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Nejlepší knihy o podnikání
Pečlivě vybraný seznam nejlepších knih o podnikání.
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Jak z dobré firmy udělat skvělou
Eleven ordinary companies became extraordinary. It wasn't charisma, strategy, or pay.
Podnikání
Leadership
Management
Podnikání
Osobní rozvoj
Imerzivní
Jak z dobré firmy udělat skvělou
Eleven ordinary companies became extraordinary. It wasn't charisma, strategy, or pay.
Podnikání
Leadership
Management
Podnikání
Osobní rozvoj
The Hard Thing About Hard Things
When your company is fighting for its life, here is the advice that actually works.
Podnikání
Podnikání
Leadership
Management
Memoáry
Imerzivní
The Hard Thing About Hard Things
When your company is fighting for its life, here is the advice that actually works.
Podnikání
Podnikání
Leadership
Management
Memoáry
The E-myth Revisited
Why the skill that makes you a great baker sinks your bakery, and how to escape.
Podnikání
Podnikání
Osobní rozvoj
Management
Leadership
Imerzivní
The E-myth Revisited
Why the skill that makes you a great baker sinks your bakery, and how to escape.
Podnikání
Podnikání
Osobní rozvoj
Management
Leadership
Strategie modrého oceánu
Stop fighting over existing markets. Create a new one where the competition simply does not matter.
Podnikání
Management
Podnikání
Leadership
Ekonomie
Strategie modrého oceánu
Stop fighting over existing markets. Create a new one where the competition simply does not matter.
Podnikání
Management
Podnikání
Leadership
Ekonomie
Emotional Intelligence 2.0
Your IQ is fixed. Your EQ is not, and it matters more at work. Test included.
Osobní rozvoj
Psychologie
Podnikání
Leadership
Osobní rozvoj
Imerzivní
Emotional Intelligence 2.0
Your IQ is fixed. Your EQ is not, and it matters more at work. Test included.
Osobní rozvoj
Psychologie
Podnikání
Leadership
Osobní rozvoj
The $100 Startup
A PayPal account and $125. Everything else about launching a profitable business is optional.
Podnikání
Podnikání
Osobní rozvoj
Finance
Peníze
Imerzivní
The $100 Startup
A PayPal account and $125. Everything else about launching a profitable business is optional.
Podnikání
Podnikání
Osobní rozvoj
Finance
Peníze
Dilema inovátora
The practices that make a company excellent are the same ones that make it obsolete.
Podnikání
Podnikání
Management
Technologie
Leadership
Imerzivní
Dilema inovátora
The practices that make a company excellent are the same ones that make it obsolete.
Podnikání
Podnikání
Management
Technologie
Leadership
Purple Cow, New Edition
Mass advertising is dying. The one strategy left: build things people cannot stop talking about.
Podnikání
Podnikání
Osobní rozvoj
Psychologie
Design
Imerzivní
Purple Cow, New Edition
Mass advertising is dying. The one strategy left: build things people cannot stop talking about.
Podnikání
Podnikání
Osobní rozvoj
Psychologie
Design
The First 90 Days
What got you promoted won't work in the new job. Five situations determine what will.
Podnikání
Leadership
Management
Osobní rozvoj
Career
Imerzivní
The First 90 Days
What got you promoted won't work in the new job. Five situations determine what will.
Podnikání
Leadership
Management
Osobní rozvoj
Career
High Output Management
An Intel president learned management from a three-minute egg. The lesson reshaped Silicon Valley.
Podnikání
Management
Leadership
Podnikání
Psychologie
Imerzivní
High Output Management
An Intel president learned management from a three-minute egg. The lesson reshaped Silicon Valley.
Podnikání
Management
Leadership
Podnikání
Psychologie
Dobrá strategie, špatná strategie
Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.
Podnikání
Leadership
Management
Podnikání
Psychologie
Imerzivní
Dobrá strategie, špatná strategie
Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.
Podnikání
Leadership
Management
Podnikání
Psychologie
Traction
A single system to align your team, force accountability, and end the chaos that stalls growth.
Podnikání
Podnikání
Management
Leadership
Osobní rozvoj
Traction
A single system to align your team, force accountability, and end the chaos that stalls growth.
Podnikání
Podnikání
Management
Leadership
Osobní rozvoj
Profit First
Pay profit first, run your business on the rest. Parkinson's Law, applied to your checking account.
Podnikání
Finance
Podnikání
Peníze
Osobní rozvoj
Profit First
Pay profit first, run your business on the rest. Parkinson's Law, applied to your checking account.
Podnikání
Finance
Podnikání
Peníze
Osobní rozvoj
The Startup Owner's Manual
Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.
Podnikání
Podnikání
Management
Leadership
Technologie
The Startup Owner's Manual
Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.
Podnikání
Podnikání
Management
Leadership
Technologie
SPIN Selling
Closing techniques fail in large sales. A questioning method, tested on 35,000 calls, that works.
Podnikání
Psychologie
Podnikání
Osobní rozvoj
Referenční
SPIN Selling
Closing techniques fail in large sales. A questioning method, tested on 35,000 calls, that works.
Podnikání
Psychologie
Podnikání
Osobní rozvoj
Referenční
The Little Red Book of Selling
Build a personal brand, kill cold calling, and let social proof close your deals.
Podnikání
Osobní rozvoj
Podnikání
Osobní rozvoj
Motivational
The Little Red Book of Selling
Build a personal brand, kill cold calling, and let social proof close your deals.
Podnikání
Osobní rozvoj
Podnikání
Osobní rozvoj
Motivational
Traction
Your best growth channel is the one your competitors dismissed. A process for finding it.
Podnikání
Podnikání
Marketing
Technologie
Management
Imerzivní
Traction
Your best growth channel is the one your competitors dismissed. A process for finding it.
Podnikání
Podnikání
Marketing
Technologie
Management
Jab, Jab, Jab, Right Hook
Three value posts for every ask: the platform-by-platform craft of social media.
Podnikání
Podnikání
Psaní
Osobní rozvoj
Osobní rozvoj
Jab, Jab, Jab, Right Hook
Three value posts for every ask: the platform-by-platform craft of social media.
Podnikání
Podnikání
Psaní
Osobní rozvoj
Osobní rozvoj
Psychologie prodeje
The real sales superpower is self-esteem. Train it, and the scripts take care of themselves.
Podnikání
Psychologie
Osobní rozvoj
Osobní rozvoj
Úspěch
Psychologie prodeje
The real sales superpower is self-esteem. Train it, and the scripts take care of themselves.
Podnikání
Psychologie
Osobní rozvoj
Osobní rozvoj
Úspěch
Lean Analytics
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
Podnikání
Podnikání
Management
Technologie
Statistics
Lean Analytics
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
Podnikání
Podnikání
Management
Technologie
Statistics
The 5 Levels of Leadership
From title-based authority to legacy-building influence: the five shifts every leader must make.
Leadership
Podnikání
Osobní rozvoj
Management
Osobní růst
The 5 Levels of Leadership
From title-based authority to legacy-building influence: the five shifts every leader must make.
Leadership
Podnikání
Osobní rozvoj
Management
Osobní růst
Fanatical Prospecting
Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.
Podnikání
Osobní rozvoj
Podnikání
Marketing
Management
Fanatical Prospecting
Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.
Podnikání
Osobní rozvoj
Podnikání
Marketing
Management
Company Of One
Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.
Podnikání
Podnikání
Osobní rozvoj
Leadership
Management
Company Of One
Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.
Podnikání
Podnikání
Osobní rozvoj
Leadership
Management
Ethics for the Real World
Small justifications unravel integrity. An advance ethical code stops the slide before it starts.
Podnikání
Osobní rozvoj
Filozofie
Psychologie
Leadership
Ethics for the Real World
Small justifications unravel integrity. An advance ethical code stops the slide before it starts.
Podnikání
Osobní rozvoj
Filozofie
Psychologie
Leadership
Balanced Scorecard
Four metrics, one rule: run a technical team like a business by developing the people first.
Podnikání
Management
Leadership
Finance
Podnikání
Balanced Scorecard
Four metrics, one rule: run a technical team like a business by developing the people first.
Podnikání
Management
Leadership
Finance
Podnikání
Small Giants
Growth is not the summit. Inside the companies that chose to be excellent instead of enormous.
Podnikání
Podnikání
Management
Leadership
Úspěch
Small Giants
Growth is not the summit. Inside the companies that chose to be excellent instead of enormous.
Podnikání
Podnikání
Management
Leadership
Úspěch
American Icon
GM and Chrysler took government bailouts; Ford bet $23.6 billion on a Boeing executive instead.
Podnikání
Leadership
Management
Biografie
Historie
American Icon
GM and Chrysler took government bailouts; Ford bet $23.6 billion on a Boeing executive instead.
Podnikání
Leadership
Management
Biografie
Historie
Launch
The launch formula that compresses a year of sales into one week, no existing audience required.
Podnikání
Podnikání
Marketing
Osobní rozvoj
Technologie
Launch
The launch formula that compresses a year of sales into one week, no existing audience required.
Podnikání
Podnikání
Marketing
Osobní rozvoj
Technologie
Love is the Killer App
The most ruthless business strategy: give away your best ideas, connect rivals, and care more.
Podnikání
Osobní rozvoj
Leadership
Management
Osobní rozvoj
Love is the Killer App
The most ruthless business strategy: give away your best ideas, connect rivals, and care more.
Podnikání
Osobní rozvoj
Leadership
Management
Osobní rozvoj
The Entrepreneur Roller Coaster
Sales, hiring, focus, fear: master these four controls and the roller coaster becomes a thrill ride.
Podnikání
Osobní rozvoj
Podnikání
Leadership
Osobní růst
The Entrepreneur Roller Coaster
Sales, hiring, focus, fear: master these four controls and the roller coaster becomes a thrill ride.
Podnikání
Osobní rozvoj
Podnikání
Leadership
Osobní růst
Duct Tape Marketing Revised and Updated
Replace random marketing with a staged system: attract ideal clients through education, not chasing.
Podnikání
Podnikání
Osobní rozvoj
Leadership
Management
Duct Tape Marketing Revised and Updated
Replace random marketing with a staged system: attract ideal clients through education, not chasing.
Podnikání
Podnikání
Osobní rozvoj
Leadership
Management
One Million Followers
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
Podnikání
Sociální média
Marketing
Podnikání
Osobní rozvoj
One Million Followers
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
Podnikání
Sociální média
Marketing
Podnikání
Osobní rozvoj
Gap Selling
Features don't close deals. The measurable gap between a customer's pain and their goal does.
Podnikání
Podnikání
Psychologie
Management
Leadership
Gap Selling
Features don't close deals. The measurable gap between a customer's pain and their goal does.
Podnikání
Podnikání
Psychologie
Management
Leadership
Epic Content Marketing
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
Podnikání
Management
Sociální média
Psaní
Podnikání
Epic Content Marketing
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
Podnikání
Management
Sociální média
Psaní
Podnikání
The Toyota Way to Lean Leadership
Toyota's tools get copied. Its real advantage, growing leaders who teach, almost never does.
Podnikání
Leadership
Management
Osobní rozvoj
Self Improvement
The Toyota Way to Lean Leadership
Toyota's tools get copied. Its real advantage, growing leaders who teach, almost never does.
Podnikání
Leadership
Management
Osobní rozvoj
Self Improvement
Data-Driven Marketing
Fifteen metrics for speaking the CFO's language and proving marketing's worth in hard numbers.
Podnikání
Management
Finance
Podnikání
Leadership
Data-Driven Marketing
Fifteen metrics for speaking the CFO's language and proving marketing's worth in hard numbers.
Podnikání
Management
Finance
Podnikání
Leadership
The Art of Client Service, Revised and Updated Edition
The advertising guide that teaches one thing: the relationship is the product, not the campaign.
Podnikání
Management
Leadership
Osobní rozvoj
Referenční
The Art of Client Service, Revised and Updated Edition
The advertising guide that teaches one thing: the relationship is the product, not the campaign.
Podnikání
Management
Leadership
Osobní rozvoj
Referenční
The Strategy and Tactics of Pricing
Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.
Podnikání
Ekonomie
Management
Finance
Podnikání
The Strategy and Tactics of Pricing
Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.
Podnikání
Ekonomie
Management
Finance
Podnikání
Cracked It! How to solve big problems and sell solutions like top strategy consultants
Four stages top consultants use to crack any problem, and the final one most people skip.
Podnikání
Management
Leadership
Podnikání
Osobní rozvoj
Cracked It! How to solve big problems and sell solutions like top strategy consultants
Four stages top consultants use to crack any problem, and the final one most people skip.
Podnikání
Management
Leadership
Podnikání
Osobní rozvoj
Talk Less, Say More
Three habits that earn real attention in a distracted world, and turn it into action.
Podnikání
Osobní rozvoj
Leadership
Management
Psychologie
Talk Less, Say More
Three habits that earn real attention in a distracted world, and turn it into action.
Podnikání
Osobní rozvoj
Leadership
Management
Psychologie
Am I Making Myself Clear?
Ten clarity techniques from the world's best communicators, for making complex ideas stick.
Podnikání
Osobní rozvoj
Psaní
Jazyk
Osobní rozvoj
Am I Making Myself Clear?
Ten clarity techniques from the world's best communicators, for making complex ideas stick.
Podnikání
Osobní rozvoj
Psaní
Jazyk
Osobní rozvoj
The Anatomy of Humbug
Advertising's founding fathers built a science of rational persuasion. They were half right at best.
Podnikání
Psychologie
Historie
Psaní
Creativity
The Anatomy of Humbug
Advertising's founding fathers built a science of rational persuasion. They were half right at best.
Podnikání
Psychologie
Historie
Psaní
Creativity
Key Performance Indicators
Data drowns most managers. The 75 indicators that surface what a business needs to know.
Podnikání
Management
Referenční
Finance
Leadership
Key Performance Indicators
Data drowns most managers. The 75 indicators that surface what a business needs to know.
Podnikání
Management
Referenční
Finance
Leadership
One Piece of Paper
One page, 15 rules: leadership clarity that replaces jargon with stories your team actually follows.
Leadership
Podnikání
Management
Self Improvement
Osobní rozvoj
One Piece of Paper
One page, 15 rules: leadership clarity that replaces jargon with stories your team actually follows.
Leadership
Podnikání
Management
Self Improvement
Osobní rozvoj
Disruptive Innovation
Leaders fall not to better products, but to simpler, cheaper ones their best customers rejected.
Podnikání
Management
Podnikání
Leadership
Ekonomie
Disruptive Innovation
Leaders fall not to better products, but to simpler, cheaper ones their best customers rejected.
Podnikání
Management
Podnikání
Leadership
Ekonomie
