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SoBrief
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The Message of You
by Judy Carter • 2013
Your life stories are worth paying for. A blueprint for turning them into a speaking career.
4.39
159
The Message of You Summary
The Message of You 89%
Your life stories are worth paying for. A blueprint for turning them into a speaking career.
by Judy Carter 2013
4.39
159 ratings
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
Platform Summary
Platform 89%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
The Marketing Blueprint
by Jules Marcoux • 2015
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
3.97
288
The Marketing Blueprint Summary
The Marketing Blueprint 89%
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
by Jules Marcoux 2015
3.97
288 ratings
No B.S. Guide to Powerful Presentations
by Dan S. Kennedy • 2017
One presentation that sells in person, online, and on autopilot: the direct-response formula.
3.47
75
No B.S. Guide to Powerful Presentations Summary
No B.S. Guide to Powerful Presentations 89%
One presentation that sells in person, online, and on autopilot: the direct-response formula.
by Dan S. Kennedy 2017
3.47
75 ratings
Category Creation
by Anthony Kennada • 2019
Don't disrupt an old market. Invent a new one, then build the brand that owns it.
3.86
72
Category Creation Summary
Category Creation 88%
Don't disrupt an old market. Invent a new one, then build the brand that owns it.
by Anthony Kennada 2019
3.86
72 ratings
Resonate
by Nancy Duarte • 2010
Make your audience the hero of a mythic journey, and a talk becomes a movement.
4.11
6k+
Resonate Summary
Resonate 88%
Make your audience the hero of a mythic journey, and a talk becomes a movement.
by Nancy Duarte 2010
4.11
6k+ ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 88%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
YouTube Secrets
by Sean Cannell • 2022
Zero subscribers, one weekly video: the YouTube playbook for building an audience that pays.
4.02
2k+
YouTube Secrets Summary
YouTube Secrets 88%
Zero subscribers, one weekly video: the YouTube playbook for building an audience that pays.
by Sean Cannell 2022
4.02
2k+ ratings
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
Rise of the Youpreneur Summary
Rise of the Youpreneur 88%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
Mastering the New Media Landscape
by Barbara Henricks • 2016
Your social media audience isn't yours. Here is how to build one that is.
4.16
32
Mastering the New Media Landscape Summary
Mastering the New Media Landscape 88%
Your social media audience isn't yours. Here is how to build one that is.
by Barbara Henricks 2016
4.16
32 ratings
The One Hour Content Plan
by Meera Kothand • 2017
End the idea scramble: three frameworks that plan a year of blog content in one hour.
4.05
2k+
The One Hour Content Plan Summary
The One Hour Content Plan 88%
End the idea scramble: three frameworks that plan a year of blog content in one hour.
by Meera Kothand 2017
4.05
2k+ ratings
Public Speaking for Success
by Dale Carnegie • 2006
Stage confidence isn't personality. It's what happens when preparation meets genuine conviction.
3.98
632
Public Speaking for Success Summary
Public Speaking for Success 88%
Stage confidence isn't personality. It's what happens when preparation meets genuine conviction.
by Dale Carnegie 2006
3.98
632 ratings
Five Stars
by Carmine Gallo • 2018
Robots cannot move a room. The storytelling and persuasion playbook for an automated century.
3.93
1k+
Five Stars Summary
Five Stars 88%
Robots cannot move a room. The storytelling and persuasion playbook for an automated century.
by Carmine Gallo 2018
3.93
1k+ ratings
Talk Like TED
by Carmine Gallo • 2014
Nine techniques from the TED stage that turn a forgettable talk into a standing ovation.
3.88
22k+
Talk Like TED Summary
Talk Like TED 88%
Nine techniques from the TED stage that turn a forgettable talk into a standing ovation.
by Carmine Gallo 2014
3.88
22k+ ratings
The Successful Speaker
by Grant Baldwin • 2020
Most speakers have a message but no business model. This book provides the missing half.
4.18
187
The Successful Speaker Summary
The Successful Speaker 88%
Most speakers have a message but no business model. This book provides the missing half.
by Grant Baldwin 2020
4.18
187 ratings
The Fall of Advertising and the Rise of PR
by Al Ries • 2002
PR builds brands; advertising only maintains them. Why press coverage beats paid media every time.
3.72
876
The Fall of Advertising and the Rise of PR Summary
The Fall of Advertising and the Rise of PR 88%
PR builds brands; advertising only maintains them. Why press coverage beats paid media every time.
by Al Ries 2002
3.72
876 ratings
Storynomics
by Robert McKee • 2018
Your ads are blocked. The screenwriter's craft can replace them, and the results are measurable.
3.79
569
Storynomics Summary
Storynomics 88%
Your ads are blocked. The screenwriter's craft can replace them, and the results are measurable.
by Robert McKee 2018
3.79
569 ratings
Brandscaping
by Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping Summary
Brandscaping 88%
Fund content from creators with the audience: build demand without the publishing overhead.
by Andrew M. Davis 2012
4.09
103 ratings
Expert Secrets
by Russell Brunson • 2017
One webinar script that builds a paying movement: tell three stories, then ask four questions.
4.24
5k+
Expert Secrets Summary
Expert Secrets 88%
One webinar script that builds a paying movement: tell three stories, then ask four questions.
by Russell Brunson 2017
4.24
5k+ ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 88%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
Optimize
by Lee Odden • 2012
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
3.78
264
Optimize Summary
Optimize 88%
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
by Lee Odden 2012
3.78
264 ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 88%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
Modern Marketing Using AI
by Malay A. Upadhyay • 2021
AI now writes, targets, and sells. The playbook for building a marketing stack that actually works.
3.75
8
Modern Marketing Using AI Summary
Modern Marketing Using AI 88%
AI now writes, targets, and sells. The playbook for building a marketing stack that actually works.
by Malay A. Upadhyay 2021
3.75
8 ratings
No B.S. Trust Based Marketing
by Matt Zagula • 2012
Make customers trust you before they buy, using a system that removes risk and proves results.
4.29
149
No B.S. Trust Based Marketing Summary
No B.S. Trust Based Marketing 88%
Make customers trust you before they buy, using a system that removes risk and proves results.
by Matt Zagula 2012
4.29
149 ratings
They Ask, You Answer
by Marcus Sheridan • 2019
Stop hiding from customer questions. Honest answers turn a 25 percent close rate into 80.
4.42
12
They Ask, You Answer Summary
They Ask, You Answer 88%
Stop hiding from customer questions. Honest answers turn a 25 percent close rate into 80.
by Marcus Sheridan 2019
4.42
12 ratings
Loved
by Martina Lauchengco • 2022
Product marketing isn't a support function. Four strategic roles make it the growth engine.
3.85
664
Loved Summary
Loved 88%
Product marketing isn't a support function. Four strategic roles make it the growth engine.
by Martina Lauchengco 2022
3.85
664 ratings
Ogilvy on Advertising in the Digital Age
by Miles Young • 2019
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
3.59
268
Ogilvy on Advertising in the Digital Age Summary
Ogilvy on Advertising in the Digital Age 88%
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
by Miles Young 2019
3.59
268 ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing 88%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
Managing Content Marketing Summary
Managing Content Marketing 88%
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
Launch
by Jeff Walker • 2014
The launch formula that compresses a year of sales into one week, no existing audience required.
3.99
4k+
Launch Summary
Launch 88%
The launch formula that compresses a year of sales into one week, no existing audience required.
by Jeff Walker 2014
3.99
4k+ ratings
How To Become A Digital Marketing Hero
by Rufus Lidman • 2018
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
4.50
2
How To Become A Digital Marketing Hero Summary
How To Become A Digital Marketing Hero 88%
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
by Rufus Lidman 2018
4.50
2 ratings
One to Many
by Jason Fladlien • 2018
Most webinars fail because they teach. The four-stage sequence that sells instead.
4.53
160
One to Many Summary
One to Many 88%
Most webinars fail because they teach. The four-stage sequence that sells instead.
by Jason Fladlien 2018
4.53
160 ratings
Social Media ROI
by Olivier A. Blanchard • 2011
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
3.96
530
Social Media ROI Summary
Social Media ROI 88%
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
by Olivier A. Blanchard 2011
3.96
530 ratings
Freakishly Effective Social Media for Network Marketing
by Ray Higdon • 2018
How to be the network marketer people actually follow, not the one they mute.
4.01
330
Freakishly Effective Social Media for Network Marketing Summary
Freakishly Effective Social Media for Network Marketing 88%
How to be the network marketer people actually follow, not the one they mute.
by Ray Higdon 2018
4.01
330 ratings
Buy Now
by Rick Cesari • 2011
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
4.00
25
Buy Now Summary
Buy Now 88%
Solve a customer's problem on screen, close the sale, track every dollar. Direct response playbook.
by Rick Cesari 2011
4.00
25 ratings
Well-Spoken Woman
by Christine K. Jahnke • 2011
Voice, posture, message: the three levers that make a room listen when a woman speaks.
3.69
464
Well-Spoken Woman Summary
Well-Spoken Woman 88%
Voice, posture, message: the three levers that make a room listen when a woman speaks.
by Christine K. Jahnke 2011
3.69
464 ratings
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
Youtility Summary
Youtility 88%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
The Irresistible Offer
by Mark Joyner • 2005
Three seconds to win a buyer. The offer design rules that make your product sell itself.
3.85
448
The Irresistible Offer Summary
The Irresistible Offer 88%
Three seconds to win a buyer. The offer design rules that make your product sell itself.
by Mark Joyner 2005
3.85
448 ratings
Content Rules
by Ann Handley • 2010
Your audience ignores ads. Here is how to create content they read, watch, and share voluntarily.
3.91
4k+
Content Rules Summary
Content Rules 88%
Your audience ignores ads. Here is how to create content they read, watch, and share voluntarily.
by Ann Handley 2010
3.91
4k+ ratings
Platform
by Cynthia Johnson • 2019
Game the algorithms that decide visibility, and build a brand that pulls opportunity to you.
3.74
359
Platform Summary
Platform 88%
Game the algorithms that decide visibility, and build a brand that pulls opportunity to you.
by Cynthia Johnson 2019
3.74
359 ratings
The Origin of Brands
by Al Ries • 2005
The market doesn't converge. It branches, and every branch is a brand you can own.
3.71
436
The Origin of Brands Summary
The Origin of Brands 88%
The market doesn't converge. It branches, and every branch is a brand you can own.
by Al Ries 2005
3.71
436 ratings
Quantum Marketing
by Raja Rajamannar • 2021
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
3.70
372
Quantum Marketing Summary
Quantum Marketing 88%
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
by Raja Rajamannar 2021
3.70
372 ratings
One Million Followers
by Brendan Kane • 2018
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
3.42
2k+
One Million Followers Summary
One Million Followers 88%
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
by Brendan Kane 2018
3.42
2k+ ratings
Key Person of Influence
by Daniel Priestley • 2010
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
4.02
2k+
Key Person of Influence Summary
Key Person of Influence 88%
Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.
by Daniel Priestley 2010
4.02
2k+ ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 88%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
Guerrilla Social Media Marketing
by Jay Conrad Levinson • 2010
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
3.75
156
Guerrilla Social Media Marketing Summary
Guerrilla Social Media Marketing 88%
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
by Jay Conrad Levinson 2010
3.75
156 ratings
Go Mobile
by Jeanne Hopkins • 2011
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
3.55
60
Go Mobile Summary
Go Mobile 88%
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
by Jeanne Hopkins 2011
3.55
60 ratings
Small Message, Big Impact
by Terri L. Sjodin • 2011
Thirty seconds is all you get. Make it open a door instead of close a deal.
3.49
275
Small Message, Big Impact Summary
Small Message, Big Impact 88%
Thirty seconds is all you get. Make it open a door instead of close a deal.
by Terri L. Sjodin 2011
3.49
275 ratings
Permission Marketing
by Seth Godin • 2014
Interruption is broken. Earn consent, build trust, and turn one-time buyers into lifetime revenue.
3.91
15k+
Permission Marketing Summary
Permission Marketing 88%
Interruption is broken. Earn consent, build trust, and turn one-time buyers into lifetime revenue.
by Seth Godin 2014
3.91
15k+ ratings
Be The Brand
by Jules Marcoux • 2016
Turn your reputation into revenue: the playbook for building a personal brand that pays.
3.75
72
Be The Brand Summary
Be The Brand 88%
Turn your reputation into revenue: the playbook for building a personal brand that pays.
by Jules Marcoux 2016
3.75
72 ratings
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