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SoBrief

Creativity 本の要約

ブランドの立ち上げ方:ポジショニングからネーミング、ブランドアイデンティティまでのステップバイステップガイド
著: ファビアン・ゲイヤーハルター • 2020
Where brand names come from, how logos earn attention, and what turns a business into a brand.
3.90
191
ブランドの立ち上げ方:ポジショニングからネーミング、ブランドアイデンティティまでのステップバイステップガイド 要約
ブランドの立ち上げ方:ポジショニングからネーミング、ブランドアイデンティティまでのステップバイステップガイド
Where brand names come from, how logos earn attention, and what turns a business into a brand.
著: ファビアン・ゲイヤーハルター 2020 122 ページ
3.90
191 件の評価
A Theory Of Fun For Game Design
著: Ralph Koster • 2004
Games tap into your brain's learning circuits. The rush of fun is the moment something clicks.
3.90
3,000+
A Theory Of Fun For Game Design 要約
A Theory Of Fun For Game Design
Games tap into your brain's learning circuits. The rush of fun is the moment something clicks.
著: Ralph Koster 2004 279 ページ
3.90
3,000+ 件の評価
Save the Cat
著: Blake Snyder • 2005
Forty index cards, fifteen beats: the blueprint that turns a movie idea into a finished script.
4.01
22,000+
Save the Cat 要約
Save the Cat
Forty index cards, fifteen beats: the blueprint that turns a movie idea into a finished script.
著: Blake Snyder 2005 195 ページ
4.01
22,000+ 件の評価
ストーリー・ドリブン:自分が何者かを知れば、競争する必要はない
著: バーナデット・ジワ • 2018
Most strategy starts with the market. The best strategy starts with the mirror.
3.85
500+
ストーリー・ドリブン:自分が何者かを知れば、競争する必要はない 要約
ストーリー・ドリブン:自分が何者かを知れば、競争する必要はない
Most strategy starts with the market. The best strategy starts with the mirror.
著: バーナデット・ジワ 2018 176 ページ
3.85
500+ 件の評価
Beauty
著: Roger Scruton • 2009
From dinner tables to galleries, beauty is a rational demand we are ignoring.
3.95
2,000+
Beauty 要約
Beauty
From dinner tables to galleries, beauty is a rational demand we are ignoring.
著: Roger Scruton 2009 240 ページ
3.95
2,000+ 件の評価
Designing Your Life
著: Bill Burnett • 2016
Stop hunting for your passion. Build the life you want one prototype at a time.
3.92
4,000+
Designing Your Life 要約
Designing Your Life
Stop hunting for your passion. Build the life you want one prototype at a time.
著: Bill Burnett 2016
3.92
4,000+ 件の評価
Learn Like a Polymath
著: Peter Hollins • 2017
Great at three things beats being the best at one. A method for cross-training across disciplines.
3.85
500+
Learn Like a Polymath 要約
Learn Like a Polymath
Great at three things beats being the best at one. A method for cross-training across disciplines.
著: Peter Hollins 2017 198 ページ
3.85
500+ 件の評価
Deep Thinking
著: Garry Kasparov • 2017
Beaten by Deep Blue, Kasparov argues the best moves come from humans and machines thinking together.
3.88
3,000+
Deep Thinking 要約
Deep Thinking
Beaten by Deep Blue, Kasparov argues the best moves come from humans and machines thinking together.
著: Garry Kasparov 2017 304 ページ
3.88
3,000+ 件の評価
The Anatomy of Humbug
著: ポール・フェルドウィック • 2015
Advertising's founding fathers built a science of rational persuasion. They were half right at best.
4.21
376
The Anatomy of Humbug 要約
The Anatomy of Humbug
Advertising's founding fathers built a science of rational persuasion. They were half right at best.
著: ポール・フェルドウィック 2015 208 ページ
4.21
376 件の評価
ザ・ゲームチェンジャー:モチベーションの科学とゲームデザインの力で行動を変え、文化を形成し、賢さを実現する方法
著: ジェイソン・フォックス • 2014
Pep talks fail. Visible progress works. A game-design playbook for building it into work.
3.88
185
ザ・ゲームチェンジャー:モチベーションの科学とゲームデザインの力で行動を変え、文化を形成し、賢さを実現する方法 要約
ザ・ゲームチェンジャー:モチベーションの科学とゲームデザインの力で行動を変え、文化を形成し、賢さを実現する方法
Pep talks fail. Visible progress works. A game-design playbook for building it into work.
著: ジェイソン・フォックス 2014 240 ページ
3.88
185 件の評価
Die Empty
著: Todd Henry • 2013
Your best work shouldn't die with you. The daily routine that gets it out.
3.75
3,000+
Die Empty 要約
Die Empty
Your best work shouldn't die with you. The daily routine that gets it out.
著: Todd Henry 2013 240 ページ
3.75
3,000+ 件の評価
Dialogue
著: Robert McKee • 2016
Dialogue is action, not conversation. The real meaning lives in what characters won't say.
4.32
1,000+
Dialogue 要約
Dialogue
Dialogue is action, not conversation. The real meaning lives in what characters won't say.
著: Robert McKee 2016 312 ページ
4.32
1,000+ 件の評価
デザインシンキング:ビジネスイノベーション
著: マウリシオ・ヴィアナ • 2012
Most innovation chases technology or markets. This method chases human meaning instead.
3.55
100
デザインシンキング:ビジネスイノベーション 要約
デザインシンキング:ビジネスイノベーション
Most innovation chases technology or markets. This method chases human meaning instead.
著: マウリシオ・ヴィアナ 2012 161 ページ
3.55
100 件の評価
The 5 Elements of Effective Thinking
著: Edward B. Burger • 2012
Earth, air, fire, water: ancient elements as thinking habits, plus the one that keeps you changing.
4.00
8,000+
The 5 Elements of Effective Thinking 要約
The 5 Elements of Effective Thinking
Earth, air, fire, water: ancient elements as thinking habits, plus the one that keeps you changing.
著: Edward B. Burger 2012 168 ページ
4.00
8,000+ 件の評価
ノンフィクションの技法:作家と読者のためのガイド
著: アイン・ランド • 2001
Skip the mystique: nonfiction writing is a system, and the outline is its non-negotiable start.
3.98
500+
ノンフィクションの技法:作家と読者のためのガイド 要約
ノンフィクションの技法:作家と読者のためのガイド
Skip the mystique: nonfiction writing is a system, and the outline is its non-negotiable start.
著: アイン・ランド 2001 210 ページ
3.98
500+ 件の評価
The Story Grid
著: Shawn Coyne • 2015
Why stories fail, scene by scene: an editor's diagnostic that finds the break and the fix.
4.30
1,000+
The Story Grid 要約
The Story Grid
Why stories fail, scene by scene: an editor's diagnostic that finds the break and the fix.
著: Shawn Coyne 2015 344 ページ
4.30
1,000+ 件の評価
I, Steve
著: ジョージ・ビーム • 2011
The drive, the team, and the taste: Jobs' own rules for building things that matter.
3.45
2,000+
I, Steve 要約
I, Steve
The drive, the team, and the taste: Jobs' own rules for building things that matter.
著: ジョージ・ビーム 2011 160 ページ
3.45
2,000+ 件の評価
Refuse to Choose!
著: Barbara Sher • 2006
You're not scattered. You're wired for variety, and there's a career model that actually fits.
3.97
4,000+
Refuse to Choose! 要約
Refuse to Choose!
You're not scattered. You're wired for variety, and there's a career model that actually fits.
著: Barbara Sher 2006 288 ページ
3.97
4,000+ 件の評価
リファクタリング・ウェットウェア ―達人プログラマーの思考法と学習法
著: アンディ・ハント • 2008
Your brain runs two processors. The intuitive one does the real work. Wake it up.
4.12
4,000+
リファクタリング・ウェットウェア ―達人プログラマーの思考法と学習法 要約
リファクタリング・ウェットウェア ―達人プログラマーの思考法と学習法
Your brain runs two processors. The intuitive one does the real work. Wake it up.
著: アンディ・ハント 2008 251 ページ
4.12
4,000+ 件の評価
The Rise of Superman
著: Steven Kotler • 2014
Surfers and climbers find a zone where output multiplies fivefold. The entry rules are learnable.
3.92
5,000+
The Rise of Superman 要約
The Rise of Superman
Surfers and climbers find a zone where output multiplies fivefold. The entry rules are learnable.
著: Steven Kotler 2014 234 ページ
3.92
5,000+ 件の評価
シンプリシティの法則
著: ジョン・マエダ • 2006
Simplicity is subtraction with meaning: ten design laws for making complex things feel effortless.
3.89
7,000+
シンプリシティの法則 要約
シンプリシティの法則
Simplicity is subtraction with meaning: ten design laws for making complex things feel effortless.
著: ジョン・マエダ 2006 128 ページ
3.89
7,000+ 件の評価
Techniques of the Selling Writer
著: Dwight V. Swain • 1965
Master the rhythm of conflict and emotional reaction that makes any story impossible to put down.
4.33
1,000+
Techniques of the Selling Writer 要約
Techniques of the Selling Writer
Master the rhythm of conflict and emotional reaction that makes any story impossible to put down.
著: Dwight V. Swain 1965 344 ページ
4.33
1,000+ 件の評価
Cinematic Storytelling
著: Jennifer Van Sijll • 2005
The hundred visual decisions that tell your story before anyone opens their mouth.
4.01
500+
Cinematic Storytelling 要約
Cinematic Storytelling
The hundred visual decisions that tell your story before anyone opens their mouth.
著: Jennifer Van Sijll 2005 257 ページ
4.01
500+ 件の評価
Play
著: Stuart M. Brown Jr. • 2009
Play isn't just for kids. Its absence rewires the brain for depression, isolation, and stagnation.
3.89
4,000+
Play 要約
Play
Play isn't just for kids. Its absence rewires the brain for depression, isolation, and stagnation.
著: Stuart M. Brown Jr. 2009 252 ページ
3.89
4,000+ 件の評価
Hey Whipple, Squeeze This
著: Luke Sullivan • 1998
Why a simple visual beats a clever headline every time, and how to sell it.
4.21
5,000+
Hey Whipple, Squeeze This 要約
Hey Whipple, Squeeze This
Why a simple visual beats a clever headline every time, and how to sell it.
著: Luke Sullivan 1998 304 ページ
4.21
5,000+ 件の評価
アイデアの99% ―― 「1つのアイデア」を「形」にする方法
著: スコット・ベルスキー • 2010
The reason creatives don't finish projects isn't talent or ideas; it's the lack of a workflow.
4.10
29,000+
アイデアの99% ―― 「1つのアイデア」を「形」にする方法 要約
アイデアの99% ―― 「1つのアイデア」を「形」にする方法
The reason creatives don't finish projects isn't talent or ideas; it's the lack of a workflow.
著: スコット・ベルスキー 2010 256 ページ
4.10
29,000+ 件の評価
プログラマ脳を鍛える数学パズル:プログラミング的思考についての入門
著: V・アントン・スプロール • 2012
A method for the part of programming no one teaches: turning ideas into code.
3.87
500+
プログラマ脳を鍛える数学パズル:プログラミング的思考についての入門 要約
プログラマ脳を鍛える数学パズル:プログラミング的思考についての入門
A method for the part of programming no one teaches: turning ideas into code.
著: V・アントン・スプロール 2012 233 ページ
3.87
500+ 件の評価
マインドマップ・マスタリー:宇宙で最も強力な思考ツールを学び、使いこなすための完全ガイド
著: トニー・ブザン • 2018
Your brain thinks in associations, not lines. A branching map can boost memory by a third.
3.52
500+
マインドマップ・マスタリー:宇宙で最も強力な思考ツールを学び、使いこなすための完全ガイド 要約
マインドマップ・マスタリー:宇宙で最も強力な思考ツールを学び、使いこなすための完全ガイド
Your brain thinks in associations, not lines. A branching map can boost memory by a third.
著: トニー・ブザン 2018 224 ページ
3.52
500+ 件の評価
Predatory Thinking
著: Dave Trott • 2013
89 percent of ads go unnoticed. The principles for being the 11 percent that actually connect.
4.24
1,000+
Predatory Thinking 要約
Predatory Thinking
89 percent of ads go unnoticed. The principles for being the 11 percent that actually connect.
著: Dave Trott 2013 288 ページ
4.24
1,000+ 件の評価
クリエイティブ・セレクション:スティーブ・ジョブズの黄金時代におけるアップルのデザインプロセスの内側
著: ケン・コシエンダ • 2018
How Apple's engineers really worked: no sudden genius, just relentless demos and decisive taste.
4.05
5,000+
クリエイティブ・セレクション:スティーブ・ジョブズの黄金時代におけるアップルのデザインプロセスの内側 要約
クリエイティブ・セレクション:スティーブ・ジョブズの黄金時代におけるアップルのデザインプロセスの内側
How Apple's engineers really worked: no sudden genius, just relentless demos and decisive taste.
著: ケン・コシエンダ 2018 264 ページ
4.05
5,000+ 件の評価
Just Enough Research
著: エリカ・ホール • 2013
The research you need fits in a sprint, not a dissertation. How to investigate, decide, and ship.
4.19
2,000+
Just Enough Research 要約
Just Enough Research
The research you need fits in a sprint, not a dissertation. How to investigate, decide, and ship.
著: エリカ・ホール 2013 186 ページ
4.19
2,000+ 件の評価
レオナルド・ダ・ヴィンチのように考える:毎日の天才への7つのステップ
著: マイケル・J・ゲルブ • 1998
Seven da Vinci practices to retrain your senses, deepen your questions, and sit with uncertainty.
3.83
6,000+
レオナルド・ダ・ヴィンチのように考える:毎日の天才への7つのステップ 要約
レオナルド・ダ・ヴィンチのように考える:毎日の天才への7つのステップ
Seven da Vinci practices to retrain your senses, deepen your questions, and sit with uncertainty.
著: マイケル・J・ゲルブ 1998 321 ページ
3.83
6,000+ 件の評価
至福への道
著: ジョーゼフ・キャンベル • 2004
Ancient myth holds a complete map to a meaningful life. Here is how to follow it.
4.33
3,000+
至福への道 要約
至福への道
Ancient myth holds a complete map to a meaningful life. Here is how to follow it.
著: ジョーゼフ・キャンベル 2004 224 ページ
4.33
3,000+ 件の評価
How to Rap
著: Paul Edwards • 2009
Craft sharp lyrics, command any beat, and own the stage: the MC's complete toolkit.
3.99
500+
How to Rap 要約
How to Rap
Craft sharp lyrics, command any beat, and own the stage: the MC's complete toolkit.
著: Paul Edwards 2009 340 ページ
3.99
500+ 件の評価
ワード・ヒーロー:笑いを取り、バズり、永遠に残るフレーズを生み出す驚異のガイド
著: ジェイ・ハインリックス • 2011
How to write lines that people repeat, share, and remember: the forgotten art of rhetorical figures.
3.73
280
ワード・ヒーロー:笑いを取り、バズり、永遠に残るフレーズを生み出す驚異のガイド 要約
ワード・ヒーロー:笑いを取り、バズり、永遠に残るフレーズを生み出す驚異のガイド
How to write lines that people repeat, share, and remember: the forgotten art of rhetorical figures.
著: ジェイ・ハインリックス 2011 354 ページ
3.73
280 件の評価
Aesthetic Intelligence
著: Pauline Brown • 2019
The five senses make the brand. A former LVMH leader on how to sharpen yours.
3.69
500+
Aesthetic Intelligence 要約
Aesthetic Intelligence
The five senses make the brand. A former LVMH leader on how to sharpen yours.
著: Pauline Brown 2019 288 ページ
3.69
500+ 件の評価
The Art of Focus
著: Dan Koe • 2024
Your attention is stolen daily. The system for reclaiming it and building a one-person business.
3.81
500+
The Art of Focus 要約
The Art of Focus
Your attention is stolen daily. The system for reclaiming it and building a one-person business.
著: Dan Koe 2024 273 ページ
3.81
500+ 件の評価
What I Wish I Knew When I Was 20
著: Tina Seelig • 2009
The career rules nobody teaches you: why problems are your best asset and failure is fuel.
3.80
11,000+
What I Wish I Knew When I Was 20 要約
What I Wish I Knew When I Was 20
The career rules nobody teaches you: why problems are your best asset and failure is fuel.
著: Tina Seelig 2009 184 ページ
3.80
11,000+ 件の評価
The Innovator's DNA
著: Jeffrey H. Dyer • 2011
One twin study says creativity is 70 percent learned. The five skills that change the odds.
3.97
4,000+
The Innovator's DNA 要約
The Innovator's DNA
One twin study says creativity is 70 percent learned. The five skills that change the odds.
著: Jeffrey H. Dyer 2011 304 ページ
3.97
4,000+ 件の評価
Documentary Storytelling
著: Sheila Curran Bernard • 2010
From research to final cut: the craft rules for making nonfiction films that grip like fiction.
4.00
148
Documentary Storytelling 要約
Documentary Storytelling
From research to final cut: the craft rules for making nonfiction films that grip like fiction.
著: Sheila Curran Bernard 2010 352 ページ
4.00
148 件の評価
Bird by Bird
著: Anne Lamott • 1994
How to trap the stories inside you, one small, terrible draft at a time.
4.24
100,000+
Bird by Bird 要約
Bird by Bird
How to trap the stories inside you, one small, terrible draft at a time.
著: Anne Lamott 1994 222 ページ
4.24
100,000+ 件の評価
ブザン学習スキルハンドブック
著: トニー・ブザン • 1726
Slow reading kills comprehension. Double your speed, map visually, and multiply recall.
3.89
349
ブザン学習スキルハンドブック 要約
ブザン学習スキルハンドブック
Slow reading kills comprehension. Double your speed, map visually, and multiply recall.
著: トニー・ブザン 1726 192 ページ
3.89
349 件の評価
サイケデリック・エクスプローラーズ・ガイド:安全で治療的かつ神聖な旅
著: ジェームズ・ファディマン • 2011
Your mind is about to open. The safety arrangements that ensure the experience heals, not harms.
4.17
3,000+
サイケデリック・エクスプローラーズ・ガイド:安全で治療的かつ神聖な旅 要約
サイケデリック・エクスプローラーズ・ガイド:安全で治療的かつ神聖な旅
Your mind is about to open. The safety arrangements that ensure the experience heals, not harms.
著: ジェームズ・ファディマン 2011 356 ページ
4.17
3,000+ 件の評価
DX戦略立案書:企業のデジタル変革についての実践ガイド
著: デビッド・L・ロジャーズ • 2016
Five outdated assumptions that derail digital transformation before any technology gets installed.
4.09
500+
DX戦略立案書:企業のデジタル変革についての実践ガイド 要約
DX戦略立案書:企業のデジタル変革についての実践ガイド
Five outdated assumptions that derail digital transformation before any technology gets installed.
著: デビッド・L・ロジャーズ 2016 296 ページ
4.09
500+ 件の評価
The Art of Stillness
著: Pico Iyer • 2014
Phone calls cost 25 minutes and happen every 11. The cure: staying still.
3.73
8,000+
The Art of Stillness 要約
The Art of Stillness
Phone calls cost 25 minutes and happen every 11. The cure: staying still.
著: Pico Iyer 2014 96 ページ
3.73
8,000+ 件の評価
The Innovator's Method
著: Nathan Furr • 2014
Ten times the experiments, zero waste: a systematic approach to innovation for large organizations.
4.12
500+
The Innovator's Method 要約
The Innovator's Method
Ten times the experiments, zero waste: a systematic approach to innovation for large organizations.
著: Nathan Furr 2014 288 ページ
4.12
500+ 件の評価
Hypnotic Writing
著: Joe Vitale • 2006
A guide to matching your reader's mental trance and leading them straight to the sale.
3.86
500+
Hypnotic Writing 要約
Hypnotic Writing
A guide to matching your reader's mental trance and leading them straight to the sale.
著: Joe Vitale 2006 288 ページ
3.86
500+ 件の評価
ダム・グッド・ノベルの書き方 II:ドラマチックなストーリーテリングの上級テクニック
著: ジェームズ・N・フレイ • 1994
Most novelists fail at the premise, not the prose. The craft rules for getting it right.
4.07
500+
ダム・グッド・ノベルの書き方 II:ドラマチックなストーリーテリングの上級テクニック 要約
ダム・グッド・ノベルの書き方 II:ドラマチックなストーリーテリングの上級テクニック
Most novelists fail at the premise, not the prose. The craft rules for getting it right.
著: ジェームズ・N・フレイ 1994 176 ページ
4.07
500+ 件の評価
ザ・マインドマップ
著: トニー・ブザン • 2005
One visual map unlocks more memory and creativity than a hundred pages of linear notes.
3.82
1,000+
ザ・マインドマップ 要約
ザ・マインドマップ
One visual map unlocks more memory and creativity than a hundred pages of linear notes.
著: トニー・ブザン 2005 235 ページ
3.82
1,000+ 件の評価
How To Deliver A TED Talk
著: Jeremey Donovan • 2012
One idea, one catchphrase, and stories that land: the TED-stage blueprint anyone can follow.
3.97
2,000+
How To Deliver A TED Talk 要約
How To Deliver A TED Talk
One idea, one catchphrase, and stories that land: the TED-stage blueprint anyone can follow.
著: Jeremey Donovan 2012 107 ページ
3.97
2,000+ 件の評価
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