Komunikace
Umění mezilidského spojení formuje každou interakci, od běžných rozhovorů po obchodní jednání s vysokými sázkami, a činí tak nezbytným ovládnout nuance vlivu a přesvědčování. Tyto praktické průvodce a odborné poznatky odhalují časem prověřené strategie pro budování vztahů, efektivní vyjednávání a komunikaci s jasností a dopadem v osobní i profesní sféře.
Komunikace Shrnutí knih
Nenásilná komunikace
Speak without attacking, hear without defending, and ask for what you want without demanding it.
Osobní rozvoj
Psychologie
Vztahy
Osobní rozvoj
Leadership
Nenásilná komunikace
Speak without attacking, hear without defending, and ask for what you want without demanding it.
Osobní rozvoj
Psychologie
Vztahy
Osobní rozvoj
Leadership
Never Split the Difference
How an FBI negotiator builds trust, reads the room, and gets what he wants without compromise.
Podnikání
Osobní rozvoj
Psychologie
Management
Osobní rozvoj
Never Split the Difference
How an FBI negotiator builds trust, reads the room, and gets what he wants without compromise.
Podnikání
Osobní rozvoj
Psychologie
Management
Osobní rozvoj
Thank You for Arguing
Win arguments without making enemies. Aristotle's persuasion playbook for anyone who talks.
Osobní rozvoj
Filozofie
Psychologie
Podnikání
Psaní
Thank You for Arguing
Win arguments without making enemies. Aristotle's persuasion playbook for anyone who talks.
Osobní rozvoj
Filozofie
Psychologie
Podnikání
Psaní
Storyworthy
Find the hidden moments in your life and a structure to turn them into unforgettable stories.
Osobní rozvoj
Psaní
Psychologie
Podnikání
Creativity
Storyworthy
Find the hidden moments in your life and a structure to turn them into unforgettable stories.
Osobní rozvoj
Psaní
Psychologie
Podnikání
Creativity
The Like Switch
An FBI agent's field manual for getting anyone to trust you, open up, and say yes.
Psychologie
Osobní rozvoj
Podnikání
Vztahy
Osobní rozvoj
The Like Switch
An FBI agent's field manual for getting anyone to trust you, open up, and say yes.
Psychologie
Osobní rozvoj
Podnikání
Vztahy
Osobní rozvoj
Captivate
Behavior is a language. The nonverbal tells and personality maps for reading anyone in seconds.
Psychologie
Osobní rozvoj
Podnikání
Leadership
Věda
Captivate
Behavior is a language. The nonverbal tells and personality maps for reading anyone in seconds.
Psychologie
Osobní rozvoj
Podnikání
Leadership
Věda
The Art Of Saying NO
Practical scripts for refusing anyone gracefully: no excuses, no guilt, no burned bridges.
Osobní rozvoj
Psychologie
Osobní rozvoj
Podnikání
Vztahy
The Art Of Saying NO
Practical scripts for refusing anyone gracefully: no excuses, no guilt, no burned bridges.
Osobní rozvoj
Psychologie
Osobní rozvoj
Podnikání
Vztahy
Influence
Your yes is less free than you think: six psychological levers that decide before you do.
Psychologie
Podnikání
Osobní rozvoj
Marketing
Sociologie
Influence
Your yes is less free than you think: six psychological levers that decide before you do.
Psychologie
Podnikání
Osobní rozvoj
Marketing
Sociologie
Living Nonviolent Communication
Anger is a message, not a mistake. A framework for reading the need beneath every fight.
Psychologie
Osobní rozvoj
Spiritualita
Osobní rozvoj
Vztahy
Living Nonviolent Communication
Anger is a message, not a mistake. A framework for reading the need beneath every fight.
Psychologie
Osobní rozvoj
Spiritualita
Osobní rozvoj
Vztahy
Pitch Anything
Logic doesn't close deals. Your audience's oldest brain does. Here is how to address it directly.
Podnikání
Psychologie
Osobní rozvoj
Podnikání
Leadership
Pitch Anything
Logic doesn't close deals. Your audience's oldest brain does. Here is how to address it directly.
Podnikání
Psychologie
Osobní rozvoj
Podnikání
Leadership
Positioning
Better products lose. The marketing war is about owning a single, simple word in the brain.
Podnikání
Psychologie
Management
Podnikání
Referenční
Positioning
Better products lose. The marketing war is about owning a single, simple word in the brain.
Podnikání
Psychologie
Management
Podnikání
Referenční
Hook Point
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
Podnikání
Podnikání
Osobní rozvoj
Psaní
Psychologie
Hook Point
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
Podnikání
Podnikání
Osobní rozvoj
Psaní
Psychologie
The First Minute
Most work conversations fail in the first minute. Three sentences can fix that.
Podnikání
Osobní rozvoj
Leadership
Osobní rozvoj
Management
The First Minute
Most work conversations fail in the first minute. Three sentences can fix that.
Podnikání
Osobní rozvoj
Leadership
Osobní rozvoj
Management
Pre-Suasion
The most powerful moment in persuasion is not when you speak, but the unguarded instant before.
Psychologie
Podnikání
Osobní rozvoj
Leadership
Osobní rozvoj
Pre-Suasion
The most powerful moment in persuasion is not when you speak, but the unguarded instant before.
Psychologie
Podnikání
Osobní rozvoj
Leadership
Osobní rozvoj
Obklopen idioty
Why people bulldoze, chatter, stall, or overanalyze: a four-type system for reaching each one.
Psychologie
Osobní rozvoj
Podnikání
Osobní rozvoj
Management
Obklopen idioty
Why people bulldoze, chatter, stall, or overanalyze: a four-type system for reaching each one.
Psychologie
Osobní rozvoj
Podnikání
Osobní rozvoj
Management
Ogilvy on Advertising
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
Podnikání
Marketing
Design
Psaní
Psychologie
Ogilvy on Advertising
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
Podnikání
Marketing
Design
Psaní
Psychologie
Crucial Conversations Tools for Talking When Stakes Are High
The playbook for the conversations you dread: say hard things without destroying the relationship.
Osobní rozvoj
Podnikání
Leadership
Psychologie
Management
Crucial Conversations Tools for Talking When Stakes Are High
The playbook for the conversations you dread: say hard things without destroying the relationship.
Osobní rozvoj
Podnikání
Leadership
Psychologie
Management
Think Faster, Talk Smarter
Spontaneous speaking is a system: the frameworks and reframes that replace panic with poise.
Osobní rozvoj
Podnikání
Psychologie
Self Improvement
Leadership
Think Faster, Talk Smarter
Spontaneous speaking is a system: the frameworks and reframes that replace panic with poise.
Osobní rozvoj
Podnikání
Psychologie
Self Improvement
Leadership
Just Listen
Most communication fails because nobody feels understood. A psychiatrist shows what to do about it.
Osobní rozvoj
Psychologie
Podnikání
Leadership
Vztahy
Just Listen
Most communication fails because nobody feels understood. A psychiatrist shows what to do about it.
Osobní rozvoj
Psychologie
Podnikání
Leadership
Vztahy
Jak dosáhnout souhlasu
Most people negotiate like they're in court. Here's how to negotiate like a problem solver.
Podnikání
Psychologie
Osobní rozvoj
Leadership
Management
Jak dosáhnout souhlasu
Most people negotiate like they're in court. Here's how to negotiate like a problem solver.
Podnikání
Psychologie
Osobní rozvoj
Leadership
Management
The Lost Art of Listening
Listening that actually heals requires silencing your own inner monologue. Here is what that takes.
Psychologie
Osobní rozvoj
Vztahy
Duševní zdraví
Rodičovství
The Lost Art of Listening
Listening that actually heals requires silencing your own inner monologue. Here is what that takes.
Psychologie
Osobní rozvoj
Vztahy
Duševní zdraví
Rodičovství
Unmasking the Face
Read six universal facial blueprints for emotion and split-second leaks that expose hidden feelings.
Psychologie
Věda
Osobní rozvoj
Referenční
Duševní zdraví
Unmasking the Face
Read six universal facial blueprints for emotion and split-second leaks that expose hidden feelings.
Psychologie
Věda
Osobní rozvoj
Referenční
Duševní zdraví
My Life in Advertising and Scientific Advertising
Before creativity ruled, advertising was a science. The man who proved it gives his rules.
Podnikání
Psychologie
Psaní
Referenční
Klasika
My Life in Advertising and Scientific Advertising
Before creativity ruled, advertising was a science. The man who proved it gives his rules.
Podnikání
Psychologie
Psaní
Referenční
Klasika
Magic Words
Your word choices reveal biases, shape identities, and predict who gets promoted, paid, or arrested.
Psychologie
Podnikání
Osobní rozvoj
Psaní
Jazyk
Magic Words
Your word choices reveal biases, shape identities, and predict who gets promoted, paid, or arrested.
Psychologie
Podnikání
Osobní rozvoj
Psaní
Jazyk
The Fine Art of Small Talk
Start any conversation, keep it alive, and exit gracefully. A system that needs no charisma.
Osobní rozvoj
Podnikání
Psychologie
Osobní rozvoj
Vztahy
The Fine Art of Small Talk
Start any conversation, keep it alive, and exit gracefully. A system that needs no charisma.
Osobní rozvoj
Podnikání
Psychologie
Osobní rozvoj
Vztahy
The Hero and the Outlaw
The deepest brands play a role your customer already knows; here is the full cast.
Podnikání
Psychologie
Sociologie
Design
Leadership
The Hero and the Outlaw
The deepest brands play a role your customer already knows; here is the full cast.
Podnikání
Psychologie
Sociologie
Design
Leadership
Objections
The predictable psychology behind every 'no' and a step-by-step system for reversing it.
Podnikání
Osobní rozvoj
Psychologie
Management
Podnikání
Objections
The predictable psychology behind every 'no' and a step-by-step system for reversing it.
Podnikání
Osobní rozvoj
Psychologie
Management
Podnikání
Influence
Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.
Psychologie
Podnikání
Osobní rozvoj
Osobní rozvoj
Leadership
Influence
Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.
Psychologie
Podnikání
Osobní rozvoj
Osobní rozvoj
Leadership
People Skills
Twelve conversational reflexes that shut people down, and three skills that reopen the door.
Osobní rozvoj
Psychologie
Vztahy
Podnikání
Leadership
People Skills
Twelve conversational reflexes that shut people down, and three skills that reopen the door.
Osobní rozvoj
Psychologie
Vztahy
Podnikání
Leadership
The Definitive Book of Body Language
Your body speaks louder than your words. Learn its vocabulary, from handshake to courtship.
Osobní rozvoj
Psychologie
Podnikání
Osobní rozvoj
Vztahy
The Definitive Book of Body Language
Your body speaks louder than your words. Learn its vocabulary, from handshake to courtship.
Osobní rozvoj
Psychologie
Podnikání
Osobní rozvoj
Vztahy
The Masculine in Relationship
When pleasing her kills the spark, the answer is a grounded leadership most men never learn.
Vztahy
Osobní rozvoj
Psychologie
Osobní rozvoj
Láska
The Masculine in Relationship
When pleasing her kills the spark, the answer is a grounded leadership most men never learn.
Vztahy
Osobní rozvoj
Psychologie
Osobní rozvoj
Láska
Pragmatics of Human Communication
Your silence speaks. Your questions command. Your fights turn on where you punctuate the story.
Psychologie
Jazyk
Sociologie
Filozofie
Antropologie
Pragmatics of Human Communication
Your silence speaks. Your questions command. Your fights turn on where you punctuate the story.
Psychologie
Jazyk
Sociologie
Filozofie
Antropologie
HBR Guide to Persuasive Presentations
Your slides get three seconds to earn attention: the craft rules for making each one count.
Podnikání
Management
Leadership
Osobní rozvoj
Design
HBR Guide to Persuasive Presentations
Your slides get three seconds to earn attention: the craft rules for making each one count.
Podnikání
Management
Leadership
Osobní rozvoj
Design
The Adweek Copywriting Handbook
Your first sentence must earn the second. Here's how to build copy readers can't stop reading.
Podnikání
Marketing
Psaní
Psychologie
Persuasion
The Adweek Copywriting Handbook
Your first sentence must earn the second. Here's how to build copy readers can't stop reading.
Podnikání
Marketing
Psaní
Psychologie
Persuasion
Body Language
Your body is talking: gestures, zones, and micro-signals that expose what words conceal.
Psychologie
Osobní rozvoj
Věda
Osobní rozvoj
Podnikání
Body Language
Your body is talking: gestures, zones, and micro-signals that expose what words conceal.
Psychologie
Osobní rozvoj
Věda
Osobní rozvoj
Podnikání
Negotiation Genius
The negotiation playbook for weak hands, hidden information, and your own blind spots.
Podnikání
Psychologie
Osobní rozvoj
Leadership
Management
Negotiation Genius
The negotiation playbook for weak hands, hidden information, and your own blind spots.
Podnikání
Psychologie
Osobní rozvoj
Leadership
Management
The Art of Public Speaking
Turning amateurs into confident speakers: the classic manual on preparation, voice, and stagecraft.
Osobní rozvoj
Osobní rozvoj
Podnikání
Psychologie
Leadership
The Art of Public Speaking
Turning amateurs into confident speakers: the classic manual on preparation, voice, and stagecraft.
Osobní rozvoj
Osobní rozvoj
Podnikání
Psychologie
Leadership
The Ultimate Sales Letter
How to write a sales letter that survives the wastebasket: structural rules that close the order.
Podnikání
Psaní
Marketing
Podnikání
Peníze
The Ultimate Sales Letter
How to write a sales letter that survives the wastebasket: structural rules that close the order.
Podnikání
Psaní
Marketing
Podnikání
Peníze
The Quick & Easy Way to Effective Speaking
The feeling doesn't come first. Action does. Practical steps for speaking so people listen.
Osobní rozvoj
Podnikání
Osobní rozvoj
Psychologie
Leadership
The Quick & Easy Way to Effective Speaking
The feeling doesn't come first. Action does. Practical steps for speaking so people listen.
Osobní rozvoj
Podnikání
Osobní rozvoj
Psychologie
Leadership
You Just Don't Understand
Men talk to rank; women talk to bond. A collision course learned on the playground.
Psychologie
Osobní rozvoj
Vztahy
Feminismus
Sociologie
You Just Don't Understand
Men talk to rank; women talk to bond. A collision course learned on the playground.
Psychologie
Osobní rozvoj
Vztahy
Feminismus
Sociologie
Stories That Stick
The story framework that turns prospects into believers, and the neuroscience that explains why.
Podnikání
Osobní rozvoj
Leadership
Psaní
Podnikání
Stories That Stick
The story framework that turns prospects into believers, and the neuroscience that explains why.
Podnikání
Osobní rozvoj
Leadership
Psaní
Podnikání
Brand Sense
Activate the three senses most brands ignore, and build devotion that a logo alone never could.
Podnikání
Psychologie
Design
Management
Creativity
Brand Sense
Activate the three senses most brands ignore, and build devotion that a logo alone never could.
Podnikání
Psychologie
Design
Management
Creativity
The Minto Pyramid Principle
How McKinsey consultants write: lead with the answer and build the case underneath.
Podnikání
Psaní
Management
Osobní rozvoj
Referenční
The Minto Pyramid Principle
How McKinsey consultants write: lead with the answer and build the case underneath.
Podnikání
Psaní
Management
Osobní rozvoj
Referenční
