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Books like Platform

BrandingPays
by Karen Kang • 2013
A five-step system for building the personal brand that makes opportunities chase you.
3.69
178
🏷️ Personal Branding📈 Career Development👔 Executive Presence
BrandingPays Summary
BrandingPays 97%
A five-step system for building the personal brand that makes opportunities chase you.
by Karen Kang 2013
3.69
178 ratings
🏷️ Personal Branding📈 Career Development👔 Executive Presence
KNOWN
by Mark W. Schaefer • 2017
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
4.00
443
🏷️ Personal Branding📝 Content Strategy📣 Audience Building
KNOWN Summary
KNOWN 97%
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
by Mark W. Schaefer 2017
4.00
443 ratings
🏷️ Personal Branding📝 Content Strategy📣 Audience Building
Social Networking for Career Success
by Miriam Salpeter • 2011
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
3.53
40
🎯 Career Development🏷️ Personal Branding📱 Social Media Strategy
Social Networking for Career Success Summary
Social Networking for Career Success 97%
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
by Miriam Salpeter 2011
3.53
40 ratings
🎯 Career Development🏷️ Personal Branding📱 Social Media Strategy
Instant Networking
by Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
🕸️ Professional Networking📱 Social Media Marketing📝 Content Marketing
Instant Networking Summary
Instant Networking 97%
Six months to a business network that delivers clients, not just contacts.
by Stefan Thomas 2016
3.47
19 ratings
🕸️ Professional Networking📱 Social Media Marketing📝 Content Marketing
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
🖥️ Digital Marketing👤 Personal Branding📝 Content Marketing
Six Pixels of Separation Summary
Six Pixels of Separation 97%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
🖥️ Digital Marketing👤 Personal Branding📝 Content Marketing
The Power Formula for LinkedIn Success
by Wayne Breitbarth • 2011
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
3.58
316
🛠️ Social Media Marketing🏷️ Personal Branding🤝 Professional Networking
The Power Formula for LinkedIn Success Summary
The Power Formula for LinkedIn Success 97%
Stop treating LinkedIn like a resume. The profile rewrite that turns it into a lead machine.
by Wayne Breitbarth 2011
3.58
316 ratings
🛠️ Social Media Marketing🏷️ Personal Branding🤝 Professional Networking
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
🎯 Personal Branding🚀 Solopreneurship🏆 Expert Positioning
Rise of the Youpreneur Summary
Rise of the Youpreneur 97%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
🎯 Personal Branding🚀 Solopreneurship🏆 Expert Positioning
You Are a Brand!
by Catherine Kaputa • 2005
Brand your career like a product: a step-by-step guide to packaging your skills, look, and story.
3.65
231
🏷️ Personal Branding📈 Career Development👔 Professional Image
You Are a Brand! Summary
You Are a Brand! 96%
Brand your career like a product: a step-by-step guide to packaging your skills, look, and story.
by Catherine Kaputa 2005
3.65
231 ratings
🏷️ Personal Branding📈 Career Development👔 Professional Image
Be The Brand
by Jules Marcoux • 2016
Turn your reputation into revenue: the playbook for building a personal brand that pays.
3.75
72
🧑‍💼 Personal Branding📝 Content Marketing👥 Audience Building
Be The Brand Summary
Be The Brand 96%
Turn your reputation into revenue: the playbook for building a personal brand that pays.
by Jules Marcoux 2016
3.75
72 ratings
🧑‍💼 Personal Branding📝 Content Marketing👥 Audience Building
Crush It!
by Gary Vaynerchuk • 2001
Your passion can pay: the social media blueprint for building a business that lasts.
3.87
34k+
🏷️ Personal Branding📱 Social Media Marketing✍️ Content Creation
Crush It! Summary
Crush It! 96%
Your passion can pay: the social media blueprint for building a business that lasts.
by Gary Vaynerchuk 2001
3.87
34k+ ratings
🏷️ Personal Branding📱 Social Media Marketing✍️ Content Creation
Crushing It!
by Gary Vaynerchuk • 2018
Skip perfection. Turn your obsession and a phone into a business with multiple income streams.
3.95
12k+
🏷️ Personal Branding📱 Social Media Marketing🎬 Content Creation
Crushing It! Summary
Crushing It! 96%
Skip perfection. Turn your obsession and a phone into a business with multiple income streams.
by Gary Vaynerchuk 2018
3.95
12k+ ratings
🏷️ Personal Branding📱 Social Media Marketing🎬 Content Creation
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
🌐 Personal Branding📱 Social Media Marketing📝 Blogging
Platform Summary
Platform 96%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
🌐 Personal Branding📱 Social Media Marketing📝 Blogging
Mastering the New Media Landscape
by Barbara Henricks • 2016
Your social media audience isn't yours. Here is how to build one that is.
4.16
32
📣 Content Marketing🎯 Personal Branding📰 Public Relations
Mastering the New Media Landscape Summary
Mastering the New Media Landscape 96%
Your social media audience isn't yours. Here is how to build one that is.
by Barbara Henricks 2016
4.16
32 ratings
📣 Content Marketing🎯 Personal Branding📰 Public Relations
Brand You50
by Tom Peters • 1999
The career ladder is obsolete. Rules for building a personal brand companies compete to hire.
3.74
708
🧑‍💼 Personal Branding📈 Career Management📋 Project-Based Work
Brand You50 Summary
Brand You50 96%
The career ladder is obsolete. Rules for building a personal brand companies compete to hire.
by Tom Peters 1999
3.74
708 ratings
🧑‍💼 Personal Branding📈 Career Management📋 Project-Based Work
The Sell
by Fredrik Eklund • 2015
A top broker's playbook: sell anything by being unforgettable, not by being slick.
3.77
3k+
🏷️ Personal Branding🧠 Sales Psychology👔 Self-Presentation
The Sell Summary
The Sell 96%
A top broker's playbook: sell anything by being unforgettable, not by being slick.
by Fredrik Eklund 2015
3.77
3k+ ratings
🏷️ Personal Branding🧠 Sales Psychology👔 Self-Presentation
Posts to Profits
by Simon Mitchell • 2023
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
🧭 Social Media Marketing🌐 Online Business📝 Content Strategy
Posts to Profits Summary
Posts to Profits 96%
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
by Simon Mitchell 2023
🧭 Social Media Marketing🌐 Online Business📝 Content Strategy
#AskGaryVee
by Gary Vaynerchuk • 2016
New platforms reward the early. Audiences reward the helpful. Nothing beats relentless output.
4.01
4k+
💪 Hustle Culture📱 Social Media Strategy📝 Content Marketing
#AskGaryVee Summary
#AskGaryVee 96%
New platforms reward the early. Audiences reward the helpful. Nothing beats relentless output.
by Gary Vaynerchuk 2016
4.01
4k+ ratings
💪 Hustle Culture📱 Social Media Strategy📝 Content Marketing
Be
by Jessica Zweig • 2021
Most personal branding advice demands a performance. This one proves authenticity pays better.
3.88
329
🧱 Personal Branding🌱 Authentic Leadership💻 Online Presence
Be Summary
Be 96%
Most personal branding advice demands a performance. This one proves authenticity pays better.
by Jessica Zweig 2021
3.88
329 ratings
🧱 Personal Branding🌱 Authentic Leadership💻 Online Presence
One Million Followers
by Brendan Kane • 2018
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
3.42
2k+
📱 Social Media Marketing👤 Personal Branding🚀 Growth Hacking
One Million Followers Summary
One Million Followers 96%
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
by Brendan Kane 2018
3.42
2k+ ratings
📱 Social Media Marketing👤 Personal Branding🚀 Growth Hacking
Hook Point
by Brendan Kane • 2020
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
3.49
1k+
🖥️ Digital Marketing👤 Personal Branding👁️ Attention Economics
Hook Point Summary
Hook Point 96%
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
by Brendan Kane 2020
3.49
1k+ ratings
🖥️ Digital Marketing👤 Personal Branding👁️ Attention Economics
You Are The Brand
by Mike Kim • 2021
Build a personal brand that sounds like you, not a corporation, starting with a single platform.
4.22
259
👤 Personal Branding🧑‍💻 Solopreneurship📖 Story Marketing
You Are The Brand Summary
You Are The Brand 96%
Build a personal brand that sounds like you, not a corporation, starting with a single platform.
by Mike Kim 2021
4.22
259 ratings
👤 Personal Branding🧑‍💻 Solopreneurship📖 Story Marketing
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
📲 Social Media Marketing📋 Content Strategy📖 Brand Storytelling
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 96%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
📲 Social Media Marketing📋 Content Strategy📖 Brand Storytelling
Personal Branding for Dummies
by Susan Chritton • 2012
Being the best-kept secret in your industry is a career killer. The fix.
3.79
135
👤 Personal Branding📈 Career Development🤝 Strategic Networking
Personal Branding for Dummies Summary
Personal Branding for Dummies 96%
Being the best-kept secret in your industry is a career killer. The fix.
by Susan Chritton 2012
3.79
135 ratings
👤 Personal Branding📈 Career Development🤝 Strategic Networking
Guerrilla Social Media Marketing
by Jay Conrad Levinson • 2010
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
3.75
156
📱 Social Media Marketing💥 Guerrilla Marketing🪙 Low Budget Marketing
Guerrilla Social Media Marketing Summary
Guerrilla Social Media Marketing 95%
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
by Jay Conrad Levinson 2010
3.75
156 ratings
📱 Social Media Marketing💥 Guerrilla Marketing🪙 Low Budget Marketing
Forever Employable
by Jeff Gothelf • 2020
Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.
3.71
440
🏷️ Personal Branding🔄 Career Reinvention💡 Thought Leadership
Forever Employable Summary
Forever Employable 95%
Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.
by Jeff Gothelf 2020
3.71
440 ratings
🏷️ Personal Branding🔄 Career Reinvention💡 Thought Leadership
The Brand Mapping Strategy
by Karen Leland • 2016
The market is already defining your brand. A step-by-step process for reclaiming that narrative.
3.74
107
🧑‍💼 Personal Branding🏢 Corporate Branding🗺️ Brand Strategy
The Brand Mapping Strategy Summary
The Brand Mapping Strategy 95%
The market is already defining your brand. A step-by-step process for reclaiming that narrative.
by Karen Leland 2016
3.74
107 ratings
🧑‍💼 Personal Branding🏢 Corporate Branding🗺️ Brand Strategy
33 Million People in the Room
by Juliette Powell • 2008
Turn your social network into a distribution channel, a talent pool, and a growth engine.
3.36
109
📱 Social Media Marketing🔄 Digital Transformation💎 Brand Authenticity
33 Million People in the Room Summary
33 Million People in the Room 95%
Turn your social network into a distribution channel, a talent pool, and a growth engine.
by Juliette Powell 2008
3.36
109 ratings
📱 Social Media Marketing🔄 Digital Transformation💎 Brand Authenticity
The New Relationship Marketing
by Mari Smith • 2011
Building a loyal online community that pays. It starts with soft skills, not another post.
3.82
140
📱 Social Media Marketing🏘️ Community Building📝 Content Strategy
The New Relationship Marketing Summary
The New Relationship Marketing 95%
Building a loyal online community that pays. It starts with soft skills, not another post.
by Mari Smith 2011
3.82
140 ratings
📱 Social Media Marketing🏘️ Community Building📝 Content Strategy
The Little Book of Big PR
by Jennefer Witter • 2014
Get your small business in the news: a PR playbook for owners who can't afford an agency.
3.33
21
🗞️ Public Relations🏪 Small Business Marketing👤 Personal Branding
The Little Book of Big PR Summary
The Little Book of Big PR 95%
Get your small business in the news: a PR playbook for owners who can't afford an agency.
by Jennefer Witter 2014
3.33
21 ratings
🗞️ Public Relations🏪 Small Business Marketing👤 Personal Branding
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 95%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing
The Content Code
by Mark W. Schaefer • 2015
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
3.83
339
🔥 Content Marketing📉 Attention Economics🔗 Social Sharing
The Content Code Summary
The Content Code 95%
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
by Mark W. Schaefer 2015
3.83
339 ratings
🔥 Content Marketing📉 Attention Economics🔗 Social Sharing
Linkedin Top Success Secrets and Best Practices
by Paul Neville • 2008
The early expert playbook for turning a static LinkedIn profile into a job-offer and client magnet.
🤝 Professional Networking💼 Linkedin Marketing🚀 Career Development
Linkedin Top Success Secrets and Best Practices Summary
Linkedin Top Success Secrets and Best Practices 95%
The early expert playbook for turning a static LinkedIn profile into a job-offer and client magnet.
by Paul Neville 2008
🤝 Professional Networking💼 Linkedin Marketing🚀 Career Development
Influencer
by Brittany Hennessy • 2018
What to charge, what to sign, when to hire an agent: the business manual for influencers.
3.70
2k+
📱 Influencer Marketing🏷️ Personal Branding✍️ Content Creation
Influencer Summary
Influencer 95%
What to charge, what to sign, when to hire an agent: the business manual for influencers.
by Brittany Hennessy 2018
3.70
2k+ ratings
📱 Influencer Marketing🏷️ Personal Branding✍️ Content Creation
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
📱 Social Media Marketing💻 Digital Marketing📝 Content Marketing
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 95%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
📱 Social Media Marketing💻 Digital Marketing📝 Content Marketing
This Is Marketing
by Seth Godin • 2018
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
3.92
18k+
🤝 Ethical Marketing🎯 Niche Audience📖 Brand Storytelling
This Is Marketing Summary
This Is Marketing 95%
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
by Seth Godin 2018
3.92
18k+ ratings
🤝 Ethical Marketing🎯 Niche Audience📖 Brand Storytelling
Niche Down
by Christopher Lochhead • 2018
Stop competing to be best. The rules for creating a new category and owning it outright.
3.80
196
💡 Category Creation🎯 Differentiation🏷️ Personal Branding
Niche Down Summary
Niche Down 95%
Stop competing to be best. The rules for creating a new category and owning it outright.
by Christopher Lochhead 2018
3.80
196 ratings
💡 Category Creation🎯 Differentiation🏷️ Personal Branding
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing
Youtility Summary
Youtility 95%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing
Bluefishing
by Steve Sims • 2017
A concierge to the ultra-rich reveals the unpolished truth about getting impossible things done.
3.97
2k+
🧑‍🤝‍🧑 Relationship Networking🏷️ Personal Branding🚀 Bold Action
Bluefishing Summary
Bluefishing 95%
A concierge to the ultra-rich reveals the unpolished truth about getting impossible things done.
by Steve Sims 2017
3.97
2k+ ratings
🧑‍🤝‍🧑 Relationship Networking🏷️ Personal Branding🚀 Bold Action
The Cheat Code
by Brian Wong • 2016
Fear is optional, dues-paying is overrated, and looking different beats being qualified.
3.36
241
🚀 Startup Culture🎨 Personal Branding🤝 Network Building
The Cheat Code Summary
The Cheat Code 95%
Fear is optional, dues-paying is overrated, and looking different beats being qualified.
by Brian Wong 2016
3.36
241 ratings
🚀 Startup Culture🎨 Personal Branding🤝 Network Building
Build Your Dream Network
by J. Kelly Hoey • 2017
The career asset nobody teaches: a network built with purpose, not collected at parties.
3.67
336
🕸️ Professional Networking🎁 Generosity In Business📱 Social Media Strategy
Build Your Dream Network Summary
Build Your Dream Network 95%
The career asset nobody teaches: a network built with purpose, not collected at parties.
by J. Kelly Hoey 2017
3.67
336 ratings
🕸️ Professional Networking🎁 Generosity In Business📱 Social Media Strategy
Freakishly Effective Social Media for Network Marketing
by Ray Higdon • 2018
How to be the network marketer people actually follow, not the one they mute.
4.01
330
🕸️ Network Marketing📱 Social Media Marketing🧲 Attraction Marketing
Freakishly Effective Social Media for Network Marketing Summary
Freakishly Effective Social Media for Network Marketing 95%
How to be the network marketer people actually follow, not the one they mute.
by Ray Higdon 2018
4.01
330 ratings
🕸️ Network Marketing📱 Social Media Marketing🧲 Attraction Marketing
Be Your Own Brand
by David McNally • 2002
Your brand already exists in the minds of others. A system for shaping it deliberately.
3.46
112
🏷️ Personal Branding📈 Career Development💎 Authenticity
Be Your Own Brand Summary
Be Your Own Brand 95%
Your brand already exists in the minds of others. A system for shaping it deliberately.
by David McNally 2002
3.46
112 ratings
🏷️ Personal Branding📈 Career Development💎 Authenticity
Instagram Secrets
by Jeremy McGilvrey • 2017
Instagram for business: the playbook for turning followers into customers, from content to sale.
3.75
440
📱 Instagram Marketing🤝 Influencer Marketing🛒 Sales Funnel Design
Instagram Secrets Summary
Instagram Secrets 95%
Instagram for business: the playbook for turning followers into customers, from content to sale.
by Jeremy McGilvrey 2017
3.75
440 ratings
📱 Instagram Marketing🤝 Influencer Marketing🛒 Sales Funnel Design
Top of Mind (PB)
by John Hall • 2017
Help first, sell later: how to use content to become the first person your audience thinks of.
3.77
305
📄 Content Marketing🧠 Thought Leadership🤝 Trust Building
Top of Mind (PB) Summary
Top of Mind (PB) 95%
Help first, sell later: how to use content to become the first person your audience thinks of.
by John Hall 2017
3.77
305 ratings
📄 Content Marketing🧠 Thought Leadership🤝 Trust Building
Content Inc.
by Joe Pulizzi • 2015
Build the audience first. The product comes later: six steps to a content business.
3.96
1k+
📝 Content Entrepreneurship👥 Audience Building📋 Content Strategy
Content Inc. Summary
Content Inc. 95%
Build the audience first. The product comes later: six steps to a content business.
by Joe Pulizzi 2015
3.96
1k+ ratings
📝 Content Entrepreneurship👥 Audience Building📋 Content Strategy
Linked
by Omar Garriott • 2022
Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.
4.17
239
🎯 Job Search Strategy🏷️ Personal Branding🤝 Networking
Linked Summary
Linked 95%
Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.
by Omar Garriott 2022
4.17
239 ratings
🎯 Job Search Strategy🏷️ Personal Branding🤝 Networking
The Startup of You
by Reid Hoffman • 2012
The ladder is gone. Here are the three plans and one network that replace it.
3.82
11k+
🧭 Career Management🕸️ Professional Networking🔄 Lean Methodology
The Startup of You Summary
The Startup of You 95%
The ladder is gone. Here are the three plans and one network that replace it.
by Reid Hoffman 2012
3.82
11k+ ratings
🧭 Career Management🕸️ Professional Networking🔄 Lean Methodology
Day Trading Attention
by Gary Vaynerchuk • 2024
Forget followers. Create content algorithms reward, then put money only behind what already works.
4.18
1k+
📱 Social Media Marketing👀 Attention Economy✍️ Content Creation
Day Trading Attention Summary
Day Trading Attention 95%
Forget followers. Create content algorithms reward, then put money only behind what already works.
by Gary Vaynerchuk 2024
4.18
1k+ ratings
📱 Social Media Marketing👀 Attention Economy✍️ Content Creation
Attention! This Book Will Make You Money
by Jim F. Kukral • 2010
How to get attention without ads, build a cult following, and convert it into cash.
3.63
119
📈 Online Marketing👤 Personal Branding💥 Guerrilla Marketing
Attention! This Book Will Make You Money Summary
Attention! This Book Will Make You Money 95%
How to get attention without ads, build a cult following, and convert it into cash.
by Jim F. Kukral 2010
3.63
119 ratings
📈 Online Marketing👤 Personal Branding💥 Guerrilla Marketing
The Ultimate Guide To Content Marketing & Digital PR
by Charlie Marchant • 2016
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
5.00
1
🖋️ Content Marketing📰 Digital Pr📥 Inbound Marketing
The Ultimate Guide To Content Marketing & Digital PR Summary
The Ultimate Guide To Content Marketing & Digital PR 95%
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
by Charlie Marchant 2016
5.00
1 ratings
🖋️ Content Marketing📰 Digital Pr📥 Inbound Marketing
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