ ratings
🖥️ Digital Analytics🎯 Performance Indicators🧪 Online Experimentation
Marketing Automation For Dummies
by Mathew Sweezey • 2014
What marketing automation actually does: unify leads, automate campaigns, and prove your ROI.
3.90
52
🖥️ Marketing Automation📱 Digital Marketing🏢 B2B Marketing
Marketing Automation For Dummies Summary
Marketing Automation For Dummies 91%
What marketing automation actually does: unify leads, automate campaigns, and prove your ROI.
by Mathew Sweezey 2014
3.90
52 ratings
🖥️ Marketing Automation📱 Digital Marketing🏢 B2B Marketing
Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
📄 Content Marketing📖 Brand Storytelling🎯 Buyer Personas
Managing Content Marketing Summary
Managing Content Marketing 91%
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
📄 Content Marketing📖 Brand Storytelling🎯 Buyer Personas
Sexy Little Numbers
by Dimitri Maex • 2012
Your database hides your most profitable customers. A data-driven method for finding them.
3.80
235
🎯 Data-Driven Marketing📊 Customer Analytics💰 Marketing Roi
Sexy Little Numbers Summary
Sexy Little Numbers 91%
Your database hides your most profitable customers. A data-driven method for finding them.
by Dimitri Maex 2012
3.80
235 ratings
🎯 Data-Driven Marketing📊 Customer Analytics💰 Marketing Roi
Google Analytics
by Justin Cutroni • 2007
Turn Google Analytics from a hit counter into a decision engine with the right setup.
3.72
129
📊 Web Analytics📈 Marketing Analytics🎯 Conversion Optimization
Google Analytics Summary
Google Analytics 91%
Turn Google Analytics from a hit counter into a decision engine with the right setup.
by Justin Cutroni 2007
3.72
129 ratings
📊 Web Analytics📈 Marketing Analytics🎯 Conversion Optimization
Changing the Channel
by Michael Masterson • 2008
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
3.75
59
📡 Omnichannel Marketing📬 Direct Marketing🏪 Small Business Marketing
Changing the Channel Summary
Changing the Channel 91%
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
by Michael Masterson 2008
3.75
59 ratings
📡 Omnichannel Marketing📬 Direct Marketing🏪 Small Business Marketing
How To Become A Digital Marketing Hero
by Rufus Lidman • 2018
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
4.50
2
📱 Digital Marketing📋 Marketing Frameworks📊 Marketing Analytics
How To Become A Digital Marketing Hero Summary
How To Become A Digital Marketing Hero 91%
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
by Rufus Lidman 2018
4.50
2 ratings
📱 Digital Marketing📋 Marketing Frameworks📊 Marketing Analytics
Understanding Digital Marketing
by Damian Ryan • 2009
Your website is your most valuable asset: how to build a digital marketing engine around it.
3.78
343
🌐 Digital Marketing🔍 Search Marketing📧 Email Marketing
Understanding Digital Marketing Summary
Understanding Digital Marketing 91%
Your website is your most valuable asset: how to build a digital marketing engine around it.
by Damian Ryan 2009
3.78
343 ratings
🌐 Digital Marketing🔍 Search Marketing📧 Email Marketing
Optimize
by Lee Odden • 2012
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
3.78
264
🎯 Content Marketing📱 Social Media Marketing🔍 Organic Search
Optimize Summary
Optimize 91%
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
by Lee Odden 2012
3.78
264 ratings
🎯 Content Marketing📱 Social Media Marketing🔍 Organic Search
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
📝 Content Marketing👥 Audience Building🎯 Marketing Strategy
Killing Marketing Summary
Killing Marketing 91%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
📝 Content Marketing👥 Audience Building🎯 Marketing Strategy
Inbound Marketing, Revised and Updated
by Brian Halligan • 2009
Interruption marketing no longer works. How content and search turn strangers into customers.
3.87
4k+
📱 Digital Marketing📝 Content Marketing🔍 Search Optimization
Inbound Marketing, Revised and Updated Summary
Inbound Marketing, Revised and Updated 91%
Interruption marketing no longer works. How content and search turn strangers into customers.
by Brian Halligan 2009
3.87
4k+ ratings
📱 Digital Marketing📝 Content Marketing🔍 Search Optimization
Marketing 4.0
by Philip Kotler • 2016
The classic marketing playbook, rewritten for when customers trust each other more than ads.
4.06
3k+
📱 Digital Marketing🎯 Marketing Strategy🗺️ Customer Journey
Marketing 4.0 Summary
Marketing 4.0 90%
The classic marketing playbook, rewritten for when customers trust each other more than ads.
by Philip Kotler 2016
4.06
3k+ ratings
📱 Digital Marketing🎯 Marketing Strategy🗺️ Customer Journey
Ultimate Guide to Google AdWords
by Perry Marshall • 2016
A million visitors while you sleep: the Google ad formula that prizes relevance over budget.
4.07
779
🔍 Search Engine Marketing📬 Direct Response Marketing⚙️ Campaign Optimization
Ultimate Guide to Google AdWords Summary
Ultimate Guide to Google AdWords 90%
A million visitors while you sleep: the Google ad formula that prizes relevance over budget.
by Perry Marshall 2016
4.07
779 ratings
🔍 Search Engine Marketing📬 Direct Response Marketing⚙️ Campaign Optimization
Digital Marketing Trends and Prospects
by Dr. Shakti Kundu • 2021
SEO, email, social, and mobile without the guesswork: the channel plan that shows exact next steps.
📊 Digital Marketing Strategy🔍 Search Engine Optimization📧 Email Marketing
Digital Marketing Trends and Prospects Summary
Digital Marketing Trends and Prospects 90%
SEO, email, social, and mobile without the guesswork: the channel plan that shows exact next steps.
by Dr. Shakti Kundu 2021
📊 Digital Marketing Strategy🔍 Search Engine Optimization📧 Email Marketing
Get Scrappy
by Nick Westergaard • 2016
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
3.8
156
📱 Digital Marketing🏪 Small Business Marketing🧱 Brand Building
Get Scrappy Summary
Get Scrappy 90%
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
by Nick Westergaard 2016
3.8
156 ratings
📱 Digital Marketing🏪 Small Business Marketing🧱 Brand Building
The Rebel's Guide to Email Marketing
by D.J. Waldow • 2012
Your email playbook is making you invisible. How to get opened, clicked, and read.
3.72
71
💻 Digital Marketing✉️ Email Marketing🚀 Growth Hacking
The Rebel's Guide to Email Marketing Summary
The Rebel's Guide to Email Marketing 90%
Your email playbook is making you invisible. How to get opened, clicked, and read.
by D.J. Waldow 2012
3.72
71 ratings
💻 Digital Marketing✉️ Email Marketing🚀 Growth Hacking
Brandscaping
by Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
📝 Content Marketing🤝 Brand Partnerships📈 Demand Generation
Brandscaping Summary
Brandscaping 90%
Fund content from creators with the audience: build demand without the publishing overhead.
by Andrew M. Davis 2012
4.09
103 ratings
📝 Content Marketing🤝 Brand Partnerships📈 Demand Generation
Digital Marketing Strategy
by Simon Kingsnorth • 2019
How to build a digital strategy that spans channels, respects data, and survives the boardroom.
3.79
289
🖥️ Digital Marketing📊 Marketing Strategy📝 Content Strategy
Digital Marketing Strategy Summary
Digital Marketing Strategy 90%
How to build a digital strategy that spans channels, respects data, and survives the boardroom.
by Simon Kingsnorth 2019
3.79
289 ratings
🖥️ Digital Marketing📊 Marketing Strategy📝 Content Strategy
Digital Marketing For Dummies (For Dummies
by Ryan Deiss • 2016
The framework that wires content, search, social, email, and ads into a single customer journey.
4.02
346
🖥️ Digital Marketing📝 Content Marketing🔍 Seo
Digital Marketing For Dummies (For Dummies Summary
Digital Marketing For Dummies (For Dummies 90%
The framework that wires content, search, social, email, and ads into a single customer journey.
by Ryan Deiss 2016
4.02
346 ratings
🖥️ Digital Marketing📝 Content Marketing🔍 Seo
Killer Facebook Ads
by Marty Weintraub • 2011
Turn Facebook's social data into a precision ad pipeline that costs less and converts more.
3.63
65
📱 Social Media Marketing🎯 Ad Targeting📈 Campaign Optimization
Killer Facebook Ads Summary
Killer Facebook Ads 90%
Turn Facebook's social data into a precision ad pipeline that costs less and converts more.
by Marty Weintraub 2011
3.63
65 ratings
📱 Social Media Marketing🎯 Ad Targeting📈 Campaign Optimization
Content Chemistry
by Andy Crestodina • 2012
A visual playbook for turning your blog into a customer magnet, from search to email.
4.10
118
📣 Content Marketing🗺️ Content Strategy🔍 Seo Strategies
Content Chemistry Summary
Content Chemistry 90%
A visual playbook for turning your blog into a customer magnet, from search to email.
by Andy Crestodina 2012
4.10
118 ratings
📣 Content Marketing🗺️ Content Strategy🔍 Seo Strategies
Marketing Insights from A to Z
by Philip Kotler • 2003
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
4.07
1k+
🎯 Marketing Strategy🏷️ Brand Management👥 Customer-Centricity
Marketing Insights from A to Z Summary
Marketing Insights from A to Z 90%
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
by Philip Kotler 2003
4.07
1k+ ratings
🎯 Marketing Strategy🏷️ Brand Management👥 Customer-Centricity
42 Rules for a Web Presence That Wins (2nd Edition)
by Philippa Gamse • 2011
Who is in charge of your website? Forty-two rules for turning it into a business asset.
4.33
9
🌐 Digital Strategy📣 Online Marketing✍️ Content Strategy
42 Rules for a Web Presence That Wins (2nd Edition) Summary
42 Rules for a Web Presence That Wins (2nd Edition) 90%
Who is in charge of your website? Forty-two rules for turning it into a business asset.
by Philippa Gamse 2011
4.33
9 ratings
🌐 Digital Strategy📣 Online Marketing✍️ Content Strategy
Ogilvy on Advertising in the Digital Age
by Miles Young • 2019
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
3.59
268
📱 Digital Marketing📊 Advertising Strategy🏗️ Brand Building
Ogilvy on Advertising in the Digital Age Summary
Ogilvy on Advertising in the Digital Age 90%
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
by Miles Young 2019
3.59
268 ratings
📱 Digital Marketing📊 Advertising Strategy🏗️ Brand Building
The Customer Centricity Playbook
by Peter Fader • 2018
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
3.76
319
📊 Customer Analytics💻 CRM Strategy🔄 Retention Marketing
The Customer Centricity Playbook Summary
The Customer Centricity Playbook 90%
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
by Peter Fader 2018
3.76
319 ratings
📊 Customer Analytics💻 CRM Strategy🔄 Retention Marketing
Digital Minds
by Weber Systems Inc. • 2013
From search and social to email and mobile: the twelve channels that build a digital business.
3.49
458
🖥️ Digital Marketing✍️ Content Marketing🔍 SEO Strategy
Digital Minds Summary
Digital Minds 90%
From search and social to email and mobile: the twelve channels that build a digital business.
by Weber Systems Inc. 2013
3.49
458 ratings
🖥️ Digital Marketing✍️ Content Marketing🔍 SEO Strategy
The Power of Visual Storytelling
by Ekaterina Walter • 2014
The brain reads pictures 60,000 times faster than words. How to make your marketing stick.
3.67
287
📋 Content Marketing📱 Social Media Platforms📖 Brand Storytelling
The Power of Visual Storytelling Summary
The Power of Visual Storytelling 90%
The brain reads pictures 60,000 times faster than words. How to make your marketing stick.
by Ekaterina Walter 2014
3.67
287 ratings
📋 Content Marketing📱 Social Media Platforms📖 Brand Storytelling
How To Get To The Top of Google
by Tim Cameron-Kitchen • 2020
A business owner's playbook for climbing Google rankings: no jargon, no agency required.
4.37
285
🔍 Search Engine Optimization📱 Digital Marketing📝 Content Marketing
How To Get To The Top of Google Summary
How To Get To The Top of Google 90%
A business owner's playbook for climbing Google rankings: no jargon, no agency required.
by Tim Cameron-Kitchen 2020
4.37
285 ratings
🔍 Search Engine Optimization📱 Digital Marketing📝 Content Marketing
Digital Marketing 2023
by Brandon Wayne Raybon Sr. • 2022
Digital marketing shifts fast: the trends and tools you need to dominate right now.
1.00
1
💻 Digital Marketing🎥 Video Marketing📱 Social Media Marketing
Digital Marketing 2023 Summary
Digital Marketing 2023 90%
Digital marketing shifts fast: the trends and tools you need to dominate right now.
by Brandon Wayne Raybon Sr. 2022
1.00
1 ratings
💻 Digital Marketing🎥 Video Marketing📱 Social Media Marketing
Digital Marketing
by Dave Chaffey • 2012
Five core digital building blocks and the strategy playbook for turning them into measurable growth.
4.17
84
📱 Digital Marketing🔄 Omnichannel Marketing✍️ Content Marketing
Digital Marketing Summary
Digital Marketing 90%
Five core digital building blocks and the strategy playbook for turning them into measurable growth.
by Dave Chaffey 2012
4.17
84 ratings
📱 Digital Marketing🔄 Omnichannel Marketing✍️ Content Marketing
Almost Alchemy
by Dan S. Kennedy • 2019
Most businesses leave half their profit on the table. Where it hides, and how to claim it.
4.39
100
📬 Direct Response Marketing💰 Pricing Strategy🔝 Customer Lifetime Value
Almost Alchemy Summary
Almost Alchemy 90%
Most businesses leave half their profit on the table. Where it hides, and how to claim it.
by Dan S. Kennedy 2019
4.39
100 ratings
📬 Direct Response Marketing💰 Pricing Strategy🔝 Customer Lifetime Value
Landing Page Optimization
by Tim Ash • 2008
Small tests, big returns: how to optimize every landing page element for maximum conversion.
3.82
549
🎯 Conversion Rate Optimization🧪 A/B Testing🖌️ User Experience Design
Landing Page Optimization Summary
Landing Page Optimization 90%
Small tests, big returns: how to optimize every landing page element for maximum conversion.
by Tim Ash 2008
3.82
549 ratings
🎯 Conversion Rate Optimization🧪 A/B Testing🖌️ User Experience Design
The One-Page Content Marketing Blueprint
by P. Sharma • 2019
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
4.47
59
📝 Content Marketing🔽 Marketing Funnels🧲 Lead Generation
The One-Page Content Marketing Blueprint Summary
The One-Page Content Marketing Blueprint 90%
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
by P. Sharma 2019
4.47
59 ratings
📝 Content Marketing🔽 Marketing Funnels🧲 Lead Generation
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 90%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing
101 Facebook Marketing Tips and Strategies for Small Businesses
by Lasse Rouhiainen • 2016
Facebook, Instagram, WhatsApp: 101 tactics that turn them into your small-business customer pipeline
3.63
27
🖥️ Digital Marketing📱 Social Media Strategy📘 Facebook Marketing
101 Facebook Marketing Tips and Strategies for Small Businesses Summary
101 Facebook Marketing Tips and Strategies for Small Businesses 90%
Facebook, Instagram, WhatsApp: 101 tactics that turn them into your small-business customer pipeline
by Lasse Rouhiainen 2016
3.63
27 ratings
🖥️ Digital Marketing📱 Social Media Strategy📘 Facebook Marketing
Buy Now
by Rick Cesari • 2011
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
4.00
25
🎯 Direct Marketing📺 Advertising Strategy🧠 Consumer Psychology
Buy Now Summary
Buy Now 90%
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
by Rick Cesari 2011
4.00
25 ratings
🎯 Direct Marketing📺 Advertising Strategy🧠 Consumer Psychology
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business
by Jason Harris • 2008
The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.
📈 Digital Marketing📝 Content Marketing🔍 SEO Fundamentals
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business Summary
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business 90%
The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.
by Jason Harris 2008
📈 Digital Marketing📝 Content Marketing🔍 SEO Fundamentals
25 Need-To-Know Key Performance Indicators
by Bernard Marr • 2014
Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.
3.91
35
🎯 Performance Measurement👥 Customer Analytics📊 Financial Ratios
25 Need-To-Know Key Performance Indicators Summary
25 Need-To-Know Key Performance Indicators 90%
Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.
by Bernard Marr 2014
3.91
35 ratings
🎯 Performance Measurement👥 Customer Analytics📊 Financial Ratios
Invisible Selling Machine
by Ryan Deiss • 2015
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
4.18
376
📧 Email Marketing🤖 Marketing Automation🛒 Sales Funnels
Invisible Selling Machine Summary
Invisible Selling Machine 90%
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
by Ryan Deiss 2015
4.18
376 ratings
📧 Email Marketing🤖 Marketing Automation🛒 Sales Funnels
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
📱 Social Media Marketing💻 Digital Marketing📝 Content Marketing
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 90%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
📱 Social Media Marketing💻 Digital Marketing📝 Content Marketing
The B2B Social Media Book
by Kipp Bodnar • 2011
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
3.60
117
🏢 B2b Marketing📱 Social Media Marketing🎯 Lead Generation
The B2B Social Media Book Summary
The B2B Social Media Book 90%
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
by Kipp Bodnar 2011
3.60
117 ratings
🏢 B2b Marketing📱 Social Media Marketing🎯 Lead Generation
Marketing in the Age of Google
by Vanessa Fox • 2010
Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.
3.91
390
📱 Digital Marketing🔍 Search Engine Optimization📊 Market Research
Marketing in the Age of Google Summary
Marketing in the Age of Google 90%
Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.
by Vanessa Fox 2010
3.91
390 ratings
📱 Digital Marketing🔍 Search Engine Optimization📊 Market Research
Lean Analytics
by Alistair Croll • 2013
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
4.11
8k+
🚀 Startup Strategy📊 Business Metrics🔄 Lean Methodology
Lean Analytics Summary
Lean Analytics 90%
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
by Alistair Croll 2013
4.11
8k+ ratings
🚀 Startup Strategy📊 Business Metrics🔄 Lean Methodology
One Million Followers
by Brendan Kane • 2018
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
3.42
2k+
📱 Social Media Marketing👤 Personal Branding🚀 Growth Hacking
One Million Followers Summary
One Million Followers 90%
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
by Brendan Kane 2018
3.42
2k+ ratings
📱 Social Media Marketing👤 Personal Branding🚀 Growth Hacking
Key Performance Indicators For Dummies
by Bernard Marr • 2014
Most companies drown in data. A guide to picking the KPIs your strategy actually needs.
3.91
55
📏 Performance Measurement📊 Business Metrics🧭 Strategic Alignment
Key Performance Indicators For Dummies Summary
Key Performance Indicators For Dummies 90%
Most companies drown in data. A guide to picking the KPIs your strategy actually needs.
by Bernard Marr 2014
3.91
55 ratings
📏 Performance Measurement📊 Business Metrics🧭 Strategic Alignment
Digital Marketing MBA
by David J. Bradley • 2019
Build digital strategy on intelligence you already own: the MBA playbook for marketing leaders.
3.50
12
📊 Marketing Strategy🔄 Digital Transformation🗺️ Strategic Planning
Digital Marketing MBA Summary
Digital Marketing MBA 90%
Build digital strategy on intelligence you already own: the MBA playbook for marketing leaders.
by David J. Bradley 2019
3.50
12 ratings
📊 Marketing Strategy🔄 Digital Transformation🗺️ Strategic Planning
Customer Relationship Management
by 50Minutes • 2017
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
3.50
2
🎯 Customer-Centricity🛎️ Customer Experience📊 Data-Driven Marketing
Customer Relationship Management Summary
Customer Relationship Management 90%
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
by 50Minutes 2017
3.50
2 ratings
🎯 Customer-Centricity🛎️ Customer Experience📊 Data-Driven Marketing
49 Quick Ways to Market your Business for Free
by Sarah-Jane White • 2011
The tools are free; the customers are there. A checklist of 49 ways to reach them.
3.40
452
🏪 Small Business Marketing📱 Digital Marketing🥷 Guerrilla Marketing
49 Quick Ways to Market your Business for Free Summary
49 Quick Ways to Market your Business for Free 90%
The tools are free; the customers are there. A checklist of 49 ways to reach them.
by Sarah-Jane White 2011
3.40
452 ratings
🏪 Small Business Marketing📱 Digital Marketing🥷 Guerrilla Marketing
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⭐
⭐
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We have a special gift for you
Open
38% OFF
DISCOUNT FOR YOU
⭐
⭐
⭐
$79.99
$49.99/year
only $4.16 per month
Continue
2 taps to start, super easy to cancel