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Teach Like a Champion 2.0
by Doug Lemov • 2014
Great teaching isn't instinct: it's sixty-two trainable moves, and here they are.
4.15
2k+
Teach Like a Champion 2.0 Summary
Teach Like a Champion 2.0 88%
Great teaching isn't instinct: it's sixty-two trainable moves, and here they are.
by Doug Lemov 2014
4.15
2k+ ratings
The Robert Collier Letter Book
by Robert Collier • 1989
Mail-order mastery: the rules for building a letter that sells what a storefront can't.
4.11
371
The Robert Collier Letter Book Summary
The Robert Collier Letter Book 88%
Mail-order mastery: the rules for building a letter that sells what a storefront can't.
by Robert Collier 1989
4.11
371 ratings
Kick-Ass Copywriting Secrets of a Marketing Rebel
by John Carlton • 2002
Forget clever branding. The ads that sell explain why, paint a picture, and ask for the order.
4.40
144
Kick-Ass Copywriting Secrets of a Marketing Rebel Summary
Kick-Ass Copywriting Secrets of a Marketing Rebel 87%
Forget clever branding. The ads that sell explain why, paint a picture, and ask for the order.
by John Carlton 2002
4.40
144 ratings
The Ultimate Sales Letter
by Dan S. Kennedy • 1994
How to write a sales letter that survives the wastebasket: structural rules that close the order.
4.17
2k+
The Ultimate Sales Letter Summary
The Ultimate Sales Letter 87%
How to write a sales letter that survives the wastebasket: structural rules that close the order.
by Dan S. Kennedy 1994
4.17
2k+ ratings
The Everything Guide to Study Skills
by Cynthia Clumeck Muchnick • 2011
Assignments on time, notes you review, and teacher relationships that lead to recommendations.
3.88
113
The Everything Guide to Study Skills Summary
The Everything Guide to Study Skills 87%
Assignments on time, notes you review, and teacher relationships that lead to recommendations.
by Cynthia Clumeck Muchnick 2011
3.88
113 ratings
The Halbert Copywriting Method Part III
by Bond Halbert • 2016
Four editing passes that make buyers read every word of every ad.
4.15
27
The Halbert Copywriting Method Part III Summary
The Halbert Copywriting Method Part III 87%
Four editing passes that make buyers read every word of every ad.
by Bond Halbert 2016
4.15
27 ratings
The Essential 55
by Ron Clark • 2003
How 55 non-negotiable rules build character, empathy, and a classroom culture of excellence.
3.92
6k+
The Essential 55 Summary
The Essential 55 87%
How 55 non-negotiable rules build character, empathy, and a classroom culture of excellence.
by Ron Clark 2003
3.92
6k+ ratings
No B.S. Direct Marketing
by Dan S. Kennedy • 2006
Spend a dollar, get two back: the direct-response rules for marketing that pays for itself.
4.1
740
No B.S. Direct Marketing Summary
No B.S. Direct Marketing 87%
Spend a dollar, get two back: the direct-response rules for marketing that pays for itself.
by Dan S. Kennedy 2006
4.1
740 ratings
Running the Room
by Tom Bennett • 2020
Stop reacting to disruption. Build a classroom where behavior is taught, not just demanded.
4.22
873
Running the Room Summary
Running the Room 87%
Stop reacting to disruption. Build a classroom where behavior is taught, not just demanded.
by Tom Bennett 2020
4.22
873 ratings
The Ultimate Marketing Plan
by Dan S. Kennedy • 1991
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
4.12
609
The Ultimate Marketing Plan Summary
The Ultimate Marketing Plan 87%
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
by Dan S. Kennedy 1991
4.12
609 ratings
Email Persuasion
by Ian Brodie • 2013
Email's 41:1 return on investment: how to build the list, earn the trust, and convert.
3.76
258
Email Persuasion Summary
Email Persuasion 87%
Email's 41:1 return on investment: how to build the list, earn the trust, and convert.
by Ian Brodie 2013
3.76
258 ratings
Breakthrough Advertising
by Eugene M. Schwartz • 1966
Tap a mass desire and ad dollars multiply fifty-fold. Try to create one and break even.
4.54
1k+
Breakthrough Advertising Summary
Breakthrough Advertising 87%
Tap a mass desire and ad dollars multiply fifty-fold. Try to create one and break even.
by Eugene M. Schwartz 1966
4.54
1k+ ratings
Learning at Home Pre K-3
by Ann Barbour • 2014
Ditch the dittos: how to design homework that gets families talking, playing, and learning together.
Learning at Home Pre K-3 Summary
Learning at Home Pre K-3 87%
Ditch the dittos: how to design homework that gets families talking, playing, and learning together.
by Ann Barbour 2014
Tested Advertising Methods
by John Caples • 1980
Half your ad is the headline. The direct-mail pioneer's test-proven formula.
4.23
1k+
Tested Advertising Methods Summary
Tested Advertising Methods 87%
Half your ad is the headline. The direct-mail pioneer's test-proven formula.
by John Caples 1980
4.23
1k+ ratings
Grading Smarter, Not Harder
by Myron Dueck • 2014
Zeros punish the struggling. The grading strategies that measure learning instead.
3.81
415
Grading Smarter, Not Harder Summary
Grading Smarter, Not Harder 87%
Zeros punish the struggling. The grading strategies that measure learning instead.
by Myron Dueck 2014
3.81
415 ratings
The Art of the Click
by Glenn Fisher • 2018
Four rules for headlines, four steps for the pitch, why narratives beat features every time.
3.99
89
The Art of the Click Summary
The Art of the Click 87%
Four rules for headlines, four steps for the pitch, why narratives beat features every time.
by Glenn Fisher 2018
3.99
89 ratings
The Boron Letters
by Gary Halbert • 2013
A father's prison letters to his son: find hungry markets, then write ads people act on.
4.18
2k+
The Boron Letters Summary
The Boron Letters 87%
A father's prison letters to his son: find hungry markets, then write ads people act on.
by Gary Halbert 2013
4.18
2k+ ratings
The Writing Revolution
by Judith C. Hochman • 2017
Clear writing is teachable. The method starts with a single sentence and works in every classroom.
4.37
2k+
The Writing Revolution Summary
The Writing Revolution 87%
Clear writing is teachable. The method starts with a single sentence and works in every classroom.
by Judith C. Hochman 2017
4.37
2k+ ratings
How to Write a Good Advertisement
by Victor O. Schwab • 1980
Desires that open wallets, proof that seals trust, and the ask that closes the sale.
4.21
521
How to Write a Good Advertisement Summary
How to Write a Good Advertisement 87%
Desires that open wallets, proof that seals trust, and the ask that closes the sale.
by Victor O. Schwab 1980
4.21
521 ratings
DotCom Secrets
by Russell Brunson • 2011
Giving away free products can triple your customers; the system that turns each one into $66.
4.23
7k+
DotCom Secrets Summary
DotCom Secrets 87%
Giving away free products can triple your customers; the system that turns each one into $66.
by Russell Brunson 2011
4.23
7k+ ratings
Excellence in Business Communication
by John V. Thill • 1990
Why your first draft should wait: a planning-first method for business writing that actually lands.
3.83
206
Excellence in Business Communication Summary
Excellence in Business Communication 87%
Why your first draft should wait: a planning-first method for business writing that actually lands.
by John V. Thill 1990
3.83
206 ratings
Dumbing Us Down - 25th Anniversary Hardback Edition
by John Taylor Gatto • 2002
An award-winning teacher walked away. His reason: the system is designed to crush independence.
4.14
12k+
Dumbing Us Down - 25th Anniversary Hardback Edition Summary
Dumbing Us Down - 25th Anniversary Hardback Edition 87%
An award-winning teacher walked away. His reason: the system is designed to crush independence.
by John Taylor Gatto 2002
4.14
12k+ ratings
Teach Your Own
by John C. Holt • 1981
Schools have become a prison for the mind; the case for breaking out and teaching your own.
4.09
2k+
Teach Your Own Summary
Teach Your Own 87%
Schools have become a prison for the mind; the case for breaking out and teaching your own.
by John C. Holt 1981
4.09
2k+ ratings
The Ultimate Guide to Differentiation
by Sue Cowley • 2018
Stop teaching to the middle. How to differentiate so every learner makes real progress.
4.06
33
The Ultimate Guide to Differentiation Summary
The Ultimate Guide to Differentiation 87%
Stop teaching to the middle. How to differentiate so every learner makes real progress.
by Sue Cowley 2018
4.06
33 ratings
How to Write Copy That Sells
by Ray Edwards • 2016
The copywriting framework that turns browsers into buyers, no creative genius required.
4.15
1k+
How to Write Copy That Sells Summary
How to Write Copy That Sells 87%
The copywriting framework that turns browsers into buyers, no creative genius required.
by Ray Edwards 2016
4.15
1k+ ratings
High-Five Teaching, K-5
by Rich Allen • 2010
The elementary classroom where everyone participates, nobody zones out, and silence is not the goal.
High-Five Teaching, K-5 Summary
High-Five Teaching, K-5 87%
The elementary classroom where everyone participates, nobody zones out, and silence is not the goal.
by Rich Allen 2010
Changing the Channel
by Michael Masterson • 2008
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
3.75
59
Changing the Channel Summary
Changing the Channel 87%
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
by Michael Masterson 2008
3.75
59 ratings
How to Write & Sell Simple Information for Fun and Profit
by Robert W. Bly • 2010
Turn a niche expertise into income: the blueprint for selling simple how-to content across formats.
3.80
185
How to Write & Sell Simple Information for Fun and Profit Summary
How to Write & Sell Simple Information for Fun and Profit 87%
Turn a niche expertise into income: the blueprint for selling simple how-to content across formats.
by Robert W. Bly 2010
3.80
185 ratings
They Say / I Say
by Gerald Graff • 2006
Write academic arguments that respond to others, not just declare. Templates that show you how.
3.77
6k+
They Say / I Say Summary
They Say / I Say 87%
Write academic arguments that respond to others, not just declare. Templates that show you how.
by Gerald Graff 2006
3.77
6k+ ratings
The Architecture of Persuasion
by Michael Masterson • 2009
Every sales letter follows the same hidden structure. Learn its five parts and sell anything.
4.25
166
The Architecture of Persuasion Summary
The Architecture of Persuasion 87%
Every sales letter follows the same hidden structure. Learn its five parts and sell anything.
by Michael Masterson 2009
4.25
166 ratings
Breakthrough Copywriter 2.0
by Robert C. Worstell • 2018
The Schwartz method: why market analysis beats word tricks, and how buyer awareness shapes an ad.
3.33
3
Breakthrough Copywriter 2.0 Summary
Breakthrough Copywriter 2.0 87%
The Schwartz method: why market analysis beats word tricks, and how buyer awareness shapes an ad.
by Robert C. Worstell 2018
3.33
3 ratings
Ogilvy on Advertising
by David Ogilvy • 1985
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
4.15
12k+
Ogilvy on Advertising Summary
Ogilvy on Advertising 87%
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
by David Ogilvy 1985
4.15
12k+ ratings
How to be a High School Superstar
by Cal Newport • 2010
One real obsession beats a dozen resume fillers: doing less gets you in.
4.14
1k+
How to be a High School Superstar Summary
How to be a High School Superstar 87%
One real obsession beats a dozen resume fillers: doing less gets you in.
by Cal Newport 2010
4.14
1k+ ratings
Educational Courage
by Mara Sapon-Shevin • 2012
Public schools gutted by testing and privatization: a refusal playbook for teachers and parents.
3.84
19
Educational Courage Summary
Educational Courage 86%
Public schools gutted by testing and privatization: a refusal playbook for teachers and parents.
by Mara Sapon-Shevin 2012
3.84
19 ratings
How to Write Letters that Sell
by Christian H. Godefroy • 2016
Your headline wins or loses half your audience. The playbook for everything that follows.
4.05
21
How to Write Letters that Sell Summary
How to Write Letters that Sell 86%
Your headline wins or loses half your audience. The playbook for everything that follows.
by Christian H. Godefroy 2016
4.05
21 ratings
Scientific Advertising
by Claude C. Hopkins • 1923
Why the best ads are not creative gambles but salesmanship measured to the penny.
4.06
4k+
Scientific Advertising Summary
Scientific Advertising 86%
Why the best ads are not creative gambles but salesmanship measured to the penny.
by Claude C. Hopkins 1923
4.06
4k+ ratings
Better Than Carrots or Sticks
by Dominique Smith • 2015
Punishment doesn't teach. Repair does. A classroom discipline framework that works at every level.
3.92
2k+
Better Than Carrots or Sticks Summary
Better Than Carrots or Sticks 86%
Punishment doesn't teach. Repair does. A classroom discipline framework that works at every level.
by Dominique Smith 2015
3.92
2k+ ratings
Great Leads
by Michael Masterson • 2011
Six reusable openings for any sales message, keyed to how much your reader already knows.
4.57
774
Great Leads Summary
Great Leads 86%
Six reusable openings for any sales message, keyed to how much your reader already knows.
by Michael Masterson 2011
4.57
774 ratings
When the Adults Change, Everything Changes
by Paul Dix • 2017
Turn your school's behavior culture around by changing adult responses, not punishing kids harder.
4.28
3k+
When the Adults Change, Everything Changes Summary
When the Adults Change, Everything Changes 86%
Turn your school's behavior culture around by changing adult responses, not punishing kids harder.
by Paul Dix 2017
4.28
3k+ ratings
Teaching in the Online Classroom
by Doug Lemov • 2020
The screen is not a wall. Techniques for making online students feel seen, heard, and accountable.
3.89
254
Teaching in the Online Classroom Summary
Teaching in the Online Classroom 86%
The screen is not a wall. Techniques for making online students feel seen, heard, and accountable.
by Doug Lemov 2020
3.89
254 ratings
The Freedom Writers Diary
by Erin Gruwell • 1999
When a rookie teacher gave 150 Long Beach teenagers blank diaries, their stories broke the silence.
4.15
19k+
The Freedom Writers Diary Summary
The Freedom Writers Diary 86%
When a rookie teacher gave 150 Long Beach teenagers blank diaries, their stories broke the silence.
by Erin Gruwell 1999
4.15
19k+ ratings
Teach Like a Champion 3.0
by Doug Lemov • 2021
63 classroom techniques that force participation, demand precision, and win back wasted minutes.
4.26
408
Teach Like a Champion 3.0 Summary
Teach Like a Champion 3.0 86%
63 classroom techniques that force participation, demand precision, and win back wasted minutes.
by Doug Lemov 2021
4.26
408 ratings
Email Marketing Demystified
by Matthew Paulson • 2015
The $43-to-$1 channel: a system for building a list that sells on demand.
3.96
163
Email Marketing Demystified Summary
Email Marketing Demystified 86%
The $43-to-$1 channel: a system for building a list that sells on demand.
by Matthew Paulson 2015
3.96
163 ratings
Teaching Johnny to Think
by Leonard Peikoff • 2014
Ayn Rand's philosophy applied to education: a method that trains the conceptual mind step by step.
4.13
159
Teaching Johnny to Think Summary
Teaching Johnny to Think 86%
Ayn Rand's philosophy applied to education: a method that trains the conceptual mind step by step.
by Leonard Peikoff 2014
4.13
159 ratings
Prepared
by Diane Tavenner • 2019
A school network's fifteen-year experiment in preparing kids for adulthood, not just college.
3.93
3k+
Prepared Summary
Prepared 86%
A school network's fifteen-year experiment in preparing kids for adulthood, not just college.
by Diane Tavenner 2019
3.93
3k+ ratings
The Entrepreneur's Guide To Getting Your Shit Together
by John Carlton • 2013
The punk rock method for turning everyday stories into copy that actually sells.
4.19
240
The Entrepreneur's Guide To Getting Your Shit Together Summary
The Entrepreneur's Guide To Getting Your Shit Together 86%
The punk rock method for turning everyday stories into copy that actually sells.
by John Carlton 2013
4.19
240 ratings
The Copywriter's Handbook
by Robert W. Bly • 1985
Most readers never get past the headline. The rules for making every remaining word sell.
3.92
6k+
The Copywriter's Handbook Summary
The Copywriter's Handbook 86%
Most readers never get past the headline. The rules for making every remaining word sell.
by Robert W. Bly 1985
3.92
6k+ ratings
Invisible Selling Machine
by Ryan Deiss • 2015
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
4.18
376
Invisible Selling Machine Summary
Invisible Selling Machine 86%
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
by Ryan Deiss 2015
4.18
376 ratings
College Unbound
by Jeffrey J. Selingo • 2013
The straight line to a degree is dead. The college model hasn't caught up.
3.79
2k+
College Unbound Summary
College Unbound 86%
The straight line to a degree is dead. The college model hasn't caught up.
by Jeffrey J. Selingo 2013
3.79
2k+ ratings
One to Many
by Jason Fladlien • 2018
Most webinars fail because they teach. The four-stage sequence that sells instead.
4.53
160
One to Many Summary
One to Many 86%
Most webinars fail because they teach. The four-stage sequence that sells instead.
by Jason Fladlien 2018
4.53
160 ratings
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