أعمال

يتجلى عالم الأعمال النابض بالحياة من خلال رؤى الخبراء حول القيادة وريادة الأعمال والاستراتيجية وديناميكيات السوق. سواء كنت تطلق شركة ناشئة أو تتسلق السلم الوظيفي أو تُحدث ثورة في صناعة ما، فإن هذه الكتب تقدم حكمة مُجرّبة من أصحاب رؤى أتقنوا فن النجاح.

أعمال ملخصات الكتب

The Goal

بقلم Eliyahu M. Goldratt

Busy workers mask a fatal flaw: the novel that taught business to focus on bottlenecks.

4.07

٨٥٬٠٠٠+

🏭 Manufacturing ⚙️ Operations Management 🔄 Continuous Improvement

تجربة غامرة

The Goal

Busy workers mask a fatal flaw: the novel that taught business to focus on bottlenecks.

بقلم Eliyahu M. Goldratt 2004 384 صفحة

4.07

٨٥٬٠٠٠+ تقييم

🏭 Manufacturing ⚙️ Operations Management 🔄 Continuous Improvement

الشركة الناشئة المرنة

بقلم إريك ريس • 2011

The method that discovers what customers will pay for before you build the product.

4.11

٣٠٠٬٠٠٠+

🏭 Lean Methodology 📋 Startup Playbooks 🧪 Customer Development

تجربة غامرة

الشركة الناشئة المرنة

The method that discovers what customers will pay for before you build the product.

بقلم إريك ريس 2011 299 صفحة

4.11

٣٠٠٬٠٠٠+ تقييم

🏭 Lean Methodology 📋 Startup Playbooks 🧪 Customer Development

من جيد إلى عظيم

بقلم جيم كولينز • 2001

Eleven ordinary companies became extraordinary. It wasn't charisma, strategy, or pay.

4.12

٢٠٠٬٠٠٠+

🔄 Corporate Turnarounds 🏢 Organizational Culture 🎯 Strategic Focus

تجربة غامرة

من جيد إلى عظيم

Eleven ordinary companies became extraordinary. It wasn't charisma, strategy, or pay.

بقلم جيم كولينز 2001

4.12

٢٠٠٬٠٠٠+ تقييم

🔄 Corporate Turnarounds 🏢 Organizational Culture 🎯 Strategic Focus

استراتيجية جيدة واستراتيجية سيئة

بقلم ريتشارد ب. روملت • 2011

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

4.13

١٧٬٠٠٠+

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking

تجربة غامرة

استراتيجية جيدة واستراتيجية سيئة

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

بقلم ريتشارد ب. روملت 2011 323 صفحة

4.13

١٧٬٠٠٠+ تقييم

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking

$100M Leads

بقلم أليكس هورموزي • 2023

Four channels produce unlimited leads. The missing ingredient is volume, not cleverness.

4.55

٥٬٠٠٠+

🎯 Lead Generation 📬 Direct Response Marketing 📝 Content Marketing

تجربة غامرة

$100M Leads

Four channels produce unlimited leads. The missing ingredient is volume, not cleverness.

بقلم أليكس هورموزي 2023 280 صفحة

4.55

٥٬٠٠٠+ تقييم

🎯 Lead Generation 📬 Direct Response Marketing 📝 Content Marketing

خرافة ريادة الأعمال

بقلم مايكل إي. غيربر • 1985

Why the skill that makes you a great baker sinks your bakery, and how to escape.

4.07

٩٧٬٠٠٠+

🧱 Business Design ⚙️ Small Business Systems 🧠 Entrepreneurial Mindset

تجربة غامرة

خرافة ريادة الأعمال

Why the skill that makes you a great baker sinks your bakery, and how to escape.

بقلم مايكل إي. غيربر 1985 269 صفحة

4.07

٩٧٬٠٠٠+ تقييم

🧱 Business Design ⚙️ Small Business Systems 🧠 Entrepreneurial Mindset

$100M Money Models

بقلم أليكس هورموزي • 2025

A sequence of offers that funds all your customer acquisition within the first 30 days.

4.56

١٬٠٠٠+

🧠 Sales Tactics 💰 Pricing Psychology 📈 Small Business Growth

تجربة غامرة

$100M Money Models

A sequence of offers that funds all your customer acquisition within the first 30 days.

بقلم أليكس هورموزي 2025 190 صفحة

4.56

١٬٠٠٠+ تقييم

🧠 Sales Tactics 💰 Pricing Psychology 📈 Small Business Growth

مشروع 100 دولار

بقلم كريس غيلبو • 2012

A PayPal account and $125. Everything else about launching a profitable business is optional.

3.89

٧١٬٠٠٠+

🏖️ Lifestyle Business 💰 Bootstrapping 💼 Side Hustle

تجربة غامرة

مشروع 100 دولار

A PayPal account and $125. Everything else about launching a profitable business is optional.

بقلم كريس غيلبو 2012 304 صفحة

3.89

٧١٬٠٠٠+ تقييم

🏖️ Lifestyle Business 💰 Bootstrapping 💼 Side Hustle

البقرة البنفسجية

بقلم سيث غودين • 2009

Mass advertising is dying. The one strategy left: build things people cannot stop talking about.

3.78

٥٦٬٠٠٠+

💡 Product Innovation 💬 Word Of Mouth 🎯 Niche Markets

تجربة غامرة

البقرة البنفسجية

Mass advertising is dying. The one strategy left: build things people cannot stop talking about.

بقلم سيث غودين 2009 172 صفحة

3.78

٥٦٬٠٠٠+ تقييم

💡 Product Innovation 💬 Word Of Mouth 🎯 Niche Markets

الذكاء العاطفي 2.0

بقلم ترافيس برادبيري • 2009

Your IQ is fixed. Your EQ is not, and it matters more at work. Test included.

3.85

٨٥٬٠٠٠+

🧠 Emotional Intelligence 💼 Workplace Psychology 👁️ Self-Awareness

تجربة غامرة

الذكاء العاطفي 2.0

Your IQ is fixed. Your EQ is not, and it matters more at work. Test included.

بقلم ترافيس برادبيري 2009 255 صفحة

3.85

٨٥٬٠٠٠+ تقييم

🧠 Emotional Intelligence 💼 Workplace Psychology 👁️ Self-Awareness

من جيد إلى عظيم

بقلم جيم كولينز • 2001

From 1,435 companies, 11 made the leap. The pattern was never charisma, technology, or luck.

4.12

٢٠٠٬٠٠٠+

🏗️ Organizational Transformation 📊 Corporate Strategy 🔬 Evidence-Based Management

تجربة غامرة

من جيد إلى عظيم

From 1,435 companies, 11 made the leap. The pattern was never charisma, technology, or luck.

بقلم جيم كولينز 2001 300 صفحة

4.12

٢٠٠٬٠٠٠+ تقييم

🏗️ Organizational Transformation 📊 Corporate Strategy 🔬 Evidence-Based Management

مقدمات رائعة

بقلم مايكل ماسترسون • 2011

Six reusable openings for any sales message, keyed to how much your reader already knows.

4.57

٥٠٠+

✍️ Copywriting Techniques 🧠 Persuasive Writing 📬 Direct Response

تجربة غامرة

مقدمات رائعة

Six reusable openings for any sales message, keyed to how much your reader already knows.

بقلم مايكل ماسترسون 2011 206 صفحة

4.57

٥٠٠+ تقييم

✍️ Copywriting Techniques 🧠 Persuasive Writing 📬 Direct Response

علم التوسع

بقلم بنجامين هاردي • 2025

Attainable goals keep you small. Set one so impossible it forces you to stop almost everything.

4.22

١٬٠٠٠+

📈 Scaling Companies 🎯 Impossible Goals ✂️ Radical Simplification

تجربة غامرة

علم التوسع

Attainable goals keep you small. Set one so impossible it forces you to stop almost everything.

بقلم بنجامين هاردي 2025 256 صفحة

4.22

١٬٠٠٠+ تقييم

📈 Scaling Companies 🎯 Impossible Goals ✂️ Radical Simplification

الجذب

بقلم غابرييل واينبرغ • 2014

Your best growth channel is the one your competitors dismissed. A process for finding it.

4.11

٩٬٠٠٠+

🎯 Customer Acquisition 🚀 Go-To-Market 🧪 Growth Hacking

تجربة غامرة

الجذب

Your best growth channel is the one your competitors dismissed. A process for finding it.

بقلم غابرييل واينبرغ 2014 288 صفحة

4.11

٩٬٠٠٠+ تقييم

🎯 Customer Acquisition 🚀 Go-To-Market 🧪 Growth Hacking

كيف تبيع أي شيء لأي شخص

بقلم جو جيرارد • 1977

One Detroit showroom, 13,000 cars: a referral system that paid cash to anyone who sent a buyer.

3.77

٢٬٠٠٠+

🛠️ Sales Techniques 🤝 Relationship Selling 🔍 Prospecting

تجربة غامرة

كيف تبيع أي شيء لأي شخص

One Detroit showroom, 13,000 cars: a referral system that paid cash to anyone who sent a buyer.

بقلم جو جيرارد 1977 192 صفحة

3.77

٢٬٠٠٠+ تقييم

🛠️ Sales Techniques 🤝 Relationship Selling 🔍 Prospecting

Crossing the Chasm

بقلم Geoffrey A. Moore • 2002

Most tech products die between early fans and mainstream buyers. The playbook for bridging that gap.

4.02

٣١٬٠٠٠+

🖥️ Technology Marketing 📊 Diffusion Of Innovations 📚 Silicon Valley Canon

تجربة غامرة

Crossing the Chasm

Most tech products die between early fans and mainstream buyers. The playbook for bridging that gap.

بقلم Geoffrey A. Moore 2002 290 صفحة

4.02

٣١٬٠٠٠+ تقييم

🖥️ Technology Marketing 📊 Diffusion Of Innovations 📚 Silicon Valley Canon

The Advantage

بقلم Patrick Lencioni • 2012

The competitive advantage hiding in plain sight: a leadership team that actually trusts each other.

4.13

١٦٬٠٠٠+

🏢 Organizational Culture 🤝 Team Dynamics 👔 Executive Leadership

تجربة غامرة

The Advantage

The competitive advantage hiding in plain sight: a leadership team that actually trusts each other.

بقلم Patrick Lencioni 2012 216 صفحة

4.13

١٦٬٠٠٠+ تقييم

🏢 Organizational Culture 🤝 Team Dynamics 👔 Executive Leadership

Obviously Awesome

بقلم April Dunford • 2019

Your product landed in the wrong market without you noticing. The step-by-step fix.

4.24

٤٬٠٠٠+

🎯 Product Positioning 🏢 B2B Marketing 🏷️ Category Design

تجربة غامرة

Obviously Awesome

Your product landed in the wrong market without you noticing. The step-by-step fix.

بقلم April Dunford 2019 204 صفحة

4.24

٤٬٠٠٠+ تقييم

🎯 Product Positioning 🏢 B2B Marketing 🏷️ Category Design

You Can't Teach a Kid to Ride a Bike at a Seminar

بقلم David H. Sandler • 1995

A sales system built on psychology over scripts: let prospects talk 70 percent and close themselves.

4.11

١٬٠٠٠+

📋 Sales Methodology 🩺 Consultative Selling 💊 Pain-Based Selling

You Can't Teach a Kid to Ride a Bike at a Seminar الملخص

تجربة غامرة

You Can't Teach a Kid to Ride a Bike at a Seminar

A sales system built on psychology over scripts: let prospects talk 70 percent and close themselves.

بقلم David H. Sandler 1995

4.11

١٬٠٠٠+ تقييم

📋 Sales Methodology 🩺 Consultative Selling 💊 Pain-Based Selling

The Discipline of Market Leaders

بقلم Michael Treacy • 1995

80 market leaders, one rule: bet everything on one competitive edge. Hedge and you go nowhere.

3.98

٥٠٠+

🎯 Competitive Strategy 📋 Business Models 🔍 Strategic Focus

تجربة غامرة

The Discipline of Market Leaders

80 market leaders, one rule: bet everything on one competitive edge. Hedge and you go nowhere.

بقلم Michael Treacy 1995 210 صفحة

3.98

٥٠٠+ تقييم

🎯 Competitive Strategy 📋 Business Models 🔍 Strategic Focus

استراتيجية المحيط الأزرق

بقلم و. تشان كيم • 2005

Stop fighting over existing markets. Create a new one where the competition simply does not matter.

4.01

٨٨٬٠٠٠+

💼 Business Strategy 📊 Strategic Management 🏗️ Market Creation

استراتيجية المحيط الأزرق

Stop fighting over existing markets. Create a new one where the competition simply does not matter.

بقلم و. تشان كيم 2005 240 صفحة

4.01

٨٨٬٠٠٠+ تقييم

💼 Business Strategy 📊 Strategic Management 🏗️ Market Creation

البيع بطريقة SPIN

بقلم نيل راكهام • 1988

Closing techniques fail in large sales. A questioning method, tested on 35,000 calls, that works.

4.01

١٢٬٠٠٠+

🏢 B2b Sales 📋 Consultative Selling 🔍 Needs Analysis

البيع بطريقة SPIN

Closing techniques fail in large sales. A questioning method, tested on 35,000 calls, that works.

بقلم نيل راكهام 1988 234 صفحة

4.01

١٢٬٠٠٠+ تقييم

🏢 B2b Sales 📋 Consultative Selling 🔍 Needs Analysis

التسويق 4.0

بقلم فيليب كوتلر • 2016

The classic marketing playbook, rewritten for when customers trust each other more than ads.

4.06

٣٬٠٠٠+

📱 Digital Marketing 🎯 Marketing Strategy 🗺️ Customer Journey

التسويق 4.0

The classic marketing playbook, rewritten for when customers trust each other more than ads.

بقلم فيليب كوتلر 2016 208 صفحة

4.06

٣٬٠٠٠+ تقييم

📱 Digital Marketing 🎯 Marketing Strategy 🗺️ Customer Journey

Gap Selling

بقلم Keenan • 2018

Features don't close deals. The measurable gap between a customer's pain and their goal does.

4.27

١٬٠٠٠+

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology

Gap Selling

Features don't close deals. The measurable gap between a customer's pain and their goal does.

بقلم Keenan 2018 262 صفحة

4.27

١٬٠٠٠+ تقييم

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology

DotCom Secrets

بقلم Russell Brunson • 2011

Giving away free products can triple your customers; the system that turns each one into $66.

4.23

٦٬٠٠٠+

📈 Direct Response Marketing 🗂️ Sales Funnels 🔧 Conversion Optimization

DotCom Secrets

Giving away free products can triple your customers; the system that turns each one into $66.

بقلم Russell Brunson 2011 275 صفحة

4.23

٦٬٠٠٠+ تقييم

📈 Direct Response Marketing 🗂️ Sales Funnels 🔧 Conversion Optimization

Profit First

بقلم Mike Michalowicz • 2014

Pay profit first, run your business on the rest. Parkinson's Law, applied to your checking account.

4.26

١٤٬٠٠٠+

💸 Cash Flow Management ✉️ Envelope Budgeting 🧠 Behavioral Economics

Profit First

Pay profit first, run your business on the rest. Parkinson's Law, applied to your checking account.

بقلم Mike Michalowicz 2014 224 صفحة

4.26

١٤٬٠٠٠+ تقييم

💸 Cash Flow Management ✉️ Envelope Budgeting 🧠 Behavioral Economics

Traction

بقلم Gino Wickman • 2007

A single system to align your team, force accountability, and end the chaos that stalls growth.

4.13

١٦٬٠٠٠+

🏭 Small Business Operations ⚙️ Business Operating Systems 🔄 Systems And Processes

Traction

A single system to align your team, force accountability, and end the chaos that stalls growth.

بقلم Gino Wickman 2007 246 صفحة

4.13

١٦٬٠٠٠+ تقييم

🏭 Small Business Operations ⚙️ Business Operating Systems 🔄 Systems And Processes

بناء علامة تجارية عبر القصة

بقلم دونالد ميلر • 2017

Stop making your brand the hero. A story framework that clears the fog so customers buy.

4.26

٢٦٬٠٠٠+

📣 Brand Messaging 🎯 Marketing Strategy 🧭 Customer Journey

بناء علامة تجارية عبر القصة

Stop making your brand the hero. A story framework that clears the fog so customers buy.

بقلم دونالد ميلر 2017 240 صفحة

4.26

٢٦٬٠٠٠+ تقييم

📣 Brand Messaging 🎯 Marketing Strategy 🧭 Customer Journey

اللعب للفوز

بقلم إيه. جي. لافلي • 2013

Forget the plan. Winners make a handful of choices that lock together and beat the market.

3.99

٩٬٠٠٠+

🏢 Corporate Strategy 🎯 Strategic Choice 🏆 Competitive Advantage

اللعب للفوز

Forget the plan. Winners make a handful of choices that lock together and beat the market.

بقلم إيه. جي. لافلي 2013 272 صفحة

3.99

٩٬٠٠٠+ تقييم

🏢 Corporate Strategy 🎯 Strategic Choice 🏆 Competitive Advantage

BE 2.0 (Beyond Entrepreneurship 2.0)

بقلم Jim Collins • 2001

Build a company that outlasts you: the leadership, people, and focus that create enduring greatness.

4.39

٢٬٠٠٠+

🏛️ Enduring Companies 🧭 Organizational Culture 🕊️ Leadership Humility

BE 2.0 (Beyond Entrepreneurship 2.0)

Build a company that outlasts you: the leadership, people, and focus that create enduring greatness.

بقلم Jim Collins 2001 344 صفحة

4.39

٢٬٠٠٠+ تقييم

🏛️ Enduring Companies 🧭 Organizational Culture 🕊️ Leadership Humility

The Challenger Sale

بقلم Matthew Dixon • 2011

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

3.91

١١٬٠٠٠+

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales

The Challenger Sale

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

بقلم Matthew Dixon 2011 242 صفحة

3.91

١١٬٠٠٠+ تقييم

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales

فن العرض والإقناع

بقلم أورين كلاف • 2011

Logic doesn't close deals. Your audience's oldest brain does. Here is how to address it directly.

4.05

١١٬٠٠٠+

🎯 Sales Pitches 💼 Business Persuasion 🗣️ High-Stakes Communication

فن العرض والإقناع

Logic doesn't close deals. Your audience's oldest brain does. Here is how to address it directly.

بقلم أورين كلاف 2011 240 صفحة

4.05

١١٬٠٠٠+ تقييم

🎯 Sales Pitches 💼 Business Persuasion 🗣️ High-Stakes Communication

صُنع للبيع

بقلم جون واريلو • 2010

Most small businesses cannot be sold. The playbook for making yours the exception.

4.24

٧٬٠٠٠+

🚪 Exit Strategy 📦 Productized Services 📋 Standardized Processes

صُنع للبيع

Most small businesses cannot be sold. The playbook for making yours the exception.

بقلم جون واريلو 2010 176 صفحة

4.24

٧٬٠٠٠+ تقييم

🚪 Exit Strategy 📦 Productized Services 📋 Standardized Processes

التنقيب المتعصب

بقلم جيب بلاونت • 2015

Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.

4.25

٦٬٠٠٠+

📞 Sales Prospecting 🔄 Pipeline Management ☎️ Cold Calling

التنقيب المتعصب

Stop prospecting, start starving. The multi-channel daily disciplines that keep pipelines full.

بقلم جيب بلاونت 2015 304 صفحة

4.25

٦٬٠٠٠+ تقييم

📞 Sales Prospecting 🔄 Pipeline Management ☎️ Cold Calling

Positioning

بقلم Al Ries • 1980

Better products lose. The marketing war is about owning a single, simple word in the brain.

4.04

١٨٬٠٠٠+

📈 Marketing Strategy 🏷️ Brand Strategy 🧠 Consumer Psychology

Positioning

Better products lose. The marketing war is about owning a single, simple word in the brain.

بقلم Al Ries 1980 226 صفحة

4.04

١٨٬٠٠٠+ تقييم

📈 Marketing Strategy 🏷️ Brand Strategy 🧠 Consumer Psychology

How Brands Grow

بقلم Byron Sharp • 2010

The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.

4.16

٣٬٠٠٠+

🏷️ Brand Strategy 🧠 Consumer Behavior 📺 Advertising Effectiveness

How Brands Grow

The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.

بقلم Byron Sharp 2010 228 صفحة

4.16

٣٬٠٠٠+ تقييم

🏷️ Brand Strategy 🧠 Consumer Behavior 📺 Advertising Effectiveness

Confessions of an Advertising Man

بقلم David Ogilvy • 2004

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

٦٬٠٠٠+

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building

Confessions of an Advertising Man

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

بقلم David Ogilvy 2004 208 صفحة

٦٬٠٠٠+ تقييم

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building

فجوة العلامة التجارية

بقلم مارتي نيوماير • 2003

Brands stumble not on bad strategy or poor design, but on the gap no one manages.

3.98

٥٬٠٠٠+

🧠 Brand Strategy 🧭 Brand Differentiation 💡 Design Thinking

فجوة العلامة التجارية

Brands stumble not on bad strategy or poor design, but on the gap no one manages.

بقلم مارتي نيوماير 2003

3.98

٥٬٠٠٠+ تقييم

🧠 Brand Strategy 🧭 Brand Differentiation 💡 Design Thinking

The Startup Owner's Manual

بقلم Steve Blank • 2012

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

4.11

١٢٬٠٠٠+

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research

The Startup Owner's Manual

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

بقلم Steve Blank 2012 608 صفحة

4.11

١٢٬٠٠٠+ تقييم

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research

Duct Tape Marketing Revised and Updated

بقلم John Jantsch • 2006

Replace random marketing with a staged system: attract ideal clients through education, not chasing.

3.94

٢٬٠٠٠+

🏪 Small Business Marketing ⚙️ Marketing Systems 📝 Content Marketing

Duct Tape Marketing Revised and Updated

Replace random marketing with a staged system: attract ideal clients through education, not chasing.

بقلم John Jantsch 2006 304 صفحة

3.94

٢٬٠٠٠+ تقييم

🏪 Small Business Marketing ⚙️ Marketing Systems 📝 Content Marketing

The Strategy and Tactics of Pricing

بقلم Thomas T. Nagle • 1986

Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.

4.08

٥٠٠+

🏷️ Pricing Strategy 📈 Profit Optimization ⚔️ Competitive Strategy

The Strategy and Tactics of Pricing

Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.

بقلم Thomas T. Nagle 1986 352 صفحة

4.08

٥٠٠+ تقييم

🏷️ Pricing Strategy 📈 Profit Optimization ⚔️ Competitive Strategy

التوسع

بقلم فيرن هارنيش • 2014

The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.

4.16

٦٬٠٠٠+

📈 Scaling Startups ⚙️ Operational Excellence 🗺️ Strategic Planning

التوسع

The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.

بقلم فيرن هارنيش 2014 272 صفحة

4.16

٦٬٠٠٠+ تقييم

📈 Scaling Startups ⚙️ Operational Excellence 🗺️ Strategic Planning

The Qualified Sales Leader

بقلم John McMahon • 2021

Why most deals die before the demo: a five-time CRO's hard-won rules for enterprise selling.

4.39

١٬٠٠٠+

🏢 Enterprise Sales 👔 Sales Leadership ✅ Deal Qualification

The Qualified Sales Leader

Why most deals die before the demo: a five-time CRO's hard-won rules for enterprise selling.

بقلم John McMahon 2021

4.39

١٬٠٠٠+ تقييم

🏢 Enterprise Sales 👔 Sales Leadership ✅ Deal Qualification

شركة من شخص واحد

بقلم بول جارفيس • 2019

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

3.91

٦٬٠٠٠+

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping

شركة من شخص واحد

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

بقلم بول جارفيس 2019

3.91

٦٬٠٠٠+ تقييم

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping

الكتاب الأحمر الصغير للبيع

بقلم جيفري جيتومر • 2004

Build a personal brand, kill cold calling, and let social proof close your deals.

3.91

١٠٬٠٠٠+

🧱 Sales Methodology 🏷️ Personal Branding 🤝 Relationship Selling

الكتاب الأحمر الصغير للبيع

Build a personal brand, kill cold calling, and let social proof close your deals.

بقلم جيفري جيتومر 2004 230 صفحة

3.91

١٠٬٠٠٠+ تقييم

🧱 Sales Methodology 🏷️ Personal Branding 🤝 Relationship Selling

الثقافة التنظيمية والقيادة

بقلم إدغار هـ. شاين • 1985

What leaders measure, reward, and panic over builds culture far more than what they proclaim.

4.07

٢٬٠٠٠+

🏢 Organizational Culture 👥 Group Dynamics 📊 Organizational Behavior

الثقافة التنظيمية والقيادة

What leaders measure, reward, and panic over builds culture far more than what they proclaim.

بقلم إدغار هـ. شاين 1985 437 صفحة

4.07

٢٬٠٠٠+ تقييم

🏢 Organizational Culture 👥 Group Dynamics 📊 Organizational Behavior

الإطلاق

بقلم جيف ووكر • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

٤٬٠٠٠+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

الإطلاق

The launch formula that compresses a year of sales into one week, no existing audience required.

بقلم جيف ووكر 2014 206 صفحة

3.99

٤٬٠٠٠+ تقييم

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels

أسرار الخبراء

بقلم راسل برانسون • 2017

One webinar script that builds a paying movement: tell three stories, then ask four questions.

4.24

٤٬٠٠٠+

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling

أسرار الخبراء

One webinar script that builds a paying movement: tell three stories, then ask four questions.

بقلم راسل برانسون 2017 302 صفحة

4.24

٤٬٠٠٠+ تقييم

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling

Epic Content Marketing

بقلم Joe Pulizzi • 2013

The publishing playbook: stop interrupting, start teaching, and make customers seek you out.

3.96

١٬٠٠٠+

📝 Content Marketing 📊 Marketing Strategy 🏗️ Owned Media Platforms

Epic Content Marketing

The publishing playbook: stop interrupting, start teaching, and make customers seek you out.

بقلم Joe Pulizzi 2013 332 صفحة

3.96

١٬٠٠٠+ تقييم

📝 Content Marketing 📊 Marketing Strategy 🏗️ Owned Media Platforms

Ninja Selling

بقلم Larry Kendall • 2017

Replace the pitch with genuine help: daily habits for trust and a self-sustaining referral stream.

4.50

١٬٠٠٠+

🏠 Real Estate Sales 🤝 Consultative Selling 📋 Daily Disciplines

Ninja Selling

Replace the pitch with genuine help: daily habits for trust and a self-sustaining referral stream.

بقلم Larry Kendall 2017 344 صفحة

4.50

١٬٠٠٠+ تقييم

🏠 Real Estate Sales 🤝 Consultative Selling 📋 Daily Disciplines

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